Alex Gaughan
Verified Expert in Product Management
Product Manager
New York, NY, United States
Toptal member since August 11, 2020
Alex is a senior product manager with over a decade of expertise in tech innovation, having launched successful apps for Disney, NBA, and Live Nation. He's deployed pioneering retail facial recognition technology and leads a product in generative artificial intelligence and machine learning for enterprises. He is skilled in client-facing collaboration and adept at navigating and contributing significantly in startup environments. Alex is passionate about driving product value.
Project Highlights
Expertise
- APIs
- Data Analysis
- Go-to-market Plans
- Minimum Viable Product (MVP)
- Mobile Apps
- Personalization
- Product Design
- Product Growth
Work Experience
Lead Product Manager
HyperComply
- Worked with co-founders to form product strategy, create a roadmap, and manage multiple product launches. This resulted in $1 million of new revenue and a continuous run of record-breaking sales months.
- Led interviews with multiple Fortune 100 companies to generate insights leading to high-value features and new revenue opportunities.
- Iterated skillfully on MVPs to unlock additional engagement.
Product Manager
Leap Event Technology (ShowClix)
- Generated an additional $4 million in revenue through leading initiatives for mobile-first ShowClix ticketing, rewards, and personalization.
- Created a 15% increase in mobile contribution margin year-over-year by modifying the price list in coordination with the head of Sales.
- Directed the Agile product development cycle from prototype to launch of 20+ features in 14 months, meeting 80% of user adoption targets.
Head of Product
Silofit
- Initiated and led the development of B2C monetization models and pricing structure, leading to a month-over-month increase in revenue.
- Worked extensively with app performance and revenue data to identify key revenue generators and optimize for top user segments.
- Oversaw the launch and development of Book a Trainer On-Demand and Fitness Classes, leading to a 10x growth in transaction value.
AI Product Owner
C2RO
- Pivoted the company into a direction that led to the first enterprise sale and $2 million venture funds raised in eight months through extensive research and collaboration with the CEO.
- Collaborated with the CEO and R&D on product development, applying patented real-time cloud facial recognition technology to retail BI.
- Designed a business intelligence dashboard used by the largest shopping mall group in North America.
Product Manager - Growth
Periodic.is
- Generated $400,000 in new revenue through the launch of a self-service platform for SaaS-enabled marketplaces.
- Reduced the abandonment rate by 75% through an improved checkout process to achieve 500,000 transactions in 12 months.
- Created product landing pages that generated 100+ qualified enterprise leads per month with a 4% conversion rate to paid annual subscribers.
Project History
ShowClix Mobile Ticketing
Launched ShowClix's mobile ticketing experience at NBA All-Star Weekend 2020 with an 80% adoption rate. Implemented "magic link" in future iteration which brought adoption rate over 90%.
Social Challenge for UK Music Festival
Created a campaign-based social engagement feature drawing participation from 75% of festival goers resulting in 350,000 interactions (upvotes, photo uploads, social shares) with an audience reach of over five million.
Badge Incentive Program/Loyalty Rewards for ComicCons
Led the design and development of a badge system that awarded users for engaging with specific app-related content. Led to a 6x increase in engagement with sponsorship activations.
Certifications
Python, SQL, BigQuery
Kaggle
Advanced Google Analytics
Google Analytics Academy
Skills
Tools
Asana, Jira, Sketch, Figma
Other
APIs, Product Design, Minimum Viable Product (MVP), Go-to-market Plans, Single Sign-on (SSO), Mobile Apps, iOS, Web, eCommerce, Product Management, Roadmaps, Web Applications, API Integration, Data Analysis, UX Design, Product Growth, Personalization, Android, User Experience (UX), Business Analysis, Integrated Sales & Operational Planning, Product Coach, Product Roadmaps, Artificial Intelligence (AI), Machine Learning, Machine Vision, MVP Design, Analytics, Mobile UI, Dynamic Pricing, Office Add-ins, Operational Efficiency Improvement
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