Segun Adebayo, Designer in Lagos, Nigeria
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Segun Adebayo

Verified Expert  in Design

Designer

Location
Lagos, Nigeria
Toptal Member Since
April 19, 2019

Segun is a UX/UI designer with 5+ years of experience designing digital products. He specializes in translating user needs, business goals into simple, intuitive digital products. He is well versed in several aspects of user experience design from strategy, to planning, research, design, metric tracking and iteration. He also has strong skills in creating UI components and design systems to help teams create products with speed and consistency.

Portfolio

Work Experience

Product Designer & Design Systems Lead

2018 - PRESENT
CareerLyft
  • Created the design system and UI component library that powers the product and marketing pages.
  • Managed a team of two developers and one designer (myself) to build and launch the minimum viable product in three months.
  • Converted UI designs into responsive HTML, CSS, and React components with almost 100% accuracy.
  • Managed product release cycles, customer feedbacks and bug fixes using Trello. Ensured that the team fixed all urgent bugs within 1-2 days.
  • Conducted moderated user testing session to validate rough prototypes and understand users' expectations.
  • Maintained asset libraries of graphics, fonts, sizes, and colors across all team members.
Technologies: CSS, JavaScript, Notion, Slack, Trello, HTML, React, Figma, InVision, Sketch

Product Designer

2017 - 2019
Tuteria
  • Co-created and led the design of the UI Component Library that guides all of Tuteria's web products.
  • Redesigned the marketing pages and web product.
  • Designed UI components using Sketch to improve visual consistency across teams and increase the speed of UI design.
  • Conducted interviews with customers to better understand the learning process and pain points.
  • Facilitated meetings with stakeholders to understand business goals and create product roadmaps.
  • Hired and managed the design team.
  • Mentored junior UI designers on the fundamentals of UI design and creating design systems in Sketch.
Technologies: React, CSS, HTML, Zeplin, Figma, Sketch

UI Designer

2016 - 2018
Persuasion Inc
  • Designed the landing pages and high ticket funnels to sell coaching programs.
  • Created social media ad banners that are coherent with the website’s visual design for better conversion.
  • Designed and set up marketing emails using Sketch and SendGrid.
  • Conducted A/B tests to increase sign up conversion on opt-in pages.
  • Created marketing funnel architecture and flow.
Technologies: Figma, Sketch, Adobe Photoshop, SendGrid, Unbounce, ClickFunnels

Freelance User Interface Designer

2014 - 2015
Kangpe Inc (YC W17)
  • Redesigned Kangpe.com marketing pages.
  • Designed user interface and illustrations for Kangpe mobile app.
  • Designed social media graphics.
  • Created Google Play store graphics.
Technologies: Adobe Photoshop, Adobe Illustrator
2010 - 2015

Bachelor of Science Degree in Mechanical Engineering

University of Lagos - Lagos, Nigeria

APRIL 2017 - PRESENT

Inbound Marketing

Hubspot

OCTOBER 2016 - PRESENT

UX Design Techniques

Lynda.com

OCTOBER 2016 - PRESENT

Planning a Career in User Experience

Lynda.com

OCTOBER 2016 - PRESENT

Foundations of UX

Lynda.com

NOVEMBER 2015 - PRESENT

SEO Fundamentals

Lynda.com

Collaboration That Works

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