Monique Menezes
Verified Expert in Design
Designer
Lisbon, Portugal
Toptal member since April 6, 2022
Monique is a designer with a strong branding, data visualization, and web design background. At creative agencies, she has designed brand identities and websites for clients in the fashion, hospitality, and real estate industries. Monique has continuously collaborated with companies by reviewing and updating their UX and UI. Monique has also produced social media and marketing content, sales and pitch decks, brand books, and web optimizations as a freelance.
Portfolio
Work Experience
Brand and Web Designer
King's Crest Global
- Designed brand identity guides, including colors and typography, language and tone, logo, imagery, and other assets.
- Used data insights to create personas and user flows that supported the creation of websites.
- Communicated with development teams and made trade-offs when necessary to ensure the final product's fidelity to design.
- Designed sales and pitch decks and produced digital content for marketing and social media.
User Researcher
PepsiCo
- Assisted in the ideation and conduction of online and on-site user interviews.
- Translated and documented answers and research insights.
- Contributed to project management and on-site logistics.
Web Designer
Lifecooler
- Redesigned newsletter templates and landing pages based on the analysis of customer behavior data.
- Designed social media content, specifically posts and stories for Instagram, Facebook, and LinkedIn.
- Created digital marketing collateral, such as Google ads, promotional web banners, pop ups, and newsletters.
- Developed point-of-sale material, promotional media, and overall maintenance and improvement of brand image.
Graphic and Web Designer
Freelance
- Created user personas and user flows to inform the development of information architecture and wireframes that eventually led to website design.
- Designed logos and built brand identities for people and companies in the art and culture industries.
- Created many types of digital collateral, such as presentation templates, web banners, social media posts, and google ads.
- Designed marketing material such as flyers and brochures, business cards, stickers, and catalogs.
Creative Manager
Unika
- Supervised design and marketing interns working on digital marketing strategies, branding, and web design projects.
- Designed brand identities, presentations, and social media content for clients in the fashion, hospitality, and real estate industries.
- Created and optimized responsive websites based on existent user behavior data and extensive marketing research.
- Wrote blog articles and social media content about architecture, interior design, and contemporary art.
- Used computer-aided manufacturing (CAM).
Education
Postgraduate Degree in Web Design
ETIC - Lisbon, Portugal
Postgraduate Degree in Data Visualisation
ISCTE - Lisbon, Portugal
Bachelor's Degree in Architecture and Urbanism
PUC-Rio - Rio de Janeiro, Brazil
Skills
Tools
Figma, Illustrator CC, Photoshop CC, Apple Keynote, Microsoft PowerPoint, Adobe Experience Design (XD), InVision, CAD, Canva, InDesign CC, Google Analytics, Tableau, Microsoft Excel, Adobe InDesign, Premiere Pro CC
Platforms
Web, WordPress, Shopify, Google Ads
Languages
HTML, CSS, JavaScript
Other
Squarespace, UI Design, Branding, Web Design, Landing Pages, Presentation Design, Art Direction, Brand Design, Logo Design, User-centered Design (UCD), Design Systems, Brand Guidelines, Responsive UI, Digital Brand Identity, Website Optimization, Landing Page Design, Website Redesign, Websites, Responsive Web Design (RWD), Visual Design, User Interface (UI), Graphic Design, Presentations, Pitch Decks, Style Guides, Layout, UX Wireframes, UX Design, DataViz, Visual Storytelling, Information Design, Digital Marketing Design, Typography, Brand Books, Social Media Design, Mood Board Design, Wireframing, Information Architecture (IA), User Personas, User Flows, Pitch Presentations, Data Visualization, Social Media, User Journeys, Marketing Design, User Experience (UX), B2C, B2B, eCommerce, Content Management Systems (CMS), Journey Mapping, Product Design, Maps, Computer-aided Manufacturing (CAM), Front-end Development, 3D, Print Marketing Design, Web Presentation, Brand Identity, Image Manipulation, Publicity, Digital Design, Social Media Content, Ads, UX Research, User Research, User Interviews
Experience
- Digital Brand Identity - 6 years
- Brand Guidelines - 5 years
- Design Systems - 5 years
- Data Visualization - 5 years
- Wireframing - 4 years
- Responsive UI - 4 years
- Information Architecture (IA) - 4 years
- User-centered Design (UCD) - 4 years
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