Amasi Mwela
Verified Expert in Management Consulting
Management Consulting Expert
Johannesburg, South Africa
Toptal member since March 15, 2022
Amasi is the current CEO of Private Property, a leading South African online property portal. He has successfully navigated the business through the challenges brought about by the COVID-19 pandemic and a rapidly changing property industry. He has rebranded the company by introducing new revenue streams and delivering significant technology upgrades. Amasi's experience spans various industries, including banking, insurance, travel, and real estate.
Education Highlights
Case Studies
Education Landscape in South Africa
LandyZone SA Rebrand
Technology Strategy Implementation Plan
Expertise
- Brand Building
- Business Transformation
- Digital Media
- Digitization
- Go-to-market Strategy
- Loans & Lending
- Monetization
- Strategic Planning & Execution
Work Experience
Chief Executive Officer (CEO)
Private Property South Africa
- Concluded various strategic partnerships in the banking, insurance, and retail industries aligned with the new organizational strategy.
- Led a successful rebranding and repositioning of the organisation.
- Headed a successful technology modernization and rebuilding program, replacing all internal systems with a modern fit-for-purpose technology platform.
- Conducted the successful re-write and modernization of B2C and B2B customers facing platforms, including the website and mobile app to a cloud-based API-driven platform.
Chief Executive Officer (CEO)
Fundi
- Rebranded the company from EduLoan to Fundi in line with a new strategy. In the process, the company repositioned from an education lender to a one-stop shop for all educational things.
- Led the business through a period of high student unrest directly linked to fees, which significantly disrupted the traditional tertiary loans business.
- Restructured the business to support the new strategy. Modernized the company’s IT infrastructure and aging systems moving towards agile development, cloud computing, and the API economy.
- Acquired two technology companies to enable the organization's new technologically driven processes.
- Expanded the business into Zimbabwe, with six branches being a profitable and sustainable business. Further Africa expansion remains part of the strategy.
- Pioneered the first Fundi Education Forum bringing together various stakeholders in the education sector from across the continent. This forum was also attended by former heads of state from different African countries.
Education
Master's Degree in Business Administration (MBA)
Milpark Business School - Johannesburg, South Africa
Bachelor's Degree in Business and Finance
Bond University - Robina, Australia
Skills
Other
Strategy, Leadership, Business Transformation, Monetization, Strategic Planning & Execution, Microsoft, Financial Analysis, Marketing, Digitization, Digital Media, Sales, Edtech Design, Loans, Card Payments, Go-to-market Strategy, Zoho, Negotiation, Financials, Technology Trends, Social Media, Loans & Lending, Unsecured Risk Management, Payment Gateways, Market Research & Analysis, Brand Building, General Management, Expansion Strategy, IT Strategy
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