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Pablo Pedrejón García

Pablo Pedrejón García

Mexico City, Mexico
Member since June 7, 2017
After working as a management consultant at Oliver Wyman for top financial institutions across Europe and Latin America, Pablo successfully launched Petsy, Mexico's largest pet care eCommerce company and the first to execute a holistic omnichannel strategy. Pablo is an industrial engineer with an MBA from Wharton in finance and entrepreneurship. As a freelancer, Pablo is looking forward to helping a wide variety of clients with their challenges.
Pablo is now available for hire
Career Highlights
Case studies
Industry Expertise
  • eCommerce
  • Financial Services
  • Retail & Wholesale
  • Venture Capital
Software Expertise
  • Microsoft Excel
Other Expertise
  • Financial Modeling
  • Mergers & Acquisitions (M&A)
  • Term Sheet Negotiations
  • CEO | Co-Founder
    2013 - PRESENT
    • Launched one of the most respected and successful startups in Mexico—receiving multiple rounds of investment from the top venture capital funds in the country.
    • Designed, planned, and executed an omnichannel expansion strategy with the opening of physical stores—delivering a unified experience to our clients across all channels.
    • Built the team from 3 people to over 60 employees—coordinating company efforts to execute goals.
    • Established a solid corporate governance structure as a base for investor and company decision-making, including periodical board of director meetings.
    • Raised 4 rounds of capital from a wide range of investors, built the financial and operational models and the pitch decks, and executed several fundraising roadshows.
    Focus areas: Retail, eCommerce, Digital Strategy, Omnichannel, Financial Technology, Finance Strategy, Fundraising, Business Intelligence, Supplier Management
  • Business Manager Intern
    2012 - 2012
    • Designed a strategic expansion plan in a hardline vertical.
    • Ran detailed market research, historical customer behavior, and competitor analysis to define the expansion strategy.
    • Executed an offline marketing strategy (below the line) aligned with the launch of the expansion plan.
    • Built the business case for the expansion plan, including financial models and strategic execution milestones.
    • Interacted with several areas from the company; including payments and a recommendation engine which was well beyond the project scope.
    Focus areas: Retail, Marketing, eCommerce, Financial Data Analysis, Financial Strategy
  • Senior Consultant
    2008 - 2011
    Oliver Wyman
    • Redefined the growth and risk-taking limits for a leading Brazilian bank to ensure future profitability due to potential overheat of the Brazilian economy. Policies implemented improved the board's decision-making.
    • Designed and implemented a 3-year business plan for a leading Italian investment bank; implemented organizational change to transition Italian bank to a Pan-European Regional bank.
    • Defined the market entry strategy into Brazil for a major global investment bank—identifying potential acquisition targets and greenfield options.
    • Analyzed the business impact of a new financial regulation (Basel III) for a leading Portuguese bank; designed the lobby and mitigation strategies to reduce the negative impact of the new rules (~€4 billion capital savings).
    • Designed a risk-adjusted compensation strategy for a leading Brazilian bank undergoing merger process—unifying the policies under the industry and regulator’s best practices. The compensation scheme was for 100,000 employees.
    • Diagnosed and designed a new collections process for a Spanish savings bank suffering from high delinquency rates; implemented the plan in 1,500+ branches of the bank and collections improved by 60% YoY.
    Focus areas: Finance Strategy, Commercial Finance, Mergers & Acquisitions (M&A), Corporate Finance, Financial Modeling, Financial Projections
  • Master of Arts in International Studies
    2011 - 2013
    The Lauder Institute at University of Pennsylvania - Philadelphia, PA, USA
  • Master of Business Administration (MBA) in Finance
    2011 - 2013
    The Wharton School at University of Pennsylvania - Philadelphia, PA, USA
  • Bachelor's and Master's degree in Law
    2005 - 2010
    Universidad Nacional de Educación a Distancia - Madrid, Spain
  • Bachelor's and Master's degree in Industrial Engineering
    2003 - 2008
    Universidad Pontificia de Comillas - Madrid, Spain
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