Verified Expert in Design
Sander has seven years of experience designing digital products and brands, mainly using Adobe CC, Figma, and Sketch. He enjoys solving complex design challenges and creating compelling brands for everyday products and services. Armed with the belief that great products serve users' needs while meeting business goals, Sander strives to make a positive impact with each solution he designs.
- Designed the new website of GoodHabitz, a company that offers online training courses and assessments for organizations. Improved their storytelling and created a consistent and coherent look and feel.
- Improved the overall user experience of Vereniging Eigen Huis, an association that defends the interests of homeowners. Oversaw the visual design language and execution, first in the concept phase and later in the development phase.
- Outlined the visual design of the Bol.com Grote Speelgoed App, the biggest interactive Sinterklaas experience for children on Android and iOS. Co-led the visual design and alignment with stakeholders and developers.
- Devised a strategy and visual design concept for Nederlandse Spoorwegen (NS), the principal passenger railway operator in the Netherlands, to create an internal support base to further refine their proposal, strategy, and design execution.
- Designed the UI/UX of Dott's Android and iOS apps, aimed at simplifying the use of shared electric scooters or bikes. It's easy to use, educates users on how to behave, and won multiple design awards.
- Built a design system for Twill, a global logistics company, and designed their online booking flow and checkout. It received multiple design awards.
- Worked on the rebranding of Samotics, a product that can predict and prevent machine failures with its AI-based current and voltage analysis. Co-responsible for the visual design of the brand exploration and execution.
Bachelor's Degree in Visual Design
Hogeschool van Amsterdam - Amsterdam, The Netherlands
MBO 4 Diploma in Visual Design
ROC Flevoland - Almere, The Netherlands