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Patrick Hoogendijk, Finance Expert in Dallas, TX, United States
Patrick Hoogendijk

Finance Expert in Dallas, TX, United States

Member since July 20, 2020
Patrick is a CFA and certified chief compliance officer with 20 years of experience as a CFO or COO. He specializes in working with founders to hone their business models, build out their companies' financial and operational backbones, acquire their senior team to attract VC funding, and scale their companies through a metrics-focused approach. Patrick is comfortable in the inherent creative chaos of fast-moving teams, and his experience is backed by an MBA and MSc in chemical engineering.
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Career Highlights

Education

Select Certifications

Case studies

  • Launch of a Unique Oil & Gas IP Private Equity Fund
    Launch of a Unique Oil & Gas IP Private Equity Fund
    • Fundraising
    • Private Equity
    • Investment Strategy
    • International Finance
    • Team Building
    • Financial Investment Structuring
    • Portfolio Management
    • CFO
    • Startups
    • Lean Startups
    • Strategy
    • Competitive Strategy
    • Pitch Decks
    • Go-to-market Plans
    • Financial Analysis
    • Entrepreneurship
    • Financial Modeling
    • Growth Strategy
    • Seed Fundraising
    • Go-to-market Strategy
    • Business Strategy
    • Investor Presentations
    • Pitch Deck Consultant
    • Cash Flow Consultant
    • Cash Flow
    • Profit & Loss (P&L)
    • Angel Investing
    • Angel/Seed Funding
    • Fundraising Consultant
    • Investing
    • Energy Utilities
    • Renewables
    • Carbon
    • Interim CFO
    • Fractional CFO
    • Business Planning
    • Early-stage Startups
    • Startup Funding
    • Information Memoranda
    • Investment Memoranda
    • Fund Formation
    • Investment Thesis
    • Deal Structuring
    • Investment Presentations
    • Term Sheet Negotiations
    • Storytelling
    • Corporate Treasury
    • Asset Management
    • Cash Flow Management
    • Financial Reporting
    • Investment Analysis
    • Deal Sourcing
    • Investment Committee Advisory
    • Excel Expert
  • Reverse IPO of Harvest Cannabis Company
    Reverse IPO of Harvest Cannabis Company
    • Financial Modeling
    • Fundraising
    • Pitch Decks
    • Due Diligence
    • Investor Presentations
    • Investor Relations
    • Initial Public Offerings
    • Portfolio Management
    • Strategy
    • Cannabis
    • Financial Analysis
    • International Finance
    • Three-statement Modeling
    • Revenue & Expense Projections
    • Pitch Deck Consultant
    • Angel Investing
    • Angel/Seed Funding
    • Marketing Research & Analysis
    • Total Addressable Market (TAM)
    • Market Sizing
    • Market Research & Analysis
    • Fundraising Consultant
    • Valuation
    • Investing
    • Competition Research
    • Competitive Intelligence
    • Business Planning
    • Startup Funding
    • Information Memoranda
    • Investment Memoranda
    • Investment Thesis
    • Deal Structuring
    • Investment Presentations
    • Term Sheet Negotiations
    • Venture Funding
    • Corporate Treasury
    • Cash Flow Management
    • Financial Reporting
    • Investment Analysis
    • Deal Sourcing
    • Investment Committee Advisory
    • Excel Expert
    • Business Plan Consulting
    • Business Modeling
    • Pricing Models
    • Pricing
    • Sales
    • Business Analysis
    • Transaction Comparables
  • Optimized Business Operations in a Fast-scaling eCommerce Retailer
    Optimized Business Operations in a Fast-scaling eCommerce Retailer
    • Pitch Decks
    • Budget Modeling
    • Growth Strategy
    • Financial Forecasting
    • Operations
    • Contract Negotiation
    • Turnaround Management
    • Business Models
    • Marketing Strategy
    • Competitive Strategy
    • Startups
    • Lean Startups
    • Venture Capital
    • Go-to-market Plans
    • Financial Analysis
    • Entrepreneurship
    • Objectives & Key Results (OKRs)
    • Go-to-market Strategy
    • Revenue & Expense Projections
    • Forecasting
    • Business Strategy
    • Early-stage Venture Capital
    • Early-stage Funding
    • Investor Presentations
    • Pitch Deck Consultant
    • Cash Flow Consultant
    • B2C
    • Business to Consumer (B2C)
    • Cash Flow
    • Profit & Loss (P&L)
    • Key Performance Indicators (KPIs)
    • Angel Investing
    • Angel/Seed Funding
    • Marketing Research & Analysis
    • Total Addressable Market (TAM)
    • Market Sizing
    • Interim CFO
    • Fractional CFO
    • Business Planning
    • Early-stage Startups
    • Marketplaces
    • Marketplace Platforms
    • Consumer Marketplaces
    • Startup Funding
    • Investment Thesis
    • Deal Structuring
    • Investment Presentations
    • Term Sheet Negotiations
    • Venture Funding
    • Corporate Treasury
    • Cash Flow Management
    • Mobile User Acquisition
    • Budgeting
    • Financial Reporting
    • Investment Committee Advisory
    • Excel Expert
    • Cost Accounting
    • Business Plan Consulting
    • Partnerships
    • Business Modeling
    • Pricing Models
    • eCommerce
    • Market Segmentation
    • Pricing
    • Sales
    • Business Analysis
    • B2B Partnerships
    • Reconciliation
    • Bank Reconciliation
    • Bookkeeping
    • Tax Accounting
    • Mobile Apps
    • Transaction Comparables
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Industry Expertise

