eCommerce UX – An Overview of Best Practices (with Infographic) (Publication)
74% of businesses believe that UX is important for improving sales, yet billions are lost due to shopping cart and checkout abandonment—when it comes to eCommerce UX, shoppers still tend to be considered last
Design Talks: The Pursuit of Value-Based Design with Nick Disabato (Publication)
This week’s guest on Toptal Design Talks is Nick Disabato who discusses value-based design, an expansion of the design process that focuses on specific business needs.
UX Trends 2018: A Retrospective (Publication)
Every year, hot new UX design trends emerge that provide better user experiences. This retrospective explores some of the most interesting and effective ones from 2018.
The Best UX Designer Portfolios - Inspiring Case Studies and Examples (Publication)
What makes a winning UX portfolio? More than a showcase of skills, a UX designer’s portfolio is an opportunity for them to create an enjoyable user experience as well as demonstrate their UX mastery.
Design Talks: Research in Action with UX Researcher Caitria O'Neill (Publication)
On this week’s Design Talks we discuss research in action with Caitria O'Neill, a UX researcher at Airbnb. She studies people’s relationships with technology and how they behave with digital products.
The Importance of Human-Centered Design in Product Design (Publication)
Human-centered design is about solving problems, not implementing solutions. This guide provides an overview of HCD, a process that ensures optimum user experiences, effortless interaction, and ultimately, business benefits.
Know Your User - UX Statistics and Insights (with Infographic) (Publication)
Billions are lost by businesses due to poor UX. This article outlines key UX statistics and insights that stress the importance of “knowing your user” (with infographic).
Prominent eCommerce Trends and Their Influence on Design (with Infographic) (Publication)
Many exciting trends in eCommerce are on the horizon, from AI and AR to chatbots and voice ordering. The future of eCommerce will be shaped by trailblazing tech and savvy UX design (with infographic).
The Best UX Tools (with Infographic) (Publication)
When having the right UX tools is the crucial difference between having an effective design workflow and one that’s slow and unproductive, it’s important to stay up to date with the latest tools (with infographic).
The Tried and True Laws of UX (with Infographic) (Publication)
Just as there are cause and effect relationships, there are the laws of UX: predictable outcomes and human behaviors in UX a designer can use to design superior products. This infographic explains it all.
How to Use Powerful Gestalt Principles in Design [Infographic] (Publication)
Gestalt’s guiding principle, that our minds tend to perceive objects as part of a greater whole, is a very useful and powerful design technique [includes infographic].
The Present and Future of AI in Design [Infographic] (Publication)
AI has become an over-hyped buzzword and the design world is no exception. Instead of resisting it, designers will soon be co-creating with AI. It will make them smarter. (Includes infographic)
Danger Ahead: Telltale Signs It's Time to Bring in a UX Expert (Publication)
If a freshly minted app is getting low ratings, bad reviews, and complaints about its usability, or the website is not generating the expected conversions, it may be time to bring in a UX expert.
The True ROI of UX: B2B Redesign Case Studies (Publication)
UX designers often need to convince company executives on the ROI of a UX redesign initiative. Here are some real-life B2B redesign case studies a UX team identified in order to make a compelling case.
The True ROI of UX: Convincing the Executive Suite (Publication)
UX designers often need to persuade executives on the ROI of a UX initiative. In this example scenario, the UX team presented the projected ROI of a UX redesign to make a convincing case.
Design News – Innovation from Around the Globe - May '18 (Publication)
Every month, we bring you riveting design news and inspiring content focused on design innovation. Here are five hand-picked pieces of design news.
Art vs. Design – A Timeless Debate (Publication)
Two Toptal designers engage in a lively debate about aesthetics, objectivity, and the definition of art and design.
Master Hot Design Trends with These Photoshop Tutorials (Publication)
Visual design experiments often become popular design trends and suddenly they are seen everywhere. Here are a number of hot graphic design trends and some of the top tutorials on how to create them.
Design Psychology and the Neuroscience of Awesome UX (Publication)
Human cognition is complex, and many factors play into instant impressions. Design psychology is coming to the forefront as more and more companies are using neuroscience to design better user experiences.
Design News – Innovation from Around the Globe - February '18 (Publication)
Every month, we bring you riveting design news and inspiring content focused on design. Here are five hand-picked pieces of design news.
The Ultimate UX Hook – Anticipatory, Persuasive, and Emotional Design in UX (Publication)
Some products prove irresistible because they combine psychological design techniques that create an ultimate UX hook: anticipatory, persuasive, and emotional design.
What is UX Design? Common Misconceptions and UX Myths (Publication)
What is UX design? This article dispels the myths and lays bare the many misconceptions surrounding the discipline by looking at what UX design is and what it is not.
Dark UIs. The Good and the Bad. Dos and Don’ts. (Publication)
Dark-themed UIs can be dramatic, stylish and elegant. But despite the many benefits, they come with a slew of challenges and potential pitfalls that every designer would be wise to keep in mind.
The 10 UX Deliverables Top Designers Use (Publication)
Regardless of the environment or size of a project, UX professionals need a variety of deliverables to help facilitate design communication with various stakeholders and teams, document work and provide artifacts for meetings and ideation sessions. Here are 10 of the most common UX deliverables.
7 Tips for Shooting the Perfect Kickstarter Video (Publication)
A well-produced, high-quality pitch video can go a long way toward helping a business or individual gain credibility and secure funding. Here are 7 tips.
Heuristic Analysis for UX - How to Run a Usability Evaluation (Publication)
What is a heuristic analysis? How do you run one effectively by employing a group of usability experts to dramatically improve a product’s UX?
Top UX Books: 10 Essential, Non-Traditional Reads (Publication)
These 10 surprising UX books from various disciplines will broaden a designer's perspective and provide insight into diverse approaches to problem solving.
Boost Your UX with These Successful Interaction Design Principles (Publication)
Interaction design principles form the bedrock of awesome UX. Truly great interaction design relies on a set of conventions, standards, best practices and rules-of-thumb.
The End of Web Forms (Publication)
Reflections on the disappearance of web forms. How mobile biometrics could unlock a personal data vault that provides what’s necessary, killing forms entirely.
eCommerce Redesigned: How Minor Changes Made Major UX Improvements (Publication)
Two eCommerce sites were losing customers due to poor UX. A small set of UX improvements were made that greatly enhanced the sites’ usability and boosted sales.
A Rant Against Pretty Designs (Publication)
Often, designers make the mistake of designing apps for their own vanity, focusing on the veneer instead of designing a great user experience. As Steve Jobs once said, "Most people make the mistake of thinking design is what it looks like."
In this article, Toptal UX Designer ￼Miklos Philips discusses Jobs's point of view and clarifies the importance of designing for people.
Design for Emotion to Increase User Engagement (Publication)
When done well, emotional design increases engagement and can elicit an emotion that will deliver a positive response in users.
Anticipatory Design: How to Create Magical User Experiences (Publication)
Anticipatory design is the UX technique of simplifying processes and responding to user needs one step before they actually express those needs, simplifying user decisions and leading to magical experiences.