Alexandros Siormpas, Finance Expert in Amsterdam, Netherlands
Alexandros Siormpas

Finance Expert in Amsterdam, Netherlands

Member since December 12, 2016
Alexandros is a highly motivated and committed business professional with exceptional analytical and problem-solving skills. His international MBA and analytical roles in tier 1 firms (Samsung, Philips, eBay) have equipped him with superior business and commercial acumen. Now he freelances in order to contribute his expertise in engaging projects related to pricing, profitability, and financial planning.
Alexandros is now available for hire

Career Highlights


Case studies

Industry Expertise

  • Consumer Products
  • Telecommunications

Software Expertise

Other Expertise


  • Senior Pricing Analyst

    2019 - PRESENT
    • Pioneered AI pricing optimization models with a deep-learning tech stack.
    • Built and trained artificial neural networks on pricing data.
    • Designed and enabled reinforcement learning from continuous pricing iterations.
    • Solved multidimensional optimization problems with evolutionary algorithms.
    • Applied stochastic optimization techniques to improve algorithm efficiency.
    Focus areas: Pricing, Pricing Models, Artificial Intelligence (AI), Machine Learning, Algorithms
  • Pricing Manager

    2017 - 2019
    • Led cross-functional pricing transformation partnering with business development, data science, marketing, product management, and finance.
    • Managed and optimized 20,500 individual price points through mathematical optimization, A/B testing experiments, and supervised machine learning techniques.
    • Delivered 17.6% gross margin growth for the assigned business streams accounting for 40% of the P&L.
    • Increased the GMV take rate percentage by 0.7% for the horizontal business despite Facebook's entrance in the marketplaces.
    • Increased the customer base by 22.3% through pricing initiatives.
    • Improved product adoption by 13.4% and diversified the product mix through a cross-elasticity pricing analysis.
    • Introduced innovative price-drop communications through in-app notifications in iOS and Android.
    • Balanced pricing trade-offs between monetization, market shares, and customer satisfaction.
    • Managed a price-related financial risk through a Monte Carlo stochastic simulation.
    • Implemented a highly accurate price-revenue forecast model based on exponential smoothing and deseasonalized time series.
    • Performed a nonlinear regression data analysis between the price and quantity demanded.
    • Performed a competitive benchmark against Facebook Marketplaces, AliExpress, AutoScout24,, and
    Focus areas: Pricing, Market Research, Profitability Analysis, Pricing Strategy
  • Commercial Analytics Manager

    2014 - 2017
    Philips TV EMEA HQ (TPV Technology)
    • Conducted pricing, business, market and competitor analysis for a $900-million business.
    • Introduced and performed profit-and-loss statements (P&L) per customer which enabled profitability initiatives that improved EBITDA by 3.1%.
    • Advised on the product pricing strategy through price elasticity and a pocket-price waterfall analysis (and additional 10.8% net top-line).
    • Performed due diligence for strategic projects (e.g., geographical expansion and new brand).
    • Consulted on the long-term roadmap of a product portfolio through a market segmentation analysis.
    • Partnered with marketing and implemented a customer lifetime value and return on investment analysis.
    • Forecasted market demand by product category with a 1.3% accuracy deviation.
    • Partnered with the managing directors in formulating strategic plans and annual budgets.
    • Supported local commercial directors in formulating a channel strategy and optimizing the product-customer mix.
    Focus areas: Profitability Analysis, Pricing Analysis, Customer Lifetime Value, Budgeting, Business Intelligence, Business Plan Development
  • Market Intelligence Analyst

    2013 - 2014
    Samsung European HQ
    • Delivered management reports and analyses for smartphones, tablets, and wearables.
    • Consulted with the business development team on sizing new market opportunities (e.g., B2B, IoT).
    • Advised the European portfolio team regarding demand and price potential of new products.
    • Proactively introduced an innovative KPI dashboard endorsed by the EU executive team.
    • Delivered impactful presentations across key account workshops (e.g., Vodafone, Telefonica).
    Focus areas: Market Research, Pricing Analysis, Data Analysis, Portfolio Analysis
  • Commercial Operations Trainee

    2013 - 2013
    Philips Global HQ
    • Generated monthly sales, pricing, and market share reports.
    • Supported commercial activities including pricing, benchmarking, and competition.
    • Proactively restructured the reporting processes which improved efficiency by 36%.
    Focus areas: Financial Reporting, Pricing Analysis, Market Research


  • Master of Business Administration degree (MBA) in Business Administration
    2012 - 2013
    Vrije Universiteit Amsterdam - Amsterdam, The Netherlands
  • Master's degree in Engineering
    2005 - 2010
    Aristotle University of Thessaloniki - Thessaloniki, Greece

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