Vildan Soydas, Designer in Istanbul, Turkey
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Vildan Soydas

Verified Expert  in Design

Designer

Location
Istanbul, Turkey
Toptal Member Since
February 22, 2019

Vildan is a digital product designer with 20 years of experience designing products for globally recognized brands such as eBay (Turkey), Ticketmaster (Turkey), Rocket Internet, and N11.com. She's worked as a designer for many large scale global eCommerce companies. Vildan works across the full product-design cycle from analyzing user/customer problems and needs to UX/UI design and prototyping.

Portfolio

Work Experience

Senior UI/UX Designer

2021 - PRESENT
Wingie Enuygun Group
  • Designed user interfaces for all digital platforms of the company, including the iOS app and the mobile web.
  • Collaborated with the front-end teams to create a design system for the brand's digital platforms.
  • Involved in UX research activities to improve the overall user experience.
Technologies: InVision, Sketch, Adobe

Mentor

2021 - PRESENT
Designlab Learning
  • Worked as a DesignLab mentor for UX Academy courses. UX Academy is an intensive online program that equips students with UI/UX design skills to land design roles.
  • Mentored UX Academy students during their courses, conducting weekly calls with them.
  • Assessed student work and provided written feedback for student assignments.
Technologies: Sketch, Mobile UI, Product Design, User Experience (UX), User Flows, UX Research

Mobile Service UI Manager

2013 - 2018
n11
  • Led the mobile design team and designed interfaces for mobile products.
  • Designed and prototyped user interfaces for N11.com mobile products (iOS, Android, and mobile web channels).
  • Defined user interactions and flows for N11.com mobile products on iOS and Android platforms based on user data and research results.
  • Collaborated with analysts and developers to define and solve UI/UX issues for mobile channels.
  • Worked with stakeholders to define product requirements.
Technologies: InVision, Sketch

Art Director

2012 - 2012
Rocket Internet
  • Worked in cooperation with site and project managers and marketing teams.
  • Designed user interfaces and marketing visuals for Evimister.com and Zidora.az.
  • Worked with other designers and international team members.
Technologies: InVision, Responsive UI

Art Director

2008 - 2011
Gittigidiyor - eBay Turkey
  • Worked in cooperation with the production and marketing teams.
  • Led junior UI and marketing designers in the design team.
  • Designed user interfaces and graphics for online and offline social media and outdoor campaigns.
  • Created graphics (web pages, affiliate and google marketing banner ads, landing pages, email, newsletters, and homepage header) and wireframes for web pages.
  • Designed mockups and presented design ideas for multiple, simultaneous projects.
Technologies: Adobe Illustrator, Adobe Flash, Adobe Photoshop, Adobe Creative Suite

Web Graphics Director

2007 - 2008
Hürriyet Emlak
  • Managed the creative team with the supervision of the IT director.
  • Designed and created online and offline graphical elements for the company websites (Hurriyetemlak.com and Hurriyetoto.com), including banners, landing pages, email newsletters, posters, and roll-ups.
  • Coordinated with the sales and marketing teams to strengthen the corporate identity and branding.
  • Worked with the IT team to support the evaluation and production of software products on all design aspects.
  • Managed and supervised outsourced advertising projects for the monthly Hurriyet Emlak's magazine.
Technologies: QuarkXpress, Adobe FreeHand, Adobe Dreamweaver, Adobe Photoshop

Web Graphics Designer

2005 - 2006
MicroStrategy, Inc.
  • Created and designed graphical elements for the corporate website (Microstrategy.com), special topic microsites, international websites, and all outbound HTML email promotions and newsletters.
  • Coordinated with the print design team to strengthen the corporate identity and branding.
  • Worked with the technology team to support evaluation and production software products on all design aspects, including user interface, splash screens, icons, wizards, online readme files, and more.
  • Designed, created, and edited Flash demonstrations.
  • Managed multiple initiatives and projects simultaneously.
Technologies: Adobe Dreamweaver, Adobe Illustrator, Adobe Photoshop

Senior Web and Graphics Designer

2004 - 2005
MetGlobal
  • Managed and created online and offline promotion campaigns for three retail travel sites and one business-to-business reservation portal (Metglobal.com, Hotelspro.com, and Otel.com).
  • Oversaw the design and content of retail websites, following the company's branding objectives and the production of weekly online newsletters.
  • Designed the overall layout of a newly launched website, Otel.com​.
  • Created online marketing and promotion materials, including banner ads, buttons, line ads, search engine landing pages, promotional emails, newsletters, logos, and email signatures.
  • Modified the design of web pages to optimize client conversion and fulfill SEO objectives.
  • Managed the outsourcing of advertising and promotions: profiled and contracted advertising agencies and supervised outsourced advertising projects.
Technologies: Adobe Flash, Adobe Illustrator, Adobe Photoshop

Art Director

2003 - 2004
Fikir Cumhuriyeti Creative
  • Created the graphic design of printed promotional materials, including posters, flyers, press releases, brochures, and mockups for various clients like Hyundai Technical Services, Cihan İnsaat, Gima, and Komili.
  • Managed and supervised the creative team of the company.
Technologies: Adobe Dreamweaver, Adobe Flash, Adobe FreeHand, Adobe Photoshop

Media Channels Content and Design Development Specialist

2000 - 2003
Biletix | Ticketmaster (Turkey)
  • Created and edited written and visual content for the Biletix website (Biletix.com) and weekly email newsletters. Continuously implemented regular updates.
  • Designed and edited the content for the monthly printed entertainment guide, flyers, and ticket wallets.
  • Managed the relationships with print companies.
  • Worked in cooperation with other companies for shared marketing and promotional projects.
  • Established online advertisement connections with national and international internet portals.
Technologies: Adobe Flash, Adobe FreeHand, Adobe Photoshop
1995 - 2000

Bachelor of Arts Degree in Philosophy

Bogazici University - Istanbul, Turkey

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