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Don’t Build, Integrate: A Guide to CRM Integration

Customer Relationship Management systems provide businesses with more clarity and information about customer behavior, helping boost sales, retain existing customers, and attract new ones.

In this article, Toptal Software Developer Leif Gensert outlines the basic challenges of CRM integration and explains what you can do to make the process as efficient and frictionless as possible.

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Leif Gensert

Leif Gensert

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