BusinessModel

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Mastering Sustainable Startup Growth and Finding Your Relevant KPIs

To unlock growth in a company, you must first find the KPI that is core towards increasing company value. More effective knowledge of growth comes from a deeper understanding of the characteristics of a “perfect client,” the trends between user cohorts, and finding the tipping point that solidifies retention and engagement.

17 minute readContinue Reading
Erik Stettler

Erik Stettler

The Financial Implications of Technical Debt

Technical debt, which relates to suboptimal technology infrastructure in an organization, can actually be a huge financial burden on a business. However, like traditional financial debt, there are steps and processes that can be taken to manage and mitigate the risk. In this article, we elaborate on how CFOs can tackle their technical debt burden.

13 minute readContinue Reading
Erik Frederick

Erik Frederick

Waking Up a Sleeping Industry: Mattress Industry Disruption

Once crammed into stuffy showrooms with eager salespeople and a dizzying plethora of models, mattress purchases used to be notoriously complicated. However, a upstarts have recently revitalized the industry with innovations in marketing, delivery, and a direct-to-consumer model.

It’s true that the mattress industry is experiencing an upheaval, but rather than the typical narrative of newer operations completely displacing older ones, perhaps there’s room for both collaboration and innovation. There are lessons for investors, entrepreneurs, and corporate moguls alike.

19 minute readContinue Reading
Melissa Lin

Melissa Lin

Meal Kit Industry Blues: How Can Blue Apron Lift Its Malaise?

In the past five years, Blue Apron has brought meal kits to the masses and commands a 40% market share in the USA. Yet all is not rosy; its financial losses have continually accelerated and it has ceded 17% of its market share in the past year.

Amazon buying Whole Foods on the eve of its 2017 IPO could have just been bad luck, or prescient signs of what’s to come for Blue Apron. This article looks at ways that the business can get its house in order and win back the Millennial kitchen.

13 minute readContinue Reading
Michael Yarmo

Michael Yarmo

Fintech and Banks: How Can the Banking Industry Respond to the Threat of Disruption?

Fintech attention tends to focus on startups and their efforts to unbundle the financial service industry’s suite of services. But how are banks responding to this disruptive threat? Despite their wealth, talent, and rich history of innovation, they have been sluggish to respond to the upstart movement.

This article suggests four ways banks can change their approach and better respond to the impending fintech threat to banks.

16 minute readContinue Reading

Toptal Talent Network Experts

Great Recent Examples of Competitive Strategy Successes

Competitive strategy frameworks are widely known and mainstays of university curricula, despite being almost 40 years old. We often hear the stories of Walmart and Southwest Airlines, but what modern competitive strategy examples are there? In this article we use Michael Porter’s activity positioning framework to show successful applications of competitive strategy from modern digital companies.

12 minute readContinue Reading

Toptal Talent Network Experts

Experts’ Corner: Pitch Deck Tips for Fundraising Success

Fundraising, for companies at any stage, is undoubtedly a challenging process. Even for seasoned entrepreneurs and startups already experiencing market traction, a compelling pitch and accompanying pitch deck are still necessary. While there is variance around stylistic delivery of the pitch and aesthetic of the deck itself, you might be relieved to hear that the infamous pitch deck boils down to a formula.

18 minute readContinue Reading
Melissa Lin

Melissa Lin

Esports: A Guide to Competitive Video Gaming

While the complex esports industry may be daunting for investors, it is growing exponentially and has already amassed a large global audience. Here’s what to know about how to invest in esports.

21 minute readContinue Reading
Josh Chapman

Josh Chapman

Choosing the Right E-commerce Business Model to Sell Your Product

As retail continues to shift online, businesses and manufacturers are faced with ever-growing pressures to build serious online presences and distribution. This article looks at the different options available, and assesses their merits and considerations from a financial standpoint

18 minute readContinue Reading
Martin Smith

Martin Smith

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