Toptal Finance Expert
Evaluating the Nature of Business Ethics in Practice
Using the 2016 Wells Fargo Banking Scandal as an example, this article dissects the situation according to the principles of the three classic ethical theorists: Plato, Kant, and Mill. It then offers some suggestions on how to improve ethics in business.
Martin Kemeny
Martin is an seasoned real estate and PE executive that has completed over $200m of projects and advised a range of Fortune 500 companies.
Pricing Strategies for Success: A Practical Guide
Pricing strategy is one of the most important functions that any business engages in. Prices are a foundational element of a company’s revenues—If managed carefully, they can generate high profits and consequently cash. But setting prices appropriately is tricky, and when mistakes are made, companies suffer.
In this article, Toptal Finance Expert Dalibor Pajic draws on his 15+ year career in corporate finance to outline seven practical examples of when pricing strategy plays a crucial role, with the aim of illustrating how pricing decisions can be approached in different situations. Pending
Dalibor Pajic
Dalibor is a CFO with over 15 years of experience in corporate finance, investment management, pricing management, and business development.
How to Get Consulting Clients – An Interview with Steve Blank
Consultants often struggle to find new, solid clients. We asked Steve Blank, the founder of the Lean Startup movement (and someone who has helped hundreds of companies get a better product to market faster and worked with dozens of consultants along the way) how consultants can attract clients.
Steve’s advice is a bit counter-intuitive. But it’s something that Toptal’s best consultants have already been doing for years.
Elizabeth J. Howell Hanano, CFA
Elizabeth began her career as an equity analyst and brings a deep understanding of how to unlock value within companies, big and small.
Adapting for Success – A Guide to Change Management
With today’s rapid pace of technological progress, organizational change is perhaps more necessary than it ever has been. But change is hard. Countless studies show that more often than not, corporations fail to implement change successfully, losing money, time, and employee morale in the process.
Based on his 20+ years of international finance experience across a range of industries, and over a decade of experience as a CFO, Toptal Finance Expert Edwin Petersen outlines his thoughts on why change management often fails and how to get it right.
Edwin Petersen
Edwin has 20+ years of international finance experience across a range of industries, and over a decade of experience as a CFO.
Survival Metrics: Getting to Grips with the Startup Burn Rate
Burn rate is one of the simplest, yet most fundamental metrics that investors and startups focus on. It pertains to the total cash spend of the business per month, which demonstrates both growth progress and potential runway that the business has to survive. This article introduces the burn rate concept and the tactics that can be applied to optimize it.
Pierre Francois
Pierre is a strategic finance professional focused on reporting, forecasting, internal controls, and ERP implementation.
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Financial Clarity at Last: How to Reboot Your Chart of Accounts Structure in 7 Steps
It is quite common for financial reports to fall short of executives’ expectations. Accounting teams tend to focus on doing things the “right way” rather than asking readers of the financial statements what they want to see.
In this article, Toptal Finance Expert Scott Hoover demonstrates how to set up a chart of accounts and raise your organization’s financial reporting to the next level.
Scott Hoover
Scott is a CPA with three focus areas: high-level monthly financial oversight, accounting software projects, and corporate tax planning.
The Rules of Motivation: A Story About Correcting Failed Sales Incentive Schemes
Rewards programs and sales incentive schemes are necessary for any business that operates outbound customer acquisition channels. They encourage certain behavior and that, if poorly constructed, can lead to perverse results and conflicting interests. Creating a holistic plan that stimulates positive company-wide behavior is an art that has huge benefits.
Kresimir Profaca
Kresimir is an entrepreneur and CFO with more than two decades of experience in growth-stage startups and large corporations.
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