  • Electric Vehicles
  • Lean Startups
  • Data Collection & Internet Portals
  • Financial Engineering
  • Research & Development
  • Financial Services
  • Software as a Service (SaaS)
  • Food Safety

Other Expertise

Employment

  • CFO and COO

    2019 - PRESENT
    Blue Phi Capital
    • Acted as the embedded CFO and COO for VC-backed, fast-moving startups to enable the founders to accelerate their company from seed to scale.
    • Structured the creative chaos at startups to ensure that founders, members of the board of directors, and future investors can trust the financials, metrics, and forecasts.
    • Assisted founders in creating a repeatable, scalable business through OKRs, an integrated fintech stack for operations, and key drivers for the business model.
    • Collaborated closely with founders as the embedded CFO at Agora Solutions, Tangelo, Carketa, Kensu, and Wethos and advised founders as the outsourced CFO at over 20 early-stage startups, including Bateau, Sage, Epik, and Spark.
    Focus areas: Lean Startups, Fundraising, Financial Systems, Objectives & Key Results (OKRs), Metrics, Modeling, Early-stage Venture Capital, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Asset Management, Cash Flow Management, Mobile User Acquisition, Budgeting, Financial Reporting, Enterprise SaaS, Software as a Service (SaaS), Investment Analysis, Deal Sourcing, Investment Committee Advisory, Excel Expert, Cost Accounting, Business Plan Consulting, Partnerships, Business Modeling, Pricing Models, Web 3.0, United States, eCommerce, Market Segmentation, Pricing, Sales, Business Analysis, B2B Partnerships, Reconciliation, Bank Reconciliation, Bookkeeping, Tax Accounting, Family Office, Family Office Management, Mobile Apps, Transaction Comparables

  • Venture Capital Expert

    2022 - 2022
    Indigi Labs
    • Advised the founding team of the first Czech blockchain VC fund on go-to-market and fundraising strategies.
    • Built entire VC fund and portfolio company financial forecasts with the in-house finance team.
    • Collaborated with founders on partnerships with the Czech government to repurpose Strahov Stadium into Europe's largest startup accelerator.
    Focus areas: Venture Capital, Financial Modeling, Private Equity, Investment Thesis, Fund Formation, Early-stage Venture Capital, Blockchain, Technology, Europe, IRR, Return on Invested Capital (ROIC), Investor Reporting, Institutional Investors, Roadshows, Investment Analysis, Deal Sourcing, Investment Committee Advisory, Excel Expert, Business Plan Consulting, Pricing Models, Web 3.0, Business Analysis, Tax Accounting, Transaction Comparables

