Patrick Hoogendijk, Finance Expert in Dallas, TX, United States
Patrick Hoogendijk

Finance Expert in Dallas, TX, United States

Member since June 19, 2020
Patrick is a CFA and certified chief compliance officer with 20 years of experience as a CFO or COO. He specializes in working with founders to hone their business models, build out their companies' financial and operational backbones, acquire their senior team to attract VC funding, and scale their companies through a metrics-focused approach. Patrick is comfortable in the inherent creative chaos of fast-moving teams, and his experience is backed by an MBA and MSc in chemical engineering.
Patrick is now available for hire

Career Highlights

Education

Select Certifications

Case studies

Industry Expertise

  • HR & Staffing
  • Security Products & Services
  • Finance
  • Venture Capital & Private Equity
  • Social Networks
  • Health & Nutrition Products
  • Software
  • eCommerce

Other Expertise

Employment

  • CFO and COO

    2019 - PRESENT
    Blue Phi Capital
    • Acted as the embedded CFO and COO at Blue Phi Capital, a company that accelerates startups from seed to scale.
    • Worked closely with the founders to create a repeatable, scalable business through OKRs and key drivers leading the finance operations.
    • Took on an executive role at VC-backed, fast-moving companies such as Agora Solutions, Tangelo, Carketa, Spark, Bateau, and Wethos.
    Focus areas: Lean Startups, Fundraising, Financial Systems, Objectives & Key Results (OKRs), Metrics, Modeling, Early-stage Venture Capital, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Asset Management, Cash Flow Management, Mobile User Acquisition
  • CFO

    2019 - 2021
    Wethos
    • Engineered the pivot from an agency business model to a product-led growth technology platform.
    • Guided the founding team through multiple fundraises, the most recent being $8 million.
    • Initiated and implemented the OKR management methodology from top-to-bottom, including the use of 15five.com, Mixpanel, and Lean experimentation.
    • Set up the investor relations strategy and due diligence rooms for multiple investor rounds.
    • Helped the founders determine the engines of growth for the company, key metrics, and viral feedback loops through flywheel analysis.
    Focus areas: Growth, Strategy, Fundraising, Accounting, Finance Strategy, Business Models, Management, HR Analytics, Marketing Strategy, Entry Strategy, CFO, Startups, Lean Startups, Financial Planning & Analysis (FP&A), Venture Capital, Investor Relations, Competitive Strategy, Pitch Decks, Go-to-market Plans, Financial Analysis, Financial Accounting, Entrepreneurship, Analysis, Team Leadership, Financial Modeling, Growth Strategy, Intuit QuickBooks, Slack, HubSpot, Airtable, Xero, Objectives & Key Results (OKRs), Team Building, Budget Modeling, Contract Negotiation, Turnaround Management, Seed Fundraising, Microsoft 365, Google Docs, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Lean Product Development, Market Research, Team Development, Fintech, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Fundraising Consultant, Early-stage Venture Capital, Early-stage Funding, Investor Presentations, Pitch Deck Consultant, Cash Flow Consultant, B2C, Business to Consumer (B2C), Cash Flow, Profit & Loss (P&L), Key Performance Indicators (KPIs), Angel Investing, Angel/Seed Funding, Marketing Research, Total Addressable Market (TAM), Market Sizing, Market Research & Analysis, Valuation, Startup Fund Raising, Artificial Intelligence (AI), Competition Research, Competitive Intelligence, Interim CFO, Fractional CFO, SaaS, Software as a Service (SaaS), Business Planning, Early-stage Startups, Marketplaces, Marketplace Platforms, Consumer Marketplaces, Startup Funding, Information Memoranda, Investment Memoranda, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Cash Flow Management, Mobile User Acquisition
  • Principal

    2016 - 2020
    Fort Trinidad Investors
    • Assisted in creating and implementing an investment strategy leading to a leveraged, diversified natural gas portfolio with an estimated ROI of 2.5x in four years.
    • Built the senior team from scratch, including two portfolio managers, each with 30+ years of oil and gas experience.
    • Created a fundraising strategy and ran all investor relations through the harvesting phase of the fund.
    Focus areas: Marketing Strategy, Portfolio Analysis, Fundraising, Fund Management, Investment Strategy, Startups, Strategy, Financial Planning & Analysis (FP&A), Investor Relations, Pitch Decks, Go-to-market Plans, Financial Analysis, Financial Accounting, Private Equity, Entrepreneurship, Analysis, Finance, Fund Accounting & Administration, Team Leadership, Compliance, Financial Modeling, Financial Systems, Growth Strategy, Team Building, Budget Modeling, Contract Negotiation, Accounting, Oil & Gas, Seed Fundraising, Fund Analysis, Microsoft 365, International Finance, Management, Entry Strategy, Cash Flow Analysis, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, CFO, Investor Presentations, Pitch Deck Consultant, Cash Flow, Profit & Loss (P&L), Key Performance Indicators (KPIs), Angel Investing, Angel/Seed Funding, Market Research & Analysis, Fundraising Consultant, Investing, Energy, Utilities & Waste, Competition Research, Competitive Intelligence, Renewables, Carbon, Interim CFO, Fractional CFO, Business Planning, Early-stage Startups, Startup Funding, Information Memoranda, Investment Memoranda, Fund Formation, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Asset Management, Cash Flow Management
  • CFO

