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Michael Laufbahn

Michael Laufbahn

Designer
Miami, FL, United States
Member since February 9, 2018
Mike is a Miami-based artist and designer who currently is working as a designer at Magic Leap, where he focuses on branding, UI/UX, and AR/MR. He's worked with various startups to help create and implement brand strategies across multiple touchpoints, including brand identity, print collateral, digital (mobile and desktop), packaging, and industrial design. The common thread through the process is always human-centered design and research.
Michael is now available for hire
Portfolio
  • Miavina Wine Company
  • Dwell Smart Homes
  • Spotter App
  • Thesis Ventures
  • Niido/Airbnb
  • Pipeline Workspaces
Employment
  • UX Visual Designer
    2015 - PRESENT
    Magic Leap
    • Designed with spatial computing and emerging technologies in mind—helping to define what great UX is in mixed reality (MR).
    • Worked across departments on UX and visual collateral including marketing, software engineering, and studio art.
    • Designed a patent-pending GUI for mixed reality.
    • Helped to define design systems and best practices for a spatial UI.
    Technologies: Adobe CC Suite, Adobe XD
  • Lead Designer
    2012 - PRESENT
    Last Lauf Studio
    • Worked broadly across startup consulting, brand building, and social media content strategy/execution.
    • Designed for the various clients: Giphy, Maroon 5, Vice Media, Super Deluxe, and Niido/Airbnb.
    • Working in 3D, motion graphics, animations and GIF marketing—50 million impressions across multiple platforms.
    Technologies: Adobe CC Suite, Adobe XD, Cinema 4D, Rhino, KeyShot
Education
  • UX Certificate: Interaction Design License UXC#1012350 in Interaction Design
    2017 - 2017
    Nielsen Norman Group (NN/g) - Chicago, IL, USA
  • Bachelor of Fine Arts degree in Industrial & Product Design
    2008 - 2012
    Massachusetts College of Art and Design - Boston, MA, USA
Certifications
  • UX Certificate: Interaction Design License UXC#1012350
    MAY 2017 - PRESENT
    Nielson Norman Group
Experience
  • Sketching8 years
  • Adobe Photoshop8 years
  • Adobe Illustrator8 years
  • Adobe InDesign8 years
  • Art Direction4 years
  • Creative Direction4 years
  • Maxon Cinema 4D3 years
  • Adobe Experience Design (XD)2 years
Tools
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Experience Design (XD)
  • Maxon Cinema 4D
Miami, FL, United States
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