The Price Is Right: A Pricing Strategy Overview for Consumer Companies
Pricing your products appropriately is one of the keys to the success of your company. So why do entrepreneurs often treat it as an afterthought? What are some of the available pricing strategies and how should they be applied by startup entrepreneurs?
Natasha Ketabchi
Imperfect Harmony: An Overview of SoundCloud vs. Spotify
Not many industries have undergone the same level of transformation as the music industry - technology has changed every facet of the industry. File streaming has been nothing short of a revolution. What can be learned from Spotify vs. SoundCloud?
Natasha Ketabchi
Consultant Toolbox: Frameworks for Solving Anything
When something is not right in a business, it can be confusing knowing where to start to fix it. Objective frameworks like issue trees, funnel analysis, and business canvases provide an organized and data-driven way of getting to the root of a problem and give cast-iron evidence toward plotting a route forward.
Toptal Talent Network Experts
Strategies to Recession-proof Your Business
Some industries like healthcare and utilities are naturally recession-proof. However, if you operate in more cyclical sectors, there is a range of initiatives that you can implement to make your business more resilient to economic shocks.
Toptal Talent Network Experts
What Happened to BlackBerry: Zombie Stock or Comeback King?
What happened to Blackberry? The company, once the most valuable in Canada, has effectively been a zombie stock for a while. Is the picture painted by the stock a fair one, particularly for a company whose revenues are up 20% YoY?
Natasha Ketabchi
The 6 Most Recession-Proof Industries
Recession-proof industries either provide an absolute necessity that consumers will always keep purchasing, or have characteristics that are conducive to experiencing increased demand in downturns.
Toptal Talent Network Experts
Serving Food From the Cloud
The restaurant industry is infamous for its failure rate. The most common reason for failure is location. Cloud kitchens do away with this obstacle, allowing restaurants to operate without having a central hip location.
Naveen Sharda
Climbing the IoT Value Chain
Impactful applications of IoT are certain to emerge in the near future. We explore how finance professionals should think of the value it can generate for their business by creating a thought framework.
Peter Wells
Lyft vs. Uber: Hailing a Ride to Public Markets
With both expected to go public in 2019, we look at Lyft vs Uber and how they would be valued on the public markets. This analysis also comprises an overview of their respective business models, finances, and expansion strategies.
Zachary Elfman
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