Sean Schraeder, Designer in Chicago, IL, United States
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Sean Schraeder

Verified Expert  in Design

Designer

Location
Chicago, IL, United States
Toptal Member Since
April 7, 2020

With over 10 years of professional experience designing solutions for people and industries including healthcare, finance, eCommerce, B2B, non-profit, and education, Sean empathizes with both the end user and other members of a project including stakeholders and developers. His approach includes implementing lean design systems and processes that promote best practices in an efficient, data-informed manner.

UX ResearchUser Experience (UX)User InterviewsUsability TestingInteractive PrototypesWireframingInformation Architecture (IA)UX DesignDesign SystemsB2BVisual DesignAgileFigmaMobile UXUser Interface (UI)

Portfolio

Work Experience

Designer

2012 - PRESENT
Freelance
  • Designed solutions for global brands such as McDonalds, United Airlines, Microsoft, and Loreal.
  • Facilitated design workshops, stakeholder interviews, and user and market research.
  • Took projects from early conceptual phases all the way through to design, concept validation, development, and market launch.
  • Created deliverables such as wireframes, sitemaps, user flows, service blueprints, interactive prototypes, reports, and presentations.
  • Helped define strategic approach and objectives of projects including budget and scope, KPIs, and other success indicators.
Technologies: Google Analytics, User Testing, Figma, Workshops

Lead UX Designer

2018 - 2019
Elevate Digital Commerce
  • Worked with clients such as Loreal on several of their brands to better represent inclusive design and roll out their next-generation design system.
  • Led UX design practice, responsible for all user research and deliverables.
  • Worked closely with clients to identify business opportunities and goals.
  • Prepared and presented insight-driven strategic direction based on user research, analytics, and industry trends.
  • Researched and implemented solutions in emerging technologies such as augmented reality and conversational UI.
Technologies: Google Analytics, Shopify, Workshops, B2B

UX Manager

2016 - 2017
PwC
  • Led a team of nine designers to create PwC's first ever talent recruitment platform.
  • Participated in launch strategy development and execution.
  • Aligned strategy and process across internal teams, offshore resources, and external vendors located around the world (Chicago, Seattle, Shanghai, Bangalore).
  • Provided hands-on design creating wireframes, prototypes, and final visual comps for new feature development.
  • Conducted fidelity reviews of the team's work to ensure the design system was properly implemented in final designs.
Technologies: Microsoft PowerPoint, Microsoft Excel, B2B

User Experience Architect

2014 - 2015
American Medical Association
  • Led efforts on AMA's first design system based on atomic design principles and modular components.
  • Created new landing pages and microsites for AMA's strategic focus area campaigns,.
  • Conducted research and worked on search engine result enhancements.
  • Worked on AMA's enterprise digital strategy that involved numerous departments and external vendors.
  • Participated in executive strategy sessions and agile delivery process.
Technologies: Microsoft PowerPoint, Microsoft Excel

Freelance UXA

2013 - 2013
United Airlines
  • Redesigned United's employee intranet, Flying Together.
  • Produced wireframes, art boards, and content strategy recommendations.
  • Conducted interviews and meetings with key stakeholders to identify objectives and requirements of several departments.
  • Redesigned an internal software portal used by United airplane mechanics.
  • Created a style guide to unify the design of several United apps across both desktop and mobile.
Technologies: Apple Keynote

UX Designer

2011 - 2012
Dynamite Data, LLC
  • Designed the third generation of Channel Monitor, a business intelligence web app.
  • Conducted user research including observation, interviews, surveys, and persona creation.
  • Owned all wireframes, mockups, visual design, and interface development (ExtJS, HTML/CSS, Git, Agile).
  • Conceptualized features like Dashboard and Product Explorer, which achieved functional requirements in innovative ways.
  • Created data visualization style guides and themes for charts and reports.
Technologies: JavaScript, B2B

Founder, Lead Web Designer

2006 - 2010
Refined Pixel, Inc.
  • Started a web development studio that catering to local businesses and startups.
  • Handled marketing, design, development, talent sourcing, and client relations.
  • Worked closely with clients to identify business requirements and come up with a successful digital strategy.
  • Created a service offering including intuitive design, rich interaction, content management systems, eCommerce, SEO, PPC, traffic analysis, conversion optimization, and more.
  • Kept current on web trends and technology to ensure our clients had cutting-edge solutions that set them apart in the market.
Technologies: Search Engine Optimization (SEO), Analytics, JavaScript, CSS, HTML, WordPress
2001 - 2006

Bachelor's Degree in Marketing and Logistics

The Ohio State University - Columbus, OH

APRIL 2020 - PRESENT

Enterprise Design Thinking Practitioner

IBM

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