  • Interim CFO

    2022 - 2022
    Epik
    • Advised the COO on monetization strategies for a $20 million digital real estate portfolio in multiple metaverses.
    • Provided deep-dive valuation analysis of the company's digital assets, focusing on price volatility and liquidity constraints.
    • Modeled future cash flow generation scenarios based on hybrid cash and digital asset compensation for the company's multiyear contracts.
    Focus areas: Financial Planning & Analysis (FP&A), Corporate Treasury, CFO, Fundraising, Asset Management, Cryptocurrency, Cash Flow Management, Blockchain, Deal Sourcing, Investment Committee Advisory, Excel Expert, Business Modeling, Pricing Models, Web 3.0, Tax Accounting, Transaction Comparables

  • Interim CFO

    2022 - 2022
    Intend (dba Tangelo)
    • Restructured Quickbooks to provide easy-to-read financial statements relevant to an enterprise SaaS company. I created eight different reports for the eight stakeholders, including department heads, the board of directors, and future investors.
    • Cleaned up Quickbooks transactions since January 2021 to correctly show revenue recognition from multi-year, multimillion-dollar contracts and expense allocations to each department.
    • Enabled executives and department heads to manage their teams more effectively by setting up Mosaic dashboards, Divvy card management, bill expense management, and automating 80% of the financial operations workflows.
    Focus areas: Forecasting, Financial Modeling, Fundraising, Mergers & Acquisitions (M&A), Revenue & Expense Projections, CFO, Financing, Interim CFO, Business Models, Part-time CFO, Excel Expert, Cost Accounting, Business Plan Consulting, Partnerships, Business Modeling, Pricing Models, United States, eCommerce, Market Segmentation, Pricing, Sales, Business Analysis, B2B Partnerships, Reconciliation, Bank Reconciliation, Bookkeeping, Tax Accounting, Mobile Apps, Transaction Comparables

  • CFO

    2019 - 2021
    Wethos
    • Engineered the pivot from an agency business model to a product-led growth technology platform.
    • Guided the founding team through multiple fundraises, the most recent being $8 million.
    • Initiated and implemented the OKR management methodology from top-to-bottom, including the use of 15five.com, Mixpanel, and Lean experimentation.
    • Set up the investor relations strategy and due diligence rooms for multiple investor rounds.
    • Helped the founders determine the engines of growth for the company, key metrics, and viral feedback loops through flywheel analysis.
    Focus areas: Growth, Strategy, Fundraising, Accounting, Finance Strategy, Business Models, Management, HR Analytics, Marketing Strategy, Entry Strategy, CFO, Startups, Lean Startups, Financial Planning & Analysis (FP&A), Venture Capital, Investor Relations, Competitive Strategy, Pitch Decks, Go-to-market Plans, Financial Analysis, Financial Accounting, Entrepreneurship, Analysis, Team Leadership, Financial Modeling, Growth Strategy, Intuit QuickBooks, Slack, HubSpot, Airtable, Xero, Objectives & Key Results (OKRs), Team Building, Budget Modeling, Contract Negotiation, Turnaround Management, Seed Fundraising, Microsoft 365, Google Docs, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Lean Product Development, Market Research, Team Development, Fintech, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Fundraising Consultant, Early-stage Venture Capital, Early-stage Funding, Investor Presentations, Pitch Deck Consultant, Cash Flow Consultant, B2C, Business to Consumer (B2C), Cash Flow, Profit & Loss (P&L), Key Performance Indicators (KPIs), Angel Investing, Angel/Seed Funding, Marketing Research & Analysis, Total Addressable Market (TAM), Market Sizing, Market Research & Analysis, Valuation, Artificial Intelligence (AI), Competition Research, Competitive Intelligence, Interim CFO, Fractional CFO, SaaS, Software as a Service (SaaS), Business Planning, Early-stage Startups, Marketplaces, Marketplace Platforms, Consumer Marketplaces, Startup Funding, Information Memoranda, Investment Memoranda, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Cash Flow Management, Mobile User Acquisition, Budgeting, Financial Reporting, Investment Committee Advisory, Excel Expert, Cost Accounting, Business Plan Consulting, Partnerships, Business Modeling, Pricing Models, United States, eCommerce, Market Segmentation, Pricing, Sales, Business Analysis, B2B Partnerships, Reconciliation, Bank Reconciliation, Bookkeeping, Tax Accounting, Transaction Comparables

