Pradeep Reddy Baddam
Verified Expert in Finance
Finance Expert
London, United Kingdom
Toptal member since May 24, 2023
With 10+ years of finance experience, Pradeep excels in evaluating and investing in global private businesses. As a former chief executive and senior investment director, he is actively involved in deal analysis, execution, capital raising, investor relations, corporate finance, M&A, and FP&A. His strengths are due diligence, financial modeling, and fostering strong connections in global capital markets. Pradeep holds a master's in finance from London Business School and is a CFA charterholder.
Career Highlights
Education Highlights
Certification Highlights
Case Studies
Software Expertise
Other Expertise
Work Experience
Executive Director
Kinetic Asset Management
- Established an external asset manager in London to handle high net worth and institutional capital through separately managed accounts, and we're acquiring direct FCA MiFID manager authorization.
- Secured a seed capital of $10 million for business operations and had a pipeline of over $700 million for assets under management.
- Negotiated favorable terms with large custody banks with multiple booking centers to benefit clients.
- Designed and implemented a flexible and robust Cayman Island corporate structure for the company, enabling seamless expansion and operations across multiple jurisdictions. I leveraged LibreOffice and Microsoft tools.
- Prepared the company's regulatory business plan, financial forecast, and FP&A. Involved in FCA discussions as senior management functions one and three.
Senior Investment Director
Orfium
- Secured a substantial $42 million equity investment from an institutional investor on the East Coast after preparing a detailed financial model to position Orfium as a desirable investment opportunity.
- Built strong connections with high-profile private equity (PE) firms and growth equity investors by engaging with 100+ investors, including prominent PEs, and leading growth equity firms to secure investments for Orfium.
- Engaged and gained deep experience in all aspects of the investment process, including market research, deal screening, legal negotiations, financial modeling, and due diligence.
- Played a key role in Orfium's successful fundraising efforts, demonstrating a combination of commercial and analytical skills.
- Supported and executed M&A processes, including review of opportunities, market sizing, market research, valuation, and financial due diligence.
- Closed a $35 million deal that solidified Orfium's position in the content monetization space by conducting due diligence on target to facilitate an M&A transaction between Orfium and Soundmouse.
- Conducted full-blown due diligence and spearheaded the acquisition of a Japanese company to establish Orfium's presence in Japan, providing a low-cost and straightforward entry into one of the world's most challenging media markets.
- Arranged $50+ million in line of credit facilities from various global lenders while negotiating favorable terms for the company.
Head of Investments
Bella Figura Music
- Valued 60+ music assets across different genres and prepared relevant valuation methodologies and analysis of investment returns, capital requirements, and cash flows.
- Developed an innovative music copyrights evaluation prototype model that transforms how music copyrights are evaluated.
- Presented the technology-related uplift that forms the core of the fund's investment thesis to prominent global asset managers. This pitch played a crucial role in securing term sheets and, eventually, raising capital from several of these managers.
- Assessed various fee and fund structures to ensure a win-win for investors and the founding team and pitched these proposals to the investors.
Senior Research Associate
Arga Investment Management
- Identified and presented investment theses on global equities, demonstrating strong research skills and utilizing a fundamental bottom-up value-oriented approach.
- Developed detailed financial forecasts and valuation models to evaluate the intrinsic value of a business.
- Conducted thorough evaluations of the intrinsic values of multiple businesses while identifying promising investment opportunities across diverse sectors and countries.
Relationship Manager
ICICI Bank
- Demonstrated expertise in representing the bank in significant corporate relationships, generating more than $4.5 million in income from $150 million in loans.
- Executed a $60 million structured deal and syndicated a $300 million credit line for a subsidiary of a South Korean chaebol.
- Conducted comprehensive financial and industry due diligence to evaluate the credit and risk profile of originators, leading to the successful structuring of appropriate financial products.
- Played a critical role in negotiating commercials and liaising with various control groups such as credit risk, legal, and operations to ensure seamless transactions.
- Identified inconsistencies in a significant relationship worth approximately $100 million and alerted senior management to facilitate a successful exit strategy.
Research Analyst
Hyundai Motor Company
- Established a software automotive electronics division with a team of five employees that has now grown to 100.
- Oversaw a team of four in designing an audio, video, and navigation system for Hyundai's luxury cars, contributing to the brand's reputation for quality and innovation.
- Developed and implemented cutting-edge features and software specifications for the first navigation development by any automotive original equipment manufacturer in India.
