Mary Abraham Mathews, Management Consultant in Mumbai, Maharashtra, India
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Mary Abraham Mathews

Verified Expert  in Management Consulting

Bio

Mary has 20+ years of experience working with top corporate and multinational companies. She launched a consulting business to advise startups and small-scale companies on best practices and professional strategies. Mary enjoys freelancing because it allows her to work on different and exciting projects and leverage her experiences to help firms maximize value and build sustainable businesses.

Career Highlights

CMO
Retail Connections
Head Retail
Bombay Dyeing & Manufacturing Co. Ltd.
Senior Marketing Manager
Raymond Ltd.

Education Highlights

PhD
Mumbai University
Master's Degree
Pune University

Case Studies

Expertise

  • Business Analysis
  • Business Plan Consulting
  • Business Planning
  • Management Consulting
  • Marketing
  • Market Research
  • Research
  • Strategy

Work Experience

CMO

2008 - 2022
Retail Connections
  • Handled corporate and consultancy projects, spanning B2B and B2C clients, from startups to larger corporates, and projects across various sectors in areas of strategy, business development, country entry assistance, marketing, and training.
  • Collaborated with publicly traded and privately-owned firms, advised and worked with various product and service area categories, including apparel, logistics, pharma, healthcare, education, home decor, textiles, bed and bath, and retail companies.
  • Led strategic business plans, new store marketing and opening plans, the turnaround of poor-performing stores, marketing activities for a 400+ store chain, brand promotion, primary and secondary market research, and location and competitive analysis.
  • Increased awareness, demonstrated product benefits, facilitated trials, and built a large customer database for a global Fortune 500 conglomerate by managing a project to recruit, train, and manage 200+ associates across 30 cities.
  • Contributed to a luxury and premium mall design finalization, zoning, and leasing activity for a large real estate company. Exposed to different concepts, models, and shopping centers in the Middle East, Japan, Malaysia, USA, Germany, and Europe.
  • Developed franchise models, growth strategies, and management plans.
Focus areas: Strategy, Research, Operations, Promotion, Training, Business Development, Change Management, Go-to-market Strategy, Go-to-market Plans, Growth Strategy, Organizational Design, Operational Excellence, Business Operations, Financial Planning & Analysis (FP&A), Advertising, Business Plan Consulting, Zoning Reports & Analysis, Franchises, Project Management, Management, People Management, Market Research, Business Planning, Business Proposals, Marketing, Market Sizing, Market Segmentation, Microsoft Office, Retail & Wholesale, Business Management, Market Research & Analysis, Finance, Human Resources (HR), Management Consulting, Business Model Strategy, Business Process Modeling, Retail Management, Real Estate Development, New Business Development, Textiles, Apparel & Accessories, Planning, Pricing Strategy, Value Proposition, eCommerce, Customer Analysis, Startups, Pricing, Sales Strategy, Sales, Sales Operations, Growth Strategy Consultants, Business Strategy, Competitive Analysis, Market Trends, Reporting, Data Visualization, Business Models, Competitor Analysis & Profiling, Forecasting, Shopify, Financial Modeling, Training & Training Content Development, Training Content, Instructional Design, Customer Acquisition, Executive Presentations, Storytelling, Competition Research, Total Addressable Market (TAM), Retail Strategy, Pitch Decks, Business to Consumer (B2C)

Senior Manager

2006 - 2008
Bombay Realty
  • Studied best practices in retail developments across nine countries to replicate in the new use developments.
  • Served as part of the core team to plan the mall zoning and its design development. Designed marketing tools.
  • Researched international and domestic brands. Identified the most suitable brand to be included in property, promotions, and presentations to brands and handled the sign-up of suitable mall tenants, among other things.
Focus areas: Real Estate Development, Mixed Use Development, Marketing, Promotion, New Business Development, Financial Planning & Analysis (FP&A), Advertising, Zoning Reports & Analysis, Research, Project Management, Management, People Management, Market Research, Business Planning, Business Proposals, Market Sizing, Market Segmentation, Microsoft Office, Retail & Wholesale, Business Management, Sustainable Development, Market Research & Analysis, Finance, Management Consulting, Change Management, Go-to-market Strategy, Go-to-market Plans, Growth Strategy, Operational Excellence, Business Model Strategy, Business Process Modeling, Retail Management, Textiles, Apparel & Accessories, Planning, Pricing Strategy, Value Proposition, Customer Analysis, Sales Strategy, Growth Strategy Consultants, Business Strategy, Competitive Analysis, Market Trends, Data Visualization, Competitor Analysis & Profiling, Forecasting, Training & Training Content Development, Training Content, Instructional Design, Customer Acquisition, Executive Presentations, Storytelling, Competition Research, Total Addressable Market (TAM), Retail Strategy, Pitch Decks, Business to Consumer (B2C)

