Vildana is available for hire
Hire VildanaVildana Lojo Babic
Verified Expert in Design
Designer
Location
Sarajevo, Federation of Bosnia and Herzegovina, Bosnia and Herzegovina
Toptal Member Since
May 27, 2020
Vildana is a designer with 12+ years of experience and a master's in architecture. She has created exceptional products for the banking, education, entertainment, and tourism industries, some of which became "disruptive" in their markets. She has worked with startups, SMEs, and Fortune 500 companies focusing on product discovery, market and user research, UX, and visual design systematically measured and validated. Vildana enjoys adding value to people's lives through outstanding products.
Portfolio
Work Experience
Senior Product Designer and Design Team Lead
2018 - PRESENT
Five Agency
- Developed the UX, UI, and product design for a startup that aims to disrupt activity tourism by becoming the single premium and most referent source of truth for activism tourists and adventure travelers.
- Led the UX audit and review of existing MVP designs for a platform that helps actors find their next engagement along with the talent managers to hire the best talents. Work included UX audit and flow iterations.
- Led product discovery and design for a product that helps employees achieve well-being by joining a challenge. Activities included facilitating design sprints, user research, prototyping, UX, and UI design.
Technologies: InVision, Marvel, Prototyping, Adobe Illustrator, Adobe Photoshop, Sketch, Figma, Design
UX/UI Designer
2015 - 2018
Mistral Technologies
- Designed the app MVP that connects tourists with the best local gourmet offerings in Sarajevo with multi-language options. The app supports navigation mode.
- Assisted the product discovery for the Microsoft Office tools management system for SMES. Activities included research, wire-framing, design sprint facilitation, and feature prioritization.
- Designed the MPV concept for an intranet app that helps employees conduct their everyday tasks during work hours, track their performance, hours, and learn.
Technologies: InVision, Marvel, Prototyping, Adobe Illustrator, Adobe Photoshop, Sketch, Figma, Design
UI and Visual Designer, Project Coordinator
2013 - 2015
Bizoo Startup Accelerator
- Led the design initiative, creation, and visualization of an accelerator, which included the process, rules, and creation of all learning content materials both for print and web.
- Led the initiative to create graphic and visual designs for the BIZOO startup accelerator and BIZOO startup safari, including social media and web.
- Created a landing page concept for BIZOO, as well as a UI and UX proposal.
- Assisted startups by coaching on the value, importance, and definition of their business model (lean startup, business model canvas).
- Contributed by coaching startups on the visual designs and UI for their landing pages.
Technologies: Adobe After Effects, Adobe Photoshop, Adobe Illustrator
Architect and Urban Planner
2009 - 2013
Freelance
- Performed as an architect, urban planner, and designer for a ski center. Developed architectural designs for the Starting Station for Vertical Transportation and Restaurant on Bjelasnica and oversaw the reconstruction and modernization of ski slopes.
- Acted as architect and urban planner for an architectural studio to design the Sarajevo Fluid Congress Center.
- Developed the architectural design solution, proposal, and urban design of the eco-settlement and production unit Mlini.
- Created an architectural conceptual and detailed design project for a nursing center for the elderly in Bergen, Norway as an architect and urban planner.
- Developed the architectural design of the public library called Daegu Bookmarked, located in Daegu, South Korea.
Technologies: 3ds Max, CorelDRAW, AutoCAD, Adobe After Effects, Adobe Photoshop, Adobe Illustrator
Education
2009 - 2011
Master's Degree in Achitecture
University of Sarajevo - Sarajevo, Bosnia and Herzegovina
2006 - 2009
Bachelor's Degree in Achitecture
University of Sarajevo - Sarajevo, Bosnia and Herzegovina
Certifications
MAY 2020 - PRESENT
Hello Design Thinking
IDEO
APRIL 2019 - APRIL 2022
Google Analytics for Beginners
Google Analytics
JUNE 2018 - PRESENT
Design Sprint Nanodegree
Udacity
Experience
Collaboration That Works
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