Publication
The Benefits of a Design System: Making Better Products, Faster
https://www.toptal.com/designers/design-systems/benefits-of-design-system
Molham is available for hire
Hire MolhamMolham Bakir
Verified Expert in Design
Designer
Location
Dubai, United Arab Emirates
Toptal Member Since
March 4, 2022
Molham is a visual designer with solid eCommerce experience. His work balances simplicity, beauty, and function to achieve business goals, and he maintains an awareness of the technical limitations and trade-offs that accompany a design decision. Molham distills complex problems and high-level ideas into their foundational concepts and applies the right combination of simplicity and functionality to deliver measurable, achievable outcomes.
Portfolio
Work Experience
Branding and Design Systems Expert
2022 - 2023
ARES - Snapchat
- Built and implemented cohesive design systems for SNAP's primary products: Fit Analytics and ARES.
- Helped create a set of principles to start the design system.
- Developed and ensured consistent branding across all Fit Analytics and ARES marketing materials and user interfaces while collaborating with cross-functional teams to meet the needs of all stakeholders.
- Engaged as part of the user research team and made iterative improvements to the design system with the help of an agency.
- Created and maintained a style guide for consistent application of the design system.
- Established and promoted design guidelines, best practices, and standards, advocating for the importance of design systems within the organization and educating team members on their use.
- Collaborated with different departments on projects, ensuring the successful expansion into new markets and the launch of a suite of new global products.
- Worked on diverse projects to complete a series of product launches, such as using ProtoPie to test and validate design interaction between components and patterns.
- Assisted team members on the new business unit in designing high-fidelity prototypes and generating animated graphics for the ARES website and sales presentations.
- Supported sales in different projects, ensuring all external-facing materials were cohesive and on brand, and helped create brand-consistent Google templates.
Technologies: Product Design, Design Systems, Web UI, Web UX, Branding, Figma, Web Design, Web App UX, Storybook, System Design, Enterprise System Design, Visual Design
Product Designer
2017 - 2022
Mumzworld
- Reduced 68% in call center volume within two weeks after the launch of the support page and social media login.
- Achieved 1,000% faster designs and development cycles in Mumzworld. It speeds up the design and development cycle, improves accessibility and localization, and measurably improves the product's user experience.
- Created a gift registry, making giving and receiving gifts less of a burden and more meaningful.
- Managed a personal recommendation assistant. Personalization is when you anticipate users' needs and automatically show them a relevant experience.
- Managed customer expectations with accurate delivery and promises, especially in problematic areas, with a clear understanding of the current state of the shipment and order.
Technologies: Figma, Webflow, Product Design, Web UI, Web UX, App Design, Adobe Experience Design (XD), InVision, UXPin, UI Design, UX Research, Web App Design, User Interface (UI), User Experience (UX), Web App UI, Web App UX, Storybook, Visual Design
Senior UI and Interaction Designer
2016 - 2017
Dubizzle
- Managed customer expectations with accurate delivery and promises, especially in problematic areas, and a clear understanding of the current state of the shipment and order.
- Enabled people in Spain, Bulgaria, Romania, the UAE, Portugal, Colombia, and Australia to trade second-hand fashion. Became different from other classifieds. Shedd facilitates pick-up and delivery operations between the seller and the buyer.
- Created a design system. Unified the experience based on company brand values.
Technologies: Figma, InVision App, Adobe Experience Design (XD), UI Design, UX Research, Product Design, User Experience (UX), Web App Design, User Interface (UI), Prototyping, Web App UI, Visual Design
Interaction Designer
2015 - 2017
DEWA
- Worked as a multidisciplinary designer, helping departments humanize prototypes and design products. Built a powerful web presence, specializing in design solutions for creative projects and putting people first.
- Created a color-blind accessibility design. Most Dubai houses and apartments use DEWA to provide water and electricity services. Created a Ul design that needed to be accessible to all different color blinds.
- Worked with a large team to deliver a new enhanced look of the website and DEWAs app, from the new Ul to the latest UX and architecture.
Technologies: Figma, InVision App, Miro, UX Design, UI Design, Interaction Design (IxD), UX Research, Product Design, User Experience (UX), Web App Design, User Interface (UI), Prototyping, Web App UI, Visual Design
UI Designer
2013 - 2014
Aptus Telecom
- Designed a 'FonB' solution for Asterisk phonebooks. Provided integration between various utilities and brought them under your Asterisk IP phone to operate from a single phonebook. At the same time, it will keep your privacy concealed.
- Worked with Aptus Telecom as one of their vital employees. We started with the idea that it could help companies enhance their communications. We realized that companies needed us, and we were successful.
- Designed online content for the organization. Managed product branding from printable content to digital content, produced digital content following the organization's objectives, and integrated an online payment gateway with the company's website.
- Managed product campaigns, multimedia production (voice, video, and animation), web development, and server- and client-side scripting.
- Optimized the search engine based on demographics, keyword selection, and content relevance.
Technologies: InVision, Figma, Adobe Experience Design (XD), Web App Design, User Interface (UI), Prototyping, Web App UI, Visual Design
Other Experience
Education
2016 - 2019
High National Diploma in Business Application and Computing
Edexcel - Damascus, Syria