
Özge Aydoğdu
Verified Expert in Design
Product Designer
Istanbul, Turkey
Toptal member since September 27, 2019
Özge is a seasoned product designer and leader with a passion for creating practical solutions. Her experience includes working in both the US and EU markets, and she prioritizes catering to users' diverse needs. Özge's interest in psychology drives her to create products that resonate with various user types.
Portfolio
Work Experience
Senior Product Designer (via Toptal)
JLL - Main
- Designed internal tools to enhance machine learning algorithms at JLL.
- Focused on the development of data collection workflows, workforce management, and labeling strategies.
- Designed and implemented efficient data collection workflows to ensure high-quality input for machine learning models.
- Developed robust workforce management tools to streamline the annotation and labeling process, improving the accuracy and reliability of training data.
- Created and optimized labeling strategies to ensure consistency and precision in data labeling, directly impacting the performance of machine learning algorithms.
- Collaborated closely with project managers, product designers, and data quality analysts to align on requirements and integrate feedback.
- Conducted regular evaluations and iterations on the tools and workflows to continuously enhance the effectiveness of the machine learning models.
- Utilized feedback from data quality analysts to refine data collection and labeling processes, ensuring high data integrity and quality standards.
Senior Product Designer (via Toptal)
UPC
- Headed both the iOS app and web (RWD) platform design.
- Worked closely with product managers to prioritize and manage the design system backlog and align it with the product and engineering team.
- Provided solutions and designs for problems to design the optimal user experience and worked with the product and engineering team to deliver what worked best for the time and technical constraints.
- Created design consistency across various digital platforms.
- Built scalable design systems to maintain consistency.
- Created production-ready design assets and worked with engineers to ensure a high-quality experience was shipped.
- Gave and received feedback on designs and strategic product decisions regularly.
- Reviewed user adoption for product deliverables, combining analysis, data, and creative design thinking.
Lead UX/UI Designer (via Toptal)
Peach and Pebble Inc.
- Tasked with designing a smooth and functional experience for eCommerce customers.
- Worked alongside engineers and product managers throughout all stages of the production cycle. Guided the vision for the product and achieved it through design documentation and presentations.
- Developed high-level wireframes, mock-ups, and prototypes to communicate interaction and design ideas effectively.
- Measured and tested design work by partnering with the digital manager and thinking about how our design work can lead to positive outcomes.
- Designed the customer journey to be clear and efficient without unnecessary clicks, time lost on loading overloaded pages, etc.
- Reviewed product releases qualitatively and through data, pre- and post-launch, to ensure high-quality experiences.
- Stayed up to date on current industry trends and market conditions.
Senior UX/UI Designer (via Toptal)
Mumo Systems
- Worked as a UX/UI designer to redesign Abacus, the 1st Jira app that lets users create mathematical formulas using custom fields for Mumo System, an Atlassian Platinum Enterprise Solution Partner.
- Validated design decisions through research and stakeholders' meetings. Worked hand in hand with the product manager throughout the understanding, design, and development process.
- Simplified the flow and interaction as required by considering various types of users, improving customer journey and experience.
- Produced multiple concepts and prototypes rapidly.
- Established, maintained, and promoted UI design guidelines, best practices, and standards.
Co-founder | Advisor | Head of Product Design
uzaktan
- Took responsibility for both product strategies and user experience.
- Played a key role in shaping the company's design culture and practices from the beginning.
- Defined product specifications and designed fully functional solutions.
- Mentored a team of designers, fostering their growth and development.
- Developed and implemented strategic product roadmaps to guide the platform's evolution.
- Established a collaborative community of various experts, contributing to the platform's diverse workshop offerings.
- Coordinated with cross-functional teams to ensure alignment on product goals and execution.
- Focused on building a seamless and engaging user interface to improve user retention and satisfaction.
- Established a collaborative community of various experts, contributing to the platform's diverse workshop offerings.
- Grew the number of active users and subscribers on the platform. Fostered a vibrant community of experts, enhancing the quality and variety of workshops offered.
Senior UX Designer (via Toptal)
Humanly Group, Inc
- Determined a roadmap concerning the design process, integrating stakeholders to use design tools and systems. Worked jointly with the project owner, QA, IT, and product team.
- Worked on UX research, personas, user journeys, prototypes, and usability.
- Prepared and conducted user interviews with educators based in the USA.
- Designed new features and actively got a role in design enhancements.
