eCommerce Product Management

Showing 1-3 of 3 results
ProductIcon ChevronKPIs and Analytics

Pivoting to First-party Data? Why Concierge Service Is Key

By Keith Pieper

Unpopular third-party tracking tactics are on the decline. Pivot to a first-party data strategy to bolster customer relationships and boost revenue potential.

6 minute readContinue Reading
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Perfect Pizza: Using a Digital Customer Research Tool to Measure Taste

By Anna Shcherbakova

Customer research in the food sector is expensive and time-consuming. Here’s how one global pizza company used its own food-ordering app to get new levels of insight into its products—for free.

8 minute readContinue Reading
ProductIcon ChevronProcess and Tools

5 Considerations for a Strong E-commerce Product Strategy

By Jonathan Lau

E-commerce is a crowded sector. Build a better product strategy and increase your chances of success with these expert insights.

7 minute readContinue Reading