  • Principal

    2016 - 2020
    Fort Trinidad Investors
    • Assisted in creating and implementing an investment strategy leading to a leveraged, diversified natural gas portfolio with an estimated ROI of 2.5x in four years.
    • Built the senior team from scratch, including two portfolio managers, each with 30+ years of oil and gas experience.
    • Created a fundraising strategy and ran all investor relations through the harvesting phase of the fund.
    Focus areas: Marketing Strategy, Portfolio Analysis, Fundraising, Fund Management, Investment Strategy, Startups, Strategy, Financial Planning & Analysis (FP&A), Investor Relations, Pitch Decks, Go-to-market Plans, Financial Analysis, Financial Accounting, Private Equity, Entrepreneurship, Analysis, Finance, Fund Accounting & Administration, Team Leadership, Compliance, Financial Modeling, Financial Systems, Growth Strategy, Team Building, Budget Modeling, Contract Negotiation, Accounting, Oil & Gas, Seed Fundraising, Fund Analysis, Microsoft 365, International Finance, Management, Entry Strategy, Cash Flow Analysis, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, CFO, Investor Presentations, Pitch Deck Consultant, Cash Flow, Profit & Loss (P&L), Key Performance Indicators (KPIs), Angel Investing, Angel/Seed Funding, Market Research & Analysis, Fundraising Consultant, Investing, Energy Utilities, Competition Research, Competitive Intelligence, Renewables, Carbon, Interim CFO, Fractional CFO, Business Planning, Early-stage Startups, Startup Funding, Information Memoranda, Investment Memoranda, Fund Formation, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Asset Management, Cash Flow Management, Budgeting, Financial Reporting, Investment Analysis, Deal Sourcing, Investment Committee Advisory, Excel Expert, United States, B2B Partnerships, Tax Accounting

  • CFO

    2014 - 2016
    EIM Capital
    • Bid on government E&P licenses, structured projects in midstream infrastructure, created service company partnerships with Pemex, and built a portfolio of small power plants.
    • Built and managed an operations platform with a team of ten individuals in accounting, HR, legal, compliance, and investment functions.
    • Developed and executed a two-pronged investor relations strategy focused on Mexican pension funds and US private equity firms.
    • Collaborated to turn around two failing portfolio companies—an oil pipeline security company and an offshore services company.
    Focus areas: Trading, Power Plants, Oil & Gas, Arbitrage, CFO, Startups, Strategy, Financial Planning & Analysis (FP&A), Fundraising, Investor Relations, Competitive Strategy, Pitch Decks, Financial Analysis, Financial Accounting, Private Equity, Entrepreneurship, Analysis, Finance, Fund Accounting & Administration, Team Leadership, Compliance, Financial Modeling, Financial Systems, Growth Strategy, Team Building, Budget Modeling, Contract Negotiation, Turnaround Management, Accounting, Fund Management, Fund Analysis, Microsoft 365, International Finance, Management, Entry Strategy, Cash Flow Analysis, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Fundraising Consultant, Investor Presentations, Pitch Deck Consultant, Fund of Funds, Cash Flow Consultant, Cash Flow, Profit & Loss (P&L), Key Performance Indicators (KPIs), Market Sizing, Market Research & Analysis, Investing, Energy Utilities, Competition Research, Competitive Intelligence, Renewables, Carbon, Interim CFO, Fractional CFO, Business Planning, Marketplaces, Marketplace Platforms, Consumer Marketplaces, Startup Funding, Information Memoranda, Investment Memoranda, Fund Formation, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Asset Management, Cash Flow Management, Budgeting, Financial Reporting, Investment Analysis, Deal Sourcing, Investment Committee Advisory, Excel Expert, Cost Accounting, Pricing Models, B2B Partnerships, Tax Accounting