Senior UX/UI Designer (via Toptal)
JiffyShirts
- Gathered user requirements in collaboration with product managers and designers. Assisted the engineering team throughout feature implementation and produced all required visual assets, styling attributes, etc.
- Developed and executed UI mock-ups, prototypes, and A/B tests that enabled the performance of the most impactful product experiences.
- Worked with the eCommerce teams and developers to ensure aesthetics with usability and web standards.
- Translated product goals, design trends, UX research, and marketing strategies into effective designs.
Senior UX/UI Designer
RealQuik
- Contributed to the definition and creation of flexible, intelligible design systems and component libraries.
- Worked jointly with a product team to brainstorm, ideate, and iterate as required.
- Defined innovative experience design solutions, staying up to date on the latest design trends and cutting-edge technologies.
- Developed approaches concerning the next stages of the product.
Senior UX/UI Designer
Aan Innovatie
- Designed a responsive website to provide a smooth and unique user experience.
- Applied the Agile methodology on the entire stage of the design.
- Provided consumer-facing solutions and UX deliverables such as personas, wireframes, user journeys, prototypes, and GUI concept design.
Product Designer | Founding Designer
ORFS Group 4
- Contributed to large-scale projects with the marketing, IT, and strategy team to create user-friendly, data-driven, and clean designs.
- Gathered clients' requirements and worked on the design process efficiently.
- Worked with the IT team to develop UI pattern toolkits.
- Designed and prototyped sophisticated and highly useful flows and experiences across multiple media.
- Cooperated cross-functionally with engineering and user research to ensure a continuous product development process.
Senior UX/UI Designer
Pinstriped
- Redesigned some components on the desktop app and researched and designed wireframes of the 1st version of the iOS mobile app.
- Developed persona and user scenarios regarding the product's requirements.
- Worked on the market analysis to define additional competitors in the market.
Graphic Designer
yedikonu.biz
- Created visual elements such as logos, original images, and illustrations that support deliver the desired message.
- Worked with Art Director to determine the scope of the projects.
- Developed corporate identity and guidelines for companies to use to communicate their brand.
- Created short videos for the agency.
Education
Exchange Student Participant in Visual Communication Design
Fachbereich Gestaltung Hochschule Mainz - Mainz, Germany
Bachelor's Degree in Communication Design
Yildiz Technical University - İstanbul, Turkey
Skills
Tools
Sketch, InVision, Adobe CC, Marvel, Zeplin, UXPin, Jira, Trello, Asana, Miro, Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, Maze, Marvel App, Google Optimize, TestFlight, Hotjar
Platforms
WordPress, iOS, Figma, Amazon Web Services (AWS)
Industry Expertise
Banking & Finance, Real Estate, Marketing, Social Networking
Other
Product Design, eCommerce, Design Sprints, Web Design, Mobile App Design, Agile, UX Design, UI Design, User Experience (UX), User Interface (UI), Human-centered Design (HCD), Design Thinking, Prototyping, UX Research, User Testing, Wireframing, Research, UX Analysis, Productivity Improvement, Money Transfers, Mobile Money, Personal Finance, Mobile UX, Meetings, Task Management, Collaboration, Meetups, Startups, Business Planning, Project Planning, Personas, Mood Boards, Mortgages, B2B, Digital Marketing, Furniture Design, Interior Design, A/B Testing, Bitcoin, Cryptocurrency, Blockchain, Trade, Art, News, Blog Design, Usability Testing, Data Analysis, UI Branding, Pets, Social Media Marketing (SMM), Agency, Agency Websites, User Interviews, Competitor Analysis & Profiling, User Journeys, User Personas, Learning, Online Ticketing, Production, Web UX, Market Research & Analysis, Qualitative Research, Quantitative Research, Branding, Design Systems, Whiteboarding, Visual Design, DevOps, Web App UX, Responsive UX Design, Machine Learning, Big Data, Responsive Web Design (RWD), UX Strategy, Management, Iterative Design, Workflow, Journey Mapping, CRM Design, Dashboards, Data Visualization, Accessibility, Mentorship, User Research, Workforce Management (WFM), B2C, Design Strategy, UX Consulting, Ideation, Artificial Intelligence (AI), UX Leadership, Team Leadership
Experience
- Web Design - 5 years
- Mobile App Design - 5 years
- User Experience (UX) - 5 years
- User Interface (UI) - 5 years
- Prototyping - 5 years
- Human-centered Design (HCD) - 5 years
- eCommerce - 4 years
- UX Research - 4 years
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