Portfolio
Digital Design
Yuan Chen
Designer
Amsterdam, Netherlands
Member since May 13, 2016
Yuan is a Google alum and a product designer focused on interactive experiences, meaningful products, and distinguished brands. He enjoys finding thoughtful solutions to complex challenges between humans and the technology that surrounds them. He has worked with cross-disciplinary teams at global corporations, such as Google, Barclays, Vodafone, Farfetch and award-winning digital advertising agencies.
Yuan is now available for hire
Employment
- Lead Product & Service Designer (Contract)2017 - 2018Farfetch
- Led the work to identify organizational bottlenecks and the redesign of B2B solutions for Farfetch, a global technology company with $721.5 million in funding. The company is focused on connecting the supply and demand of luxury fashion goods and providing a tech platform for fashion enterprises.
Technologies: Figma, Sketch, Framer, InVision - Freelance Senior UX and Service Designer2016 - 2017Adaptive Lab
- Created new services for Barclays from the ground up, serving more than 150,000 employees.
- Redesigned internal tools and the structure of the organization.
- Worked with an Agile team on biweekly sprints in which we researched, designed, and validated prototypes that fed into the MVP service and platform.
- Defined a value proposition for a new IoT venture by Vodafone.
- Designed flows with interconnected devices.
- Conducted market and user research.
Technologies: Sketch, InVision, Framer, Marvel - Design Lead (20% at Google)2014 - 2016Billion Acts
- Defined the MVP for a new Android app and new version of the website.
- Developed site architecture, wireframes, and high-fidelity visual specs, and supervised implementation.
- Designed brand guidelines to be implemented across web, app, and marketing materials.
- Created a pattern library for cross-device implementation.
- Managed the remote team of designers and UX researchers.
Technologies: Sketch, Illustrator, InVision, Framer - Interaction Designer2014 - 2016Google
- Worked with the sales, marketing, and support teams to design Google's customer relationship management web app from the ground up.
- Defined product requirements and roadmap with the cross-functional team and senior stakeholders.
- Conducted user interviews, created user journey maps, and built low- and high-fidelity wireframes for the web application.
- Designed brand guidelines, including layout, typography, and color usage.
Technologies: Sketch, Photoshop, Illustrator, InVision, Framer - UX Designer2014 - 2014Studio Vox
- Developed site architecture and wireframes and designed a new version of the Studio Vox website.
- Participated in weekly meetings and pitched concepts with a multidisciplinary team.
- Worked with a cross-disciplinary team to conduct competitive analysis and define value proposition, including future features.
Technologies: Illustrator, Photoshop - Product Designer2014 - 2014Hasbro
- Worked with a cross-functional team to develop a new digital product line for Hasbro's My Little Pony that utilized 3D printing technology to attract a new market segment.
Technologies: Illustrator, Premiere, 3D Printing - Visual Designer2013 - 2013Code and Theory
- Collaborated with a multidisciplinary team.
- Interpreted copy and art directed digital content, including photography and film work, to social media campaigns for Dr. Pepper/Snapple Group brands.
Technologies: Photoshop, Illustrator, Premiere
Other Experience
- Toptal MentorYuan is a mentor in the Toptal Global Mentor’s Program. This program is a partnership between Toptal and General Assembly to provide high quality mentorship for students from minority and low income backgrounds who are looking to begin their careers as professional designers. Yuan shows commitment to diversity in tech by mentoring a General Assembly student every week for a year, covering everything from design tips and tricks to advice on making it in the industry.
Education
- Bachelor of Fine Arts in Graphic and Interactive Communication2010 - 2014Ringling College of Art and Design - Florida, United States
Experience
- Adobe Creative Suite10 years
- HTML7 years
- CSS7 years
- User Interface (UI)5 years
- Prototyping4 years
- Sketch4 years
- User Experience (UX)3 years
