Saygun Erkaraman, Designer in Brooklyn, United States
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Saygun Erkaraman

Verified Expert  in Design


Brooklyn, United States
Toptal Member Since
August 23, 2017

As a New York-based, award-winning product designer and digital creative director, Saygun is focused on interface architecture, user experience, and user interface design. With a passion for user experience, user research, and the latest technologies, he has more than ten years of experience designing user interfaces across various digital mediums for both startups and well-known brands like Coca-Cola, Nike, and Vodafone.


Work Experience

Head of Design

2021 - 2024
  • Worked on establishing as the best WordPress hosting provider. We have established a high-level multi-site management panel and launched the Studio App.
  • Contributed to the greater design organization in Automattic, participating in the design leadership team.
  • Worked as a lead of leads, being a part of the executive leadership team, managing a team of 12 designers, including two leads.
  • Hiried and onboarded designers to Automattic and
Technologies: Figma, WordPress, FigJam, Adobe Creative Suite, Analytics, Team Leadership, Design Leadership

Digital Creative Director

2014 - 2021
Saygun Erkaraman
  • Consulted for Next Jump's Perks at Work, an eCommerce product handling loyalty program for companies like AT&T, Cisco, JP Morgan, Oracle, and Tesla with merchants like 1-800-Flowers, AMC, Best Buy, Expedia, Lenovo, Nordstrom, Priceline, and Walmart.
  • Provided consultancy and award-winning visual design services for Plasenta Conversation Agency to launch 360 campaigns and digital products for exclusive clients like Nike, Coca-Cola, Burn, Unilever, and Vodafone.
  • Delivered high-end, user-centered experience and interface solutions for tech startup MVPs, including iOS/Android applications and web-based responsive platforms/applications for Awesome NYC.
  • Launched strategy/data-driven responsive websites and digital applications with best UX practices for healthcare companies, such as Pfizer and Danone (Nutricia, Neocate) for Revolution Digital.
  • Directed the design for GREY Worldwide Agency and Proximity (Alice BBDO) to deliver user-centered experience and interface solutions for web-based platforms/applications for Gillette, Pronet (Turkey's leading home security company), and Vitra.
Technologies: Pencil & Paper, Adobe After Effects, Adobe Illustrator, Adobe Photoshop, OmniGraffle, XMind, Sketch, InVision

Digital Creative Director

2011 - 2014
  • Led a digital creative team of 14 and launched 360 campaigns, websites, micro-sites, and digital applications.
  • Mentored creatives to deliver on the brief and on-strategy design from ideation to execution.
  • Managed team’s working structure, process, and growth.
  • Contributed to re-establishing Rafineri as an award-winning digital agency.
  • Collaborated with brands like Paypal, Sony, Amnesty International, and GQ Magazine.
Technologies: Adobe After Effects, Cinema 4D, Adobe Illustrator, Adobe Photoshop, InVision
2008 - 2009

Master's Degree in Communication Design

Istanbul Kultur University - Istanbul

2003 - 2007

Bachelor of Arts Degree in Visual Communication Design

Istanbul Bilgi University - Istanbul, Turkey


InVision, Adobe Creative Suite, XMind, Sketch, Adobe Illustrator, Adobe Photoshop, OmniGraffle, Adobe After Effects, Pencil & Paper, Cinema 4D, Silverpop, Figma, FigJam


iOS, Android, WordPress

Industry Expertise

Food & Beverage, Healthcare, Health & Wellness, Health, Social Networking




Interaction Design (IxD), Wireframing, Web Design, User Flows, Visual Design, User Experience (UX), Prototyping, User Personas, User Interface (UI), Identity, eCommerce, Digital Creative Direction, Branding, Logo Design, Data Visualization, Apps, Analytics, FMCG, AmCharts, APIs, Responsive, Web Applications, User Research, Startups, Nonprofits, Maps, eCommerce UX, Web UX, User-centered Design (UCD), Content Management Systems (CMS), Storefronts, Nightlife, Booking, RFID, Lean Canvas, Social Networks, Colleges & Universities, Clustering Algorithms, Team Leadership, Design Leadership, Design Thinking, Design Direction, Design Systems, Product Design, Digital Product Design, Photography, Illustration, 3D, 3D Animation, 2D Animation, Typography

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