Fernando is available for hire
Hire FernandoFernando Blumenkron
Verified Expert in Finance
Finance Expert
Location
Mexico City, Mexico
Toptal Member Since
August 3, 2017
Fernando is a bilingual MBA professional with expertise in financials for multinational companies. He provides leadership and overall direction for financial decision-making, supported by: budgeting and financial modeling. Particularly successful in reducing costs, increasing revenue/profit, and plan/execute annual budgets. With over ten years of experience, Fernando is responsible, analytical, organized, innovative, and a team player who likes to build the business with his own hands.
Career Highlights
CFO Latam
Kinesso
Head of Finance
Teads
Finance Manager
Riot Games
Education Highlights
Master of Business Administration (MBA) Degree
IE Business School
Researcher
University of New South Wales
Bachelor's Degree
Universidad Iberoamericana Ciudad de México
Case Studies
Industry Expertise
Other Expertise
Work Experience
CFO Latam
2020 - PRESENT
Kinesso
- Led and accountable for all financial aspects within all Latam region, including Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Peru, and Uruguay.
- Closed and supported more than five regional multi-million dollar deals.
- Managed and supervised eight multi-million different P&Ls.
Focus areas: Budget Controls, Budget Modeling, Capital Budgeting, CFO, Cash Flow Forecasting, Agile
Head of Finance
2018 - 2019
Teads
- Increased gross margin YoY +10% during H1-2019 by ideating and allocating a higher profitable product mix distribution and enhanced regional multi-million dollar deals by ideating and supporting exceptional win-win negotiations.
- Programmed all financial processing for ad-hoc reporting dashboards to both the sales team and upper management.
- Reduced all income taxes from 60% of the Mexican territory’s revenue via a commercial mediation contract and price transfer management.
- Led all compliance from the Mexican territory to a global audit on Teads for its owner: Altice public company.
Focus areas: Budget Modeling, Budget Controls, Cash Flow Forecasting, Capital Budgeting, Agile
Finance Manager
2016 - 2018
Riot Games
- Created a budgeting process for a multi-million-dollar regional office and P&L reporting for a multi-billion-dollar headquarter.
- Instated a corporate governance structure to monitor and control the spending of a more than USD 10 million budget.
- Built an anti-arbitrage model for international pricing of the company's virtual currency that directly affects more than 20 countries.
- Led yearly strategic workshops to determine initiatives and their respective teams in order to achieve the company's goals and increase cross-functional collaboration.
- Ensured tax compliance for VAT-exempt service exportation and was able to obtain a VAT return for every submission.
- Identified the 20% of KPIs that helped drive 80% of the revenue.
- Managed the corporate social responsibility fund which has invested USD 50,000 in social impact activities.
Focus areas: Strategic Planning & Execution, Pricing Strategy, Budget Controls, Financial Planning & Analysis (FP&A)
CFO
2013 - 2014
Warlocking
- Built the financial model that raised 35% equity in seed capital.
- Programmed, in MATLAB, a software that ran more than 1,000 simulations to find in-game crypto-currency controls.
- Managed in-game statistical controls to balance gamer experience by analyzing more than 1,000 hours of gameplay.
- Implemented and controlled the budgeting, FP&A, and reporting for a multi-country organization with a P&L of USD +100,000.
- Identified, modeled, tracked, and followed up on the main drivers that affected the company's forecast.
Focus areas: Capital Budgeting, Financial Modeling, Valuation Modeling, Capital Raising, Financial Data, Financial Planning & Analysis (FP&A), CFO
Director
2012 - 2014
Blumen Estrategica
- Founded an advisory company that works with retail and wholesale companies looking to import products from international markets and positions them in Mexico.
- Built a 30-person team from scratch and secured contracts with 80% of the total retail market in Mexico.
- Built financial models for prospects aiming to sell more than USD 500,000 of technological products at a national level in Mexico.
- Developed a procurement matrix for products distribution that reduced days of inventory on hand by 40%.
- Built product positioning models for foreign companies looking to expand into Mexico with more than USD 5 million of inventory.
- Modeled financial analysis and risk management for all our major clients. Our main and largest one from China used my model to calculate how many products to send as well as to find the best dates and insurance costs for his more than 5 Q4 containers (with a value of over USD 2 million).
- Managed importation compliance and tax controls, helping clients reduce up to 25% in tax cost.
Focus areas: Procurement, Import Costing, P&L Forecasting, Budget Controls, Purchase Price Allocation, CFO
Education
2017 - 2017
Certificate in Vendor Management
Escuela Bancaria y Comercial - Mexico City, Mexico
2014 - 2015
Master of Business Administration (MBA) Degree in Finance
IE Business School - Madrid, Spain
2009 - 2010
Researcher in Biomedical Engineering and Biotechnology
University of New South Wales - Sidney, Australia.
2004 - 2009
Bachelor's Degree in Biomedical Engineering
Universidad Iberoamericana Ciudad de México - Mexico City, Mexico
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