Sophie Nguyen
Verified Expert in Design
Designer
London, United Kingdom
Toptal member since February 1, 2023
Sophie is a graphic designer based in London with five years of industry experience working in both fast-paced agency environments and as a solo freelance designer. With a focus on brand identity creations and UI web design, Sophie offers a holistic service from ideation to brand executions, including workshops, logos, color and typography, brand guidelines, UI, website design, and digital and printed assets.
Portfolio
Brand Identity and Landing Page for a Homeware Brand
Brand Identity and Website Design for an Architecture Firm
Brand Identity for a Multimedia Food Blog
Brand Identity and Website Design for a Clean Skincare Brand
Work Experience
Freelance Brand and UI Designer
Sophie Nguyen
- Designed the brand identity, the website, and all assets from scratch for an interior product startup based out of LA aimed at Generation Z. The designs included brand guidelines, logo, color, typography, tone of voice, socials, and landing page.
- Crafted the brand redesign for Laura's Green luxury atelier in London. The designs included logo, color and typography, brand guidelines, websites, socials, and printed assets.
- Worked on a creative woman's art campaign and exhibition for Cadburys to help raise awareness for the UK female rugby teams. Each professional was asked to build a billboard and poster design following their own creative style.
- Created Proximie's website design, a pioneering medical platform that uses the latest technology and AI to save lives. This design helps emphasize the positive impact of AI when partnering technology with the skills of a surgeon's hands.
- Built the brand identity and website for an LA-based nonprofit startup, a multi-lingual charity aimed at supporting the global autism community. The designs included logo, color and typography, brand book, ebook templates, and social templates.
Education
Bachelor's Degree in Advertising and Marketing
London Metropolitan University - London, UK
Certifications
Graphic Design Course
Shillington Education
Skills
Tools
Adobe Experience Design (XD), Illustrator CC, Photoshop CC, Adobe CC, Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Industry Expertise
Fashion, Luxury Goods, Real Estate, Marketing
Platforms
Shopify, Figma
Other
Graphic Design, Visual Design, Brand Identity, Digital Brand Identity, Brand Guidelines, Social Media Design, Branding, Brand Books, Style Guides, Brand Design, Small Business Design, Ebook Design, Minimalism, Layout Design, Creative Design, PDF Design, Websites, User Interface (UI), Web Design, Logo Design, Advertising Design, Design, eCommerce UI, Luxury Industry, Print Design, Web Architecture, Brand Architecture, Work Portfolio Design, Infographics, UI Design, Creative Direction, Pitch Presentations, Imagery, Responsive Web Design (RWD), eCommerce, Landing Page Design, Pitch Decks, B2C Marketing, Loom, Print Marketing Design, User Experience (UX), Web UI, Web UI Design, UX Wireframes, Data Visualization, UX Design
Experience
- User Interface (UI) - 5 years
- Brand Identity - 5 years
- Brand Guidelines - 5 years
- Adobe Experience Design (XD) - 5 years
- Logo Design - 5 years
- Digital Brand Identity - 5 years
- Web Design - 5 years
- Adobe Illustrator - 5 years
Tools
- Adobe Experience Design (XD)
- Adobe Illustrator
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