  • CFO

    2013 - 2014
    Dagda Technologies
    • Oversaw the go-to-market strategy for new commercial kitchen safety equipment.
    • Set up and implemented the seed fundraising strategy for $2 million.
    • Ran all company operations with the co-founder in a Lean fashion.
    Focus areas: Go-to-market Plans, Strategy, Seed Fundraising, Accounting, CFO, Startups, Financial Planning & Analysis (FP&A), Fundraising, Investor Relations, Competitive Strategy, Pitch Decks, Financial Analysis, Financial Accounting, Entrepreneurship, Analysis, Team Leadership, Financial Modeling, Team Building, Budget Modeling, Contract Negotiation, Microsoft 365, Management, Entry Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Early-stage Venture Capital, Early-stage Funding, Investor Presentations, Pitch Deck Consultant, Cash Flow Consultant, Cash Flow, Profit & Loss (P&L), Angel Investing, Angel/Seed Funding, Marketing Research & Analysis, Total Addressable Market (TAM), Market Research & Analysis, Competition Research, Competitive Intelligence, Interim CFO, Fractional CFO, Business Planning, Early-stage Startups, Startup Funding, Information Memoranda, Investment Memoranda, Investment Thesis, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Cash Flow Management, Budgeting, Financial Reporting, Excel Expert, Cost Accounting, Business Plan Consulting, Partnerships, Business Modeling, Pricing Models, United States, eCommerce, Market Segmentation, Pricing, Sales, Business Analysis, B2B Partnerships, Reconciliation, Bank Reconciliation, Bookkeeping, Tax Accounting, Transaction Comparables

  • CFO

    2004 - 2013
    Capital E Advisors
    • Set up back-office operations from scratch, including accounting, legal, and compliance. Built an operations team in New York and Bermuda. Initiated and led the company through the SEC registered investment advisor (RIA) process.
    • Managed investor relationships and third-party service providers. Worked closely with onshore and offshore legal counsel, auditors, administrators, and tax advisors to provide investor reporting and ensure fund compliance in five jurisdictions.
    • Created and implemented a fund and direct investment due diligence process. Reviewed approximately 1,500 PE funds, analyzed secondary transactions, performed due diligence, and wrote investment memos for direct investments.
    Focus areas: Fund Accounting & Administration, Venture Capital, Portfolio Management, Fund Analysis, Private Equity Secondaries, CFO, Startups, Strategy, Financial Planning & Analysis (FP&A), Fundraising, Investor Relations, Financial Analysis, Financial Accounting, Private Equity, Analysis, Finance, Compliance, Financial Modeling, Financial Systems, Team Building, Budget Modeling, Contract Negotiation, Accounting, Fund Management, Microsoft 365, International Finance, Management, Cash Flow Analysis, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Investor Presentations, Fund of Funds, Cash Flow, Profit & Loss (P&L), Marketing Research & Analysis, Total Addressable Market (TAM), Market Sizing, Market Research & Analysis, Fundraising Consultant, Valuation, Investing, Artificial Intelligence (AI), Energy Utilities, Carbon, Interim CFO, Fractional CFO, Business Planning, Early-stage Startups, Startup Funding, Internet of Things (IoT), Information Memoranda, Investment Memoranda, Fund Formation, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Asset Management, Cash Flow Management, Budgeting, Financial Reporting, Investment Analysis, Deal Sourcing, Investment Committee Advisory, Excel Expert, Cost Accounting, Business Plan Consulting, Business Modeling, Pricing Models, United States, eCommerce, Market Segmentation, Pricing, Sales, Business Analysis, B2B Partnerships, Reconciliation, Bank Reconciliation, Bookkeeping, Tax Accounting, Family Office, Family Office Management, Mobile Apps, Transaction Comparables

Education

  • Master's Degree in Business Administration (MBA)
    1997 - 1999
    NYU Stern School of Business - New York, New York, USA
  • Master's Degree in Chemical Engineering
    1988 - 1994
    Delft University of Technology - Delft, The Netherlands

Certifications

  • Certified Chief Compliance Officer
    JULY 2011 - PRESENT
    Regulatory Compliance Association (RCA)
  • Chartered Financial Analyst (CFA)
    SEPTEMBER 2006 - PRESENT
    CFA Institute

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