
Sean Dunn
Verified Expert in Design
Designer
Johannesburg, Gauteng, South Africa
Toptal member since April 1, 2022
Sean is a UX design lead with over 13 years of experience in the design industry. He enjoys designing and solving problems through data-driven design. Sean worked in digital and UI/UX design across various sectors, including FMCG, retail, finance, telecommunications, and construction.
Portfolio
Work Experience
UI/UX Lead
Vodacom
- Managed a team of UI/UX designers working on mobile channels, including on app, chatbot, and responsive web.
- Tracked metrics such as Adobe Analytics, TNPS, and user verbatims for design improvement information.
- Designed the journey for VodaBucks rewards, Vodacom's loyalty program, for over 45 million subscribers. It used a combination of gamification and eCommerce to keep users engaged.
- Collaborated with colleagues in cross-functional teams across the business to create a new campaign every summer, which rewarded customers for their loyalty and generated revenue for the company.
- Designed the mobile dashboard for the My Vodacom App to make it easier for customers to view their balances, pay their bills, and buy data. It was also an opportunity to surface some revenue-generating features for the business.
UI/UX Lead
IBM
- Assisted with designing an API marketplace that followed the open banking principles while working as a short-term contractor.
- Designed the home screen and dashboard, which was then built in Drupal CMS. Performed some basic HTML and CSS editing.
- Managed the front-end developers to ensure the end product matched the designed screens.
- Ran user testing at a Hackathon to ensure the platform was intuitive and easy to use.
UI/UX and Digital Designer
Self-employed
- Designed a lead-generation web app for a solar energy company.
- Created digital and web designs for companies such as Investec, McDonald's, Liberty Insurance, Acer computers, PepsiCo, Massmart, and Polo clothing.
- Designed a B2B eCommerce platform for Lasher Tools that manufactures hand tools distributed worldwide.
Mid-level Graphic Designer
Graphic Development
- Acted as a packaging designer for PepsiCo, South Africa, including Lays, Fritos, and Doritos.
- Created 3D mockups of packaging and point of sale systems using 3ds Max and Photoshop.
- Designed promotional campaigns for PepsiCo, which were used in retail stores.
Education
Bachelor of Arts Degree in Graphic Design and Multimedia
Design School Southern Africa - Gauteng, South Africa
Higher Diploma in Graphic Design and Multimedia
London College of Arts - London, England
Certifications
Learning Design Thinking
UX Fundamentals
Vodafone
Leadership Foundations
Introduction to Cognitive Psychology: An Experimental Science
University of York
Persuasive UX: The Power of Self-Image
Design Thinking: Customer Experience
Sketch for UX Design
Lynda.com
User Experience Insights with Chris Nodder
Lynda.com
User research—Methods and Best Practices
Interaction Design Foundation
Skills
Tools
Sketch, Adobe Experience Design (XD), Miro, Zoom, Adobe CC, Confluence, Jira, Photoshop CC, Illustrator CC, InDesign CC, 3ds Max, Adobe Flash, Adobe Analytics, InVision
Platforms
iOS, Figma, WordPress, Joomla, Drupal, Useberry, Justinmind, Mobile
Languages
HTML, CSS
Other
User Experience (UX), User Interface (UI), App UX, Mobile UX, Mobile UI, Web App UX, Product Design, UX Design, UI Design, Mobile App Design, Rapid Prototyping, Mobile UX Design, Mobile Design, Design Systems, Visual Design, App Design, MVP Design, Layout Design, User Journeys, Startups, Responsive Web Design (RWD), B2B, Graphic Design, Vector Design, Print Design, Vector Art, Leadership, Wireframing, Information Architecture (IA), Interaction Design (IxD), Analytics, Prototyping, User Personas, Web UX, UX Research, Web App UI, Feature Prioritization, Mobile Prototypes, User Research, Design Thinking, Cognitive Psychology, Accessibility, Front-end Design, Office 365, Teams, Framer, Notion, Usability Testing, Mobile Navigation, APIs, Personas, Chatbots, Gamification, Loyalty Programs, Discovery, Web Dashboards, UX Workshops, Dashboards, Africa, Home Screens, Agile, Workshops, Conceptual Design, Design Workshops, Consumer Insights, App UI, Heuristic Review, Sitemaps, Open Banking, Web UI, Lead Generation
Experience
- User Interface (UI) - 12 years
- Mobile UI - 12 years
- Web UX - 7 years
- Product Design - 7 years
- Mobile UX - 7 years
- Web App UX - 7 years
- User Experience (UX) - 7 years
- App UX - 5 years
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