Carl Naoufal, Finance Expert in Athens, Central Athens Regional Unit, Greece
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Carl Naoufal

Verified Expert  in Finance

Management Consulting Expert

Location
Athens, Central Athens Regional Unit, Greece
Toptal Member Since
February 10, 2022

Carl is a CFA charter holder specialized in creating and executing innovative client solutions, focusing on strategic advisory, financial projections, fundraising, and external management across a dozen industries in the US, the UK, Europe, and MENA. He has worked with over 50 clients, from seed-stage startups to mature companies. Carl enjoys freelancing because he believes objective perspectives can help businesses grow and is excited to meet and work with accomplished leaders.

Career Highlights

Co-founder and Director
Sketch Entertainment Limited
Managing Director
Grace Liberty and Stone
Investment Banking Manager
LIBANK s.a.l. (Levant Investment Bank)

Education Highlights

Bachelor's Degree
John Molson School of Business, Concordia University

Certification Highlights

CFA
CFA Institute

Case Studies

Work Experience

CFO

2022 - PRESENT
Nuntius Capital
  • Oversaw the acquisition of the company by the shareholders. The company has around EUR 100 million in assets under management and was acquired for EUR 6.5 million in 2022. My role included performing the financial and operational due diligence.
  • Managed the treasury of the company, created capital allocation procedures, negotiated credit facilities with banks, and implemented short- and long-term investment strategies.
  • Prepared and presented financial reports such as budgets, management accounts, recovery plans, ICAAP, ILAAP, risk management frameworks, and client money analyses.
  • Established systems, policies, and procedures for the new company post-acquisition. These encompassed every facet of the operation, from IT, HR, back office, sales, corporate finance, trading, and stakeholder relations.
  • Hired and trained a team to take over the investment banking/corporate finance function of the firm. This included financial analysis training, IPO procedures, mergers and acquisitions advisory, and other related functions.
Focus areas: Corporate Finance, Mergers & Acquisitions (M&A), Advisory, CFO, Business Analysis, Data Analytics, Account-based Marketing (ABM), Fundraising Strategy

Co-founder and Director

2019 - PRESENT
Sketch Entertainment Limited
  • Co-founded and helped fundraise for a global entertainment company that provides branded solutions to businesses. Expanded the business to five countries in three continents.
  • Developed a 5-year growth strategy with actionable KPIs and managed the finance role in the startup phase.
  • Helped grow the business from ten clients in 2019 to over 200 clients in 2021, with revenues increasing 200% per year.
Focus areas: Strategy, Sales, Business Development, Supplier/Vendor Selection, Customer Analysis, Business Modeling, Startups, Financial Statements, Funding Strategy, Financial Planning & Analysis (FP&A), Growth Strategy, Music, Music Publishing, Music Streaming, Music Production, Account-based Marketing (ABM), Fundraising Strategy

Managing Director

2019 - PRESENT
Grace Liberty and Stone
  • Co-founded the company and raised EUR 4.5 million. The capital was deployed into a diversified portfolio of properties.
  • Managed the letting process and identified a wide range of tenants to generate revenues immediately. Achieved operational profitability in year 1.
  • Accomplished unrealized capital gains of 30% through renovations, spatial optimization, and the tenanting strategy.
Focus areas: Real Estate Investment Trust (REIT), Market Sizing, Market Research, Business Modeling, Startups, Financial Statements, Funding Strategy, Financial Planning & Analysis (FP&A), Growth Strategy, Business Intelligence (BI), Account-based Marketing (ABM), Fundraising Strategy

Investment Banking Manager

2013 - PRESENT
LIBANK s.a.l. (Levant Investment Bank)
  • Created and managed a globally diversified venture capital portfolio valued at $30 million, which included assets across several industries in the UK, Europe, and the Middle East.
  • Restructured and refinanced a London-based luxury fashion brand, which allowed products to be distributed through stores such as Harrods, Harvey Nichols, Bloomingdales, and Barney’s.
  • Assisted in executing a GBP 31 million capital increase (part equity, part convertible debt) of a publicly listed and traded UK real estate investment firm. As a result, the portfolio and profitability grew by around 20% the following year.
  • Managed a continuous pipeline of advisory projects, M&A deals, fundraising mandates, and private equity investments. Coordinated with executive management, risk and credit departments, business development, and legal.
  • Managed cross-border advisory deals in the US, the UK, and Europe. This included building detailed financial models, advising on growth and cross-border strategies, managing regulatory frameworks, and developing risk analyses.
Focus areas: Mergers & Acquisitions (M&A), Fundraising, Consulting, Debt Issuance, Growth Equity, Corporate Restructuring, Due Diligence, Market Research, Market Sizing, Total Addressable Market (TAM), Financial Modeling, Business Modeling, Startups, Revenue Modeling, Financial Statements, Go-to-market Strategy, Business Models, Business Strategy, Pitch Decks, Funding Strategy, Financial Planning & Analysis (FP&A), Growth Strategy, Operations, Business Intelligence (BI), Music, Music Publishing, Music Streaming, Business Analysis, Data Analytics, Account-based Marketing (ABM), Fundraising Strategy
2009 - 2012

Bachelor's Degree in Finance

John Molson School of Business, Concordia University - Montreal, QC, Canada

AUGUST 2019 - PRESENT

CFA

CFA Institute

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