Adrian Carniol
Verified Expert in Management Consulting
Strategic Consultancy Expert
Brussels, Belgium
Toptal member since February 22, 2022
Adrian's career consists of a progression of successfully executed assignments within globally diversified sales, marketing, and general management roles. Most recently, he has had full P&L responsibilities over a team of 100 people as a general manager of a global cosmetics company with annual sales of over $100 million. He has also led a standalone company's full carve-out process and setup. Adrian excels in accelerating the growth of businesses, change management, and organizational design.
Career Highlights
Education Highlights
Case Studies
Industry Expertise
- Business Services
- Management Consulting
- HR & Staffing
- Custom Software & IT Services
- Holding Companies & Conglomerates
- Venture Capital & Private Equity
- Manufacturing
- Chemicals & Related Products
Other Expertise
- Omnichannel Marketing
- Organization
- People Management
- P&L Management
- Private Equity
- Sales
- Trademarking
Work Experience
General Manager | Benelux
Wella Company
- Managed the entire profit and loss (P&L) for an organization of over 100 people and a portfolio of nine cosmetic brands across three countries. Achieved a turnover of $100 million.
- Oversaw full P&L, organization, marketing, go-to-market strategy, supply chain, and facilities.
- Improved the employee turnover rate from 30% to 5% and more than doubled the operating income in four years, with eCommerce being the main growth driver.
- Led the KKR carve-out and transitioned successfully to a fully standalone organization.
Sales Director
L'Oreal
- Led the commercial department in the luxury division, reporting to the general manager of Benelux. Grew market share while improving the bottom line by 10% yearly.
- Re-organized the department to shift from traditional trade to eCommerce. Headed the trade marketing, account management, field sales force, retail department, and business analyst teams.
- Managed the sales P&L with $70 million turnover, top-line and bottom-line growth, and capability building for 15 brands in eCommerce, selective retail, and self-standing stores.
Associate Sales Director
Procter & Gamble
- Doubled the business from $35 million to $70 million in four years through distributors from Nigeria and Angola and portfolio expansion to include laundry. Received the supplier of the year award from Shoprite in 2013.
- Delivered the turnover, market share, cash flow, supply service levels, profitability targets, and capacity building while leading a multi-functional team, including sales, logistics, and finance members.
- Designed the strategic vision of the national brand portfolio and category strategy to exceed profit and sales objectives for five different brands. Developed the go-to-market strategy to enter Lidl. Launched the Oral-B toothpaste successfully.
Consultant
Accenture
- Automated the non-core tasks of leading banking and insurance companies.
- Developed a web-based solution for a clearing company.
- Attended board meetings to define the right processes for the organization.
Education
Master’s Degree in Management (MBA)
Solvay Brussels School of Economics and Management - Brussels, Belgium
Skills
Industry Expertise
Retail & Wholesale
Finance
Private Equity, Market Research, Due Diligence
Other
P&L Management, Omnichannel Marketing, Sales, Organization, People Management, Business Planning, Microsoft, Marketing, Distribution, Trademarking, Export Shipment Handling, Finance, Management, Strategy, Process Flows, eCommerce
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