Yanina is available for hire
Hire YaninaYanina Fiorillo
Verified Expert in Design
UX/UI Designer
Location
Buenos Aires, Argentina
Toptal Member Since
April 22, 2015
With several years of experience under her belt, Yanina is a seasoned product UX/UI design lead specializing in products for banking, blockchain, fintech, assurance, healthcare, and software. Her past clients include Coca-Cola, Microsoft, Cisco, Loreal, Georgia Pacific, BIND industrial bank, Santa Fe bank, Chubb, Swiss Medical Group, etc. She is enthusiastic about working in remote teams and learning new things everyday.
Portfolio
Work Experience
Product Design Lead
2020 - PRESENT
True Tickets
- Led and expanded a user-centered culture in the team.
- Created innovative solutions for a complex industry.
- Collaborated with clients and developers to discover problems and innovation areas.
Technologies: Adobe Experience Design (XD), Product Design, UI Design, Mobile, Desktop, UX Research
Freelance Senior UI/UX Designer
2010 - PRESENT
Freelance
- Worked on dozens of design projects, ranging from robust front-end and back-end digital web platforms to basic marketing sites and mobile apps, with clients including Cisco, Stanley, and more.
- Kicked off with the clients and worked on the initial ideas and business goals in order to define the accurate next steps for the projects.
- Worked with clients on the discovery process, gathering the existing materials and creating new like product/user/competition research, persona, use cases, user journey, site map.
- Developed UX and UI strategies.
- Created wireframes and interactive prototypes based on the findings.
- Led and oversaw a team of UX/UI designers and front-end developers.
- Created design systems and component libraries.
- Tested products and iterated with the client and other stakeholders.
- Worked in cross-disciplinary team collaboration.
- Created branding strategies and style guides.
- Conducted usability testings and design sprints.
- Designed information architecture.
Technologies: Jira, Basecamp, Axure, InVision, Adobe, Sketch, Figma
Freelance UX/UI Design Lead
2018 - 2020
AccelOne
- Started with the clients and worked actively on initial ideas and business goals to define the accurate next steps for financial and blockchain projects.
- Developed UX and UI strategies for websites, apps, and web apps.
- Created wireframes and interactive prototypes based on the findings.
- Attended weekly team meetings that enabled strong collaboration.
- Led and oversaw a team of UX/UI designers and front-end developers.
- Created design systems, component libraries, and styles.
- Tested and iterated with the client and other stakeholders.
- Conducted usability studies and presented findings and insights.
Technologies: Confluence, Jira, YouTrack, Axure, InVision, Figma, Sketch, Adobe
Art Director
2008 - 2010
Icolic
- Led and oversaw a team of UX/UI designers serving clients including Unilever and Ponds, among others.
- Created branding strategies and style guides.
- Kicked off with the clients and worked on the initial ideas and business goals in order to define the accurate next steps for the projects.
- Headed brainstorming sessions.
- Created UI designs for dozens of apps and marketing campaigns.
- Conducted the discovery process, gathering the existing materials and creating new like product/user/competition research, persona, use cases, user journey, site map.
- Created wireframes and interactive prototypes based on the findings.
Technologies: Adobe Dreamweaver, Axure, Adobe Illustrator, Adobe Photoshop
Design Team Lead
2006 - 2008
E-volution
- Led and oversaw a team of eight UX/UI designers servicing clients including Coca Cola Mexico, Microsoft, and Disney.
- Assigned resources and maintained the task management tool for the team.
- Created branding strategies.
- Kicked off with the clients and worked on the initial ideas and business goals in order to define the accurate next steps for the projects.
- Headed brainstorming sessions.
- Created UI designs for dozens of apps and marketing campaigns.
- Conducted the discovery process, gathering the existing materials and creating new like product/user/competition research, persona, use cases, user journey, site map.
- Created wireframes and prototypes based on the findings.
Technologies: Microsoft Project, Adobe Dreamweaver, Axure, Adobe
Mid-weight Designer
2004 - 2006
Smedia Group
- Created branding strategies and style guides.
- Held weekly internal meetings for defining tasks.
- Created UI design for e-learning tools as well as designing collateral materials.
- Created UI design for websites.
Technologies: Adobe Dreamweaver, Adobe Illustrator, Adobe Photoshop
Junior Web Designer
2000 - 2004
Mark-2k
- Created branding strategies and style guides.
- Held weekly internal meetings for defining tasks.
- Created UI design for websites.
- Created UI for software.
- Designed ads campaigns.
- Studied front-end coding with the development team.
Technologies: Adobe Dreamweaver, Adobe Illustrator, Adobe Photoshop
Education
2007 - 2008
Master's Degree in New Media Design
UM University - Buenos Aires
1997 - 2003
Master's Degree in Graphic Design
UM University - Buenos Aires
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