Education
Master's Degree in Finance
London Business School - London, UK
Master of Business Administration (MBA) in Finance
Indian Institute of Foreign Trade - Delhi, India
Certifications
Chartered Financial Analyst (CFA)
CFA Institute
Financial Risk Manager (FRM)
Global Association of Risk Professionals
Skills
Finance
Fundraising, Due Diligence, Financial Modeling, Deal Analysis, Deal Advisory, Wealth Management, Mergers & Acquisitions (M&A), Forecasting, Capital Raising, P&L Forecasting, Comparable Company Analysis, Market Research, Private Equity, Startup Funding, Financial Planning & Analysis (FP&A), Valuation, DCF Valuation, M&A Modeling, Corporate Finance, Equity Research, Investment Thesis, Commercial Finance, Three-statement Modeling, CFO, Cash Flow, Revenue & Expense Projections, Budgeting, Chartered Financial Analyst (CFA), Pro Forma Financial Statements, Cash Flow Modeling, Seed Fundraising, Fund Management, Financial Model Auditing, Credit Analysis, Five-year Projections, RiskMetrics, M&A (Buy-side), Project Finance, Accounting, Data Analysis, Profitability Optimization, Internal Financial Reporting, Financial Reporting, Trade Finance, Investment Portfolio Management, Growth Equity, Private Equity Secondaries, Private Company Valuation, Debt, Total Addressable Market (TAM), Short-term Investments, Angel/Seed Funding, Credit Risk, Stock Trading, Stock Price Analysis, Discounted Cash Flow (DCF), Growth Capital Raising, Asset Allocation, Equity Offerings, Convertible Notes, Venture Funding, Convertible Debt, Valuation Modeling, Equity Valuation, M&A (Sell-side), Consumer Lending, Profit & Loss (P&L), Investment Return Scenario Analysis, Return Analysis, Cost Reduction & Optimization (Cost-down), Monetization Models, Debt Analysis, ROI, Business Intelligence (BI), Profitability Analysis, Series A, Fund Structure, Equity Research Analysis, Value Investing, Pricing Strategy, Crowdfunding, Structuring of Funds, Pricing, Private Banking, Sovereign Wealth Funds (SWFs), Revenue Modeling, Investment Memoranda, Equity Capital
Output Software
Microsoft Excel, Microsoft PowerPoint
Data & Analysis Software
VentureXpert
Industry Expertise
Real Estate, Venture Capital, Real Estate Development, Early-stage Startups, Commercial Real Estate, Software, Residential Real Estate, Technology, Retail & Wholesale, Institutional Investors, Consumer Products, Public Companies, Music, Financial Markets, Capital Markets, Entertainment & Leisure, Hospitality, Healthcare, Holistic Wellness, Health & Wellness, Energy, Pharmaceuticals, For-profit Education, Asset Management, Education Technology (Edtech), Confidential Information Memorandum (CIM), Fashion, Hotels & Lodging, Financial Services, Real Estate Modeling, Automotive, Sportswear
Geographic Expertise
United Kingdom, United States, Middle East
Other
Investments, Investment Analysis, Investor Presentations, Investor Relations, Budget Modeling, Key Performance Indicators (KPIs), Microsoft Office, Cap Tables, Client Relations, Financial Analysis, Term Sheets, Contract Negotiation, Deal Structuring, Modeling, Commercials, Revenue Strategy, Unit Economics, Return on Invested Capital (ROIC), Startups, DCF Modeling, Investment Ideas, Vendor Selection, Private Capital Markets, Structured Finance, Financing, Commercial Banking, M&A Valuation (DCF), M&A Due Diligence (Financial), Sales Forecasting, Small & Medium-sized Enterprises (SME), Analysis, Pitch Decks, Pitch Deck Consultant, Financials, Business Plan Consulting, Fundraising Strategy, Fundraising Consultant, Company Strategy, Cash Flow Management, Business Models, Growth Strategy, Go-to-market Strategy, Business Planning, Proptech, Sensitivity Analysis, Term Sheet Advisory, Pricing Models, Pricing, SaaS, Early-stage Funding, Management Consulting, Waterfall Modeling, Commercial Real Estate Finance (CREF), Storytelling, Business Analysis, Waterfall Methodology, IRR, Economic Analysis, Infrastructure, Market Research Analyst, Market Research Analyst, Early-stage Venture Capital, Competitor Analysis & Profiling, Excel 365, Financial Forecasting, Small Business Consultants, B2B, Variance Reporting, Financial Reporting Dashboards, Leveraged Buyout (LBO), Interim CFO, Employee Stock Options, Shares, Investment Strategy, Alternative Investments, Investment Manager, Excel Expert, Investment Banking, Private Placements, Private Placement Marketing, Private Equity Consultant, Distressed/Special Situations, Startup Consulting, Visual Storytelling, Business Model Strategy, Consolidated Reporting, Enterprise Software, Subscriptions, Business Modeling, Capitalization Tables, Stock Analysis, Stock Market, Value Analysis, Monthly Close Process, Apps, Business to Consumer (B2C), B2C, Music Publishing, Music Production, Market Research & Analysis, Subscription Pricing, Equity Markets, Markets, Research, Software as a Service (SaaS), Healthcare IT, Artificial Intelligence (AI), Psychology & Mental Health, Consumer Packaged Goods (CPG), Energy Storage, Small Business Management, Part-time CFO, Angel Investing, Education, Edtech Design, Request for Proposal (RFP), Debt Financing, Strategy, Business Development, Loans & Lending, Business Consultant, Transaction Comparables, Marketplaces, Business to Business to Consumer (B2B2C), NAV, Investment Funds, Process Design, Cash Flow Consultant, Business Strategy, Board Decks, Objectives & Key Results (OKRs), Annual Planning, Crisis Management, Corporate Finance Consultant, Logistics & Supply Chain, Control & Cost Analysis, Restaurant Operations, Food Delivery Services, Fixed Income, Monetization, Content Creation, Content Writing, Investment Research, Finance Blog, Business Evaluation, Acquisitions, Demand Planning, Data Modeling, Business Analytics, CIM, Business Partnerships, Joint Venture Development, Brand Strategy, Financial Statements, Fractional CFO, P&L Management, Training, Cost Modeling, Month-end Processes, Fintech, Fintech Consultant, P&L Analysis, Deal Sourcing, FCA Registration, Finance Director, M&A Strategy, Deal Execution, eCommerce, Enterprise SaaS, Crowdsourcing, Crowdfunding Consultant, Kickstarter, Manufacturing, Family Office, Investment Committee Advisory, Corporate Restructuring, Value at Risk, Functional Specifications, Autonomous Navigation, Coding, CEO, Treasury, Equity, Market Fit, Market Sizing, Revenue Analysis, NPV Calculation, NPV, Probability Theory, Card Payments, Payment APIs, Online Payments, Market Studies, Digital Banking, Reporting, Pitch Preparation, Pitch Presentations, Investment Cases, Audience Targeting, Equity Investment, LibreOffice, Pitch Books
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