    2014 - 2016
    EIM Capital
    • Bid on government E&P licenses, structured projects in midstream infrastructure, created service company partnerships with Pemex, and built a portfolio of small power plants.
    • Built and managed an operations platform with a team of ten individuals in accounting, HR, legal, compliance, and investment functions.
    • Developed and executed a two-pronged investor relations strategy focused on Mexican pension funds and US private equity firms.
    • Collaborated to turn around two failing portfolio companies—an oil pipeline security company and an offshore services company.
    Focus areas: Trading, Power Plants, Oil & Gas, Arbitrage, CFO, Startups, Strategy, Financial Planning & Analysis (FP&A), Fundraising, Investor Relations, Competitive Strategy, Pitch Decks, Financial Analysis, Financial Accounting, Private Equity, Entrepreneurship, Analysis, Finance, Fund Accounting & Administration, Team Leadership, Compliance, Financial Modeling, Financial Systems, Growth Strategy, Team Building, Budget Modeling, Contract Negotiation, Turnaround Management, Accounting, Fund Management, Fund Analysis, Microsoft 365, International Finance, Management, Entry Strategy, Cash Flow Analysis, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Fundraising Consultant, Investor Presentations, Pitch Deck Consultant, Fund of Funds, Cash Flow Consultant, Cash Flow, Profit & Loss (P&L), Key Performance Indicators (KPIs), Market Sizing, Market Research & Analysis, Investing, Energy, Utilities & Waste, Competition Research, Competitive Intelligence, Renewables, Carbon, Interim CFO, Fractional CFO, Business Planning, Marketplaces, Marketplace Platforms, Consumer Marketplaces, Startup Funding, Information Memoranda, Investment Memoranda, Fund Formation, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Asset Management, Cash Flow Management
  • CFO

    2013 - 2014
    Dagda Technologies
    • Oversaw the go-to-market strategy for new commercial kitchen safety equipment.
    • Set up and implemented the seed fundraising strategy for $2 million.
    • Ran all company operations with the co-founder in a Lean fashion.
    Focus areas: Go-to-market Plans, Strategy, Seed Fundraising, Accounting, CFO, Startups, Financial Planning & Analysis (FP&A), Fundraising, Investor Relations, Competitive Strategy, Pitch Decks, Financial Analysis, Financial Accounting, Entrepreneurship, Analysis, Team Leadership, Financial Modeling, Team Building, Budget Modeling, Contract Negotiation, Microsoft 365, Management, Entry Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Early-stage Venture Capital, Early-stage Funding, Investor Presentations, Pitch Deck Consultant, Cash Flow Consultant, Cash Flow, Profit & Loss (P&L), Angel Investing, Angel/Seed Funding, Marketing Research, Total Addressable Market (TAM), Market Research & Analysis, Startup Fund Raising, Competition Research, Competitive Intelligence, Interim CFO, Fractional CFO, Business Planning, Early-stage Startups, Startup Funding, Information Memoranda, Investment Memoranda, Investment Thesis, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Cash Flow Management
  • CFO

    2004 - 2013
    Capital E Advisors
    • Set up back-office operations from scratch, including accounting, legal, and compliance. Built an operations team in New York and Bermuda. Initiated and led the company through the SEC registered investment advisor (RIA) process.
    • Managed investor relationships and third-party service providers. Worked closely with onshore and offshore legal counsel, auditors, administrators, and tax advisors to provide investor reporting and ensure fund compliance in five jurisdictions.
    • Created and implemented a fund and direct investment due diligence process. Reviewed approximately 1,500 PE funds, analyzed secondary transactions, performed due diligence, and wrote investment memos for direct investments.
    Focus areas: Fund Accounting & Administration, Venture Capital, Portfolio Management, Fund Analysis, Private Equity Secondaries, CFO, Startups, Strategy, Financial Planning & Analysis (FP&A), Fundraising, Investor Relations, Financial Analysis, Financial Accounting, Private Equity, Analysis, Finance, Compliance, Financial Modeling, Financial Systems, Team Building, Budget Modeling, Contract Negotiation, Accounting, Fund Management, Microsoft 365, International Finance, Management, Cash Flow Analysis, Human Capital Strategy, Go-to-market Strategy, Cash Flow Modeling, Market Research, Team Development, Three-statement Modeling, EBITDA, Revenue & Expense Projections, Forecasting, Business Strategy, Investor Presentations, Fund of Funds, Cash Flow, Profit & Loss (P&L), Marketing Research, Total Addressable Market (TAM), Market Sizing, Market Research & Analysis, Fundraising Consultant, Valuation, Investing, Startup Fund Raising, Artificial Intelligence (AI), Energy, Utilities & Waste, Carbon, Interim CFO, Fractional CFO, Business Planning, Early-stage Startups, Startup Funding, Internet of Things (IoT), Information Memoranda, Investment Memoranda, Fund Formation, Investment Thesis, Deal Structuring, Investment Presentations, Term Sheet Negotiations, Venture Funding, Storytelling, Corporate Treasury, Asset Management, Cash Flow Management

Education

  • Master's Degree in Business Administration (MBA)
    1997 - 1999
    NYU Stern School of Business - New York, New York, USA
  • Master's Degree in Chemical Engineering
    1988 - 1994
    Delft University of Technology - Delft, The Netherlands

Certifications

  • Certified Chief Compliance Officer
    JULY 2011 - PRESENT
    Regulatory Compliance Association (RCA)
  • Chartered Financial Analyst (CFA)
    SEPTEMBER 2006 - PRESENT
    CFA Institute

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