Head Retail

2005 - 2006
Bombay Dyeing & Manufacturing Co. Ltd.
  • Oversaw the streamlining of the retail units, introduced modern merchandising methods, improved the storefront and interiors, and assisted the sales department in servicing the dealer network better.
  • Helped plan the retail strategy for the business expansion, created financial models, and undertook business development activities.
  • Represented the company at various public forums to increase brand awareness and help in business development.
Focus areas: Strategy, Business Development, Financial Planning & Analysis (FP&A), Textiles, Apparel & Accessories, Advertising, Zoning Reports & Analysis, Research, Project Management, Management, People Management, Market Research, Business Planning, Marketing, Market Sizing, Market Segmentation, Microsoft Office, Retail & Wholesale, Franchises, Business Management, Market Research & Analysis, Go-to-market Plans, Growth Strategy, Operational Excellence, Business Model Strategy, Business Process Modeling, Retail Management, New Business Development, Planning, Visual Merchandising, Pricing Strategy, Value Proposition, Customer Analysis, Growth Strategy Consultants, Business Strategy, Competitive Analysis, Market Trends, Data Visualization, Competitor Analysis & Profiling, Forecasting, Training & Training Content Development, Training Content, Instructional Design, Customer Acquisition, Executive Presentations, Storytelling, Competition Research, Total Addressable Market (TAM), Retail Strategy, Pitch Decks, Business to Consumer (B2C)

Senior Marketing Manager

1992 - 2005
Raymond Ltd.
  • Contributed to advertising requirements, agency collaboration, packaging design, visual merchandising, etc. Handled business management and development for a large chain of retail stores. Worked on the establishment and operations of a designer clothing business.
  • Helped the company move to sustainable and environment-friendly packaging sources and materials.
  • Managed the marketing and promotion needs of 400+ retail stores and 1,000+ dealer networks.
Focus areas: Business Development, Business Analysis, Business Management, Business Model Strategy, Business Process Modeling, Retail Management, Training, Visual Merchandising, Marketing, Advertising, Textiles, Apparel & Accessories, Zoning Reports & Analysis, Franchises, Research, Management, People Management, Business Planning, Microsoft Office, Retail & Wholesale, Sustainable Development, Human Resources (HR), Change Management, Operational Excellence, New Business Development, Planning, Pricing Strategy, Value Proposition, Customer Analysis, Growth Strategy Consultants, Business Strategy, Competitive Analysis, Competitor Analysis & Profiling, Training & Training Content Development, Training Content, Instructional Design, Customer Acquisition, Executive Presentations, Competition Research, Total Addressable Market (TAM), Retail Strategy

Education

2010 - 2013

PhD in Business Administration

Mumbai University - Mumbai, India

1990 - 1992

Master's Degree in Business Administration (MBA)

Pune University - Pune, India

Skills

Finance

Market Research, Total Addressable Market (TAM), Financial Planning & Analysis (FP&A), Pricing Strategy, Pricing, Forecasting, Financial Modeling

Industry Expertise

Retail & Wholesale, Franchises, Apparel & Accessories, Textiles, Real Estate Development

Geographic Expertise

India

Other

Strategy, Research, Training, Management, Business Planning, Marketing, Business Plan Consulting, Market Research & Analysis, Management Consulting, Business Analysis, Go-to-market Strategy, Go-to-market Plans, Growth Strategy, Organizational Design, Retail Management, Sales Strategy, Business Strategy, Competitive Analysis, Market Trends, Reporting, Business Models, Competitor Analysis & Profiling, Training & Training Content Development, Training Content, Instructional Design, Competition Research, Retail Strategy, Business to Consumer (B2C), Operations, Promotion, Business Development, Project Management, People Management, Business Proposals, Market Sizing, Market Segmentation, Microsoft Office, Business Management, Operational Excellence, Business Operations, Business Model Strategy, Visual Merchandising, New Business Development, Value Proposition, eCommerce, Customer Analysis, Sales, Sales Operations, Growth Strategy Consultants, Data Visualization, Customer Acquisition, Pitch Decks, Zoning Reports & Analysis, Sustainable Development, Performance Management, Finance, Human Resources (HR), Planning, Stakeholder Mapping, Change Management, Business Process Modeling, Advertising, Mixed Use Development, Startups, Shopify, Executive Presentations, Storytelling

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