Tatiana Salcedo, Designer in Los Angeles, CA, United States
Tatiana Salcedo

Designer in Los Angeles, CA, United States

Member since June 15, 2020
With 15 years as a product designer, Tatiana creates UX strategies to reach complex business goals using design thinking, research, and customer data insights. Recently, at a major healthcare company, she led the discovery and planning efforts to scale their telehealth customer support goals. Her time at Ticketmaster enabled her to design and launch enterprise-scale features across the event goer's journey. At Winc, she helped to define the content and framework for their clean wine brand site.
Tatiana is now available for hire

Portfolio

Digital Design

Employment

  • Senior UX Designer

    2021 - 2022
    Intuit
    • Improved the SaaS tools and processes that QuickBooks Online accounting experts use to deliver accurate bookkeeping so that small-medium sized business owners can focus on their craft.
    • Created a preliminary workflow in the Books Review section to enable QuickBooks Live bookkeepers to complete a “soft reconciliation” within one week of small business owners sign up, which provides customer benefit up 53% vs. 3% default journey.
    • Testimonial: "She has a wonderful ability to drive conversations, engage with the right people and create meaningful experiences that deliver benefit. Her background, craft, and skillset served her well while solving for our customers." – Gabe Sargenti, Design Mgr.
    Technologies: Figma, MURAL
  • User Experience Designer

    2020 - 2021
    Anthem.ai
    • Established a simplified workflow for the telehealth video conferencing platform end session survey to capture, improve, and troubleshoot as it scales to thousands of users.
    • Created and managed email and text messages and contributed to the page content strategy for telehealth appointments between provider and patients to join video and dial-in HIPAA compliant calls.
    • Facilitated workshops with the product and pilot team stakeholders to create the most impactful features that enable a frictionless video experience with patients.
    • Received praise for my ability to deal with conflicting priorities which was crucial to the success of the team and was told I excel in both user-centered design approaches and content strategy by the design director at Anthem.ai.
    Technologies: Sketch, Miro, Mixpanel, Jira

Education

  • Bachelor of Fine Arts Degree in Graphic Design
    1999 - 2003
    Otis College of Art and Design - Los Angeles, CA, United States

Certifications

  • UX Certificate #1022220
    JULY 2018 - PRESENT
    Nielsen Norman Group

Experience

Tools

Location

Los Angeles, CA, United States

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