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Rory McGuigan

Rory McGuigan

Designer
Brooklyn, United States
Member since March 21, 2017
Rory is an expert communicator and award-winning creative problem solver. With proven expertise as an art director and creative director as well as a thorough knowledge of the tools of the trade, he is uniquely positioned to make a meaningful and positive impact on his clients' projects and objectives.
Rory is now available for hire
Portfolio
Employment
  • Creative Director
    2012 - PRESENT
    Paper Zebra
    • Created meaningful user interactions that excite and engage. Working collaboratively with agencies, brands, start-ups, and NGOs, I design award-winning creative solutions in UI/UX, brand identity, advertising, and illustration.
    • Led talent in developing outstanding, user-focused products with concise objectives.
    • Consulted on all aspects of the creative process, from identifying problems to successfully pitching to clients. Clients include Booz Allen Hamilton, Domino Records, Amnesty International, Gilead Sciences, Starbucks, The International Rescue Committee, Red Mango, Brownstoner, PowerToFly, Ivor Novello winning band Villagers, Designist, BlankSlate Inc, Code/ Interactive, and The World Bank.
    Technologies: Photoshop, Illustrator, InDesign, Sketch
  • Art Director
    2010 - 2012
    PML Group
    • Designed and directed multi-million dollar advertising campaigns for Ireland’s industry leading out-of-home and digital advertising specialist, serving clients such as Kellogg’s, Diageo, Nestlé, L’Oréal, and Kraft.
    • Built clear, measurable creative strategies that successfully engaged the user and regularly exceeded campaign objectives.
    • Supervised day-to-day workflow of the creative department and guided the development of the creative team. Oversaw corporate brand development, optimizing the brand’s identity and successfully launching numerous products to the market.
    Technologies: Adobe Creative Suite
Education
  • Master's degree in Visual Communication
    2004 - 2005
    Birmingham Institute of Art & Design - Birmingham, UK
  • Bachelor of Arts (Hons) degree in Graphic Design
    2001 - 2004
    University of East London - London, UK
  • Diploma in Art & Design
    2000 - 2001
    Southern Regional College - Newry, Ireland
Experience
  • Illustration20 years
  • Photoshop CC17 years
  • Branding16 years
  • Print Design16 years
  • Illustrator CC15 years
  • Art Direction11 years
  • InDesign CC11 years
  • User Interface (UI)10 years
Tools
  • InDesign CC
  • Illustrator CC
  • Photoshop CC
Brooklyn, United States
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