Umit Gokce, Designer in Seattle, WA, United States
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Umit Gokce

Verified Expert  in Design


Seattle, WA, United States
Toptal Member Since
February 16, 2016

Umit is a five-time tech entrepreneur and award-winning product designer who has worked on 125+ projects for clients including Microsoft, Boeing, AT&T, Nike, and Johnson & Johnson. He specializes in AI, dashboard design, and data visualization. Umit is a speaker and facilitator at innovation workshops, international design conferences, and US universities. He is the creator of the Empathy-driven Framework and is writing a book by the same name.


Work Experience

Principal Product Designer

2015 - PRESENT
Empathico, LLC
  • Managed three separate multi-disciplinary, multi-continent distributed teams to successfully deliver digital product design, UX/UI design, service design, customer experience, and usability for analytics-based AI tools, data-driven financial SaaS products, and patient-facing healthcare apps.
  • Individually contributed to SaaS, iOS, and AI app projects, creating data-intensive interactive prototypes, MVPs, customer journeys, visual design, and corporate branding.
  • Conceptualized, researched, and wrote curricula for the Empathy-driven and Startup-minded frameworks for innovation, problem solving, and entrepreneurship.
  • Facilitated 30+ full-day and multi-day workshops to 700+ corporate and academic attendees featuring design sprints, Lean UX, design thinking, and the Empathy-driven Framework.
  • Spoke at international tech conferences about the Empathy-driven Framework in Japan (Softbank World Tokyo, 2017), Ireland (EuroIA Dublin, 2018), and the US (multiple events) to 1,000+ attendees.
Technologies: Slack, MURAL, Microsoft Office, Visio, Adobe InDesign, Justinmind, Balsamiq, Principle, Microsoft PowerPoint, Apple Keynote, Adobe Premiere Pro, Adobe Illustrator, Adobe Photoshop, Marvel, InVision Studio, InVision, Adobe Experience Design (XD), Sketch

Principal UX Designer

2009 - 2014
UBG Digital Media, LLC
  • Provided design and strategic consulting on 65+ successful projects for IT, healthcare, education, nonprofit, sports, manufacturing, and professional services including clients such as AT&T, Johnson & Johnson, University of Washington, Nike, NTT DoCoMo, and Japan Travel Bureau.
  • Worked with Microsoft Office Labs and Xbox on multiple software products to deliver: user research, competitive analysis, design specifications, persona creation, user flows, customer journeys, wireframes, prototypes, UI design, visual design, and usability testing.
  • Created and facilitated multi-day innovation workshops with 250+ paid attendees for clients including Seattle Public Schools, Seattle Academy of the Arts and Sciences, Ashoka, and F5 Networks.
  • Received the award for "Outstanding Achievement in Website Development" by the Web Marketing Association for a project funded by the National Endowment for the Arts and the US-Japan Foundation.
Technologies: Microsoft Office, Visio, Adobe InDesign, Justinmind, Axure, Balsamiq, Microsoft PowerPoint, Apple Keynote, Adobe Premiere Pro, Adobe Illustrator, Adobe Photoshop


2008 - 2009
360 In Balance, LLC
  • Designed, developed, and tested prototypes and MVPs for a full list of services including an online portal, interactive tools, web-based exercise videos, activity guides, and wellness workshops.
  • Pioneered web-based, science-supported content and tools for health clubs, gyms, and corporate wellness.
  • Led a team to successfully launch pilot programs together with prominent Seattle area health club chains and private fitness trainers.
  • Tracked the fitness results of our health club clients using our own proprietary, web-based data collection system.
Technologies: Microsoft Office, Visio, Microsoft PowerPoint, Adobe Premiere Pro, Adobe Illustrator, Adobe Photoshop, Director, Flash


2000 - 2007
MedModule, Inc.
  • Developed a proprietary motion capture based animation technology for use in patient education applications by major orthopedic manufacturers including: Johnson & Johnson/DePuy, Genzyme, Stryker, Biomet, and Encore Medical.
  • Created the UX/UI design, visual design, and corporate branding as well as managed the company’s 3D animation staff.
  • Coded ActionScript to be used in multiple Flash RIAs (rich internet applications) and created 100+ Flash animations.
  • Assembled a distinguished medical board consisting of heads of Seattle area orthopedic departments, physical therapy organizations, and medical centers.
Technologies: Microsoft Office, Microsoft PowerPoint, Adobe Premiere Pro, Adobe Illustrator, Adobe Photoshop, Director, Flash
1997 - 1998

Master's-level Studies in International Business

University of Illinois - Chicago, Illinois

1993 - 1997

Bachelor of Science Degree in Computer Engineering

University of Colorado - Boulder, Colorado


Sketch, InVision, Slack, Apple Keynote, Sketch 3, Marvel App, Microsoft PowerPoint, Marvel, Zoom, MURAL, Adobe Experience Design (XD), InVision Studio, Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Principle, Balsamiq, Adobe InDesign, Visio, Microsoft Office, Flash


Axure, Justinmind, Director, iOS




Entrepreneurship, Startup Consulting, Dashboard Design, Data Visualization, UX Review, User Flows, UX Audits, Digital Kiosks, Wireframing, UX Strategy, Lean UX, Design Thinking, iOS UI Design, Product Design, UI Design, Prototyping, UX Design, Persona Design, Sketching, Ideation, Logo Design, AI Design, Dashboards, Web Dashboards, Interactive Dashboards, Analytical Dashboards, Data-informed Visual Design, User Experience (UX), Web UX, App UX, UX Prototyping, Proto-personas, Paper Prototyping, Interactive Prototypes, User Interface (UI), iPhone, User Research, Rapid Prototyping, Usability Testing, Visual Design, UX Research, Icon Design, Startups, Writing & Editing, Branding, Web App UX, SaaS Design, Google Material Design

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