Senior Category Manager
2021 - 2023Fellow Industries- Launched 4 products and offerings, resulting in 20-80% sustained incremental growth per launch. Ensured that the Product, Marketing, Operations, and Sales teams were equipped to drive commercial impact.
- Modeled growth opportunities with new products. Created product roadmaps, and set category growth targets. Defined and pitched products that will drive 25-125%+ growth per category.
- Created product and market requirements documents, product marketing briefs, and creative briefs. Partnered with the Product Management team to ensure that products hit briefs.
- Monitored, analyzed, and reported business performance to the Executive Team. Created plans to drive growth and increase margin, and worked with channel owners to implement strategies.
- Reduced costs by 35% through contract negotiations with vendors. Onboarded a network of fulfillment and print partners in the US to increase capacity. Hired a team of 4 to run operations; encompassed demand and capacity, production, and quality.
- Defined pricing, guidelines, and capabilities to drive Fellow’s leadership in the wholesale printed goods market. Partnered closely with internal sales leaders to strategize growth opportunities.
- Launched Personalization, resulting in a sustained 20% increase of drinkware sales. Designed the shopping experience and data flow, and led the SWE team through development.
- Created an automated fulfillment process for Personalization. Built a low-cost in-house manufacturing capability that resulted in 70% gross margin and 1 year payback period on equipment.
Senior Manager, Business Consulting
2016 - 2021Infosys Consulting- Led the evaluation & implementation of an enterprise cloud chat tool at a Fortune 5 consumer hardware company. Rolled out to 160k+ users globally as the core chat tool.
- Launched a new employee portal, reached product suite adoption of 15%+ MoM on a 120k+ user base, redesigned the custom app/integration security approval process that resulted a 70% increase in custom apps, and managed a developer community.
- Managed products internally for a wide range of users including a talent recruiting platform, internal communities/social network, enterprise chat, and cloud collaboration tools.
- Led a 3PL assessment and transition for a subsidiary of Estée Lauder, cutting annual fulfillment operations costs by 50%.
- Led a demand planning process transformation that improved planning data integrity by 20%+ and reduced pre-season planning duration by one month.
Senior Merchandise Planner
2014 - 2016Levi Strauss & Co.- Created a way to optimize the profitability of the product roadmap by channel, price tier, region, and product type.
- Led a project that unified global pricing practices across 150 styles and 1,500+ products. Defined the brand’s first global SRP/RRP.
- Owned product data & insights analysis, and developed product demand and supply dashboards to inform product decisions.
- Worked with data analytics team to understand gaps in data sources, to integrate information with the assortment tools and to effectively develop end-to-end supply chain dashboards and sales performance dashboards.
Senior Consultant, Strategy & Operations
2012 - 2015Capgemini- Led three projects to develop the marketing operations group’s analytics capabilities. Scoped more than 100 KPIs and developed dashboards for the sales and marketing leaders of 19 brands.
- Analyzed a client's readiness for an end-to-end planning change; developed a change management strategy for implementation for an SAP Supply Chain EP implementation.
- Assessed sales competitiveness for life sciences/pharmaceutical product loss-of-exclusivity, and recommended capabilities to the executive committee to develop and enhance.
- Transformed the procure-to-pay process for a fortune 10 technology company with regulated/healthcare business lines. Led workshops with operations, legal, and finance leadership to map processes. Redesigned process for SAP Ariba implementation.
Andy Nguyen
Product Manager in San Francisco, CA, United States
Member since March 13, 2019
Andy is a data-driven and customer-focused leader with experience in Internal Tool Product Management (IT, HR, and Operations), Supply Chain, Business Planning, Process Optimization, GTM Strategy, and Change Management.
He has led teams in start ups to Fortune 5 enterprises through development, change, and launch (tools & business) in agile and waterfall environments. He spent 7 years in management consulting at Capgemini and Infosys, and he led multiple business units at a CPG start up.
Andy is now available for hire
Project Highlights
- Aligned a productivity solution suite vision and roadmap at a Fortune 10 tech company, encompassing Enterprise Chat, File Sync & Share, Collaborative File Management, and Online Communities/Wiki.
- Managed the product development for an internal enterprise chat platform—impacting more than 100,000 users. Managed ongoing developer community to drive custom app creation.
- Launched Personalization for a consumer products eCommerce company, resulting in a sustained 20% increase of drinkware sales. Designed the shopping experience and data flow, and led the SWE team through development.
Expertise
- Business Planning
- Demand Planning
- Enterprise Architecture
- Enterprise SaaS
- IT
- Product Management
- Project Management
- Supply Chain Management (SCM)
Education
- University of Southern California
Employment
Project History
- Collaboration and Productivity Portfolio Product ManagementAligned a productivity solution suite vision and roadmap at a Fortune 10 tech company, encompassing Enterprise Chat, File Sync & Share, Collaborative File Management, and Online Communities/Wiki.
• Developed a strategic plan for a suite of collaboration and productivity tools (meetings, voice, chat, file sharing, communities, documents) at a top tech company.
• Led workshops with IT leadership to define collaboration vision (from hire to retire).
• Worked with internal product managers to understand feature release schedules, align disparate product roadmaps, understand user engagement practices, manage vendors, and map tool capabilities.
• Delivered a portfolio-wide product roadmap and a playbook for internal change management and tool training. - Product Development of an Internal Recruiting PlatformDeveloped a new internal recruitment platform at a Fortune 10 tech company.
• Drove a cross-functional team towards an aligned product vision for internal talent movement features on an internally-developed recruiting platform.
• Led cross-functional scoping and requirements prioritization workshops to build consensus.
• Managed business analysts to develop functional specifications document for hand-off to development operations for creation. - Internal Enterprise Chat Product Management & Developer Community ManagementManaged the product development for an internal enterprise chat platform—impacting more than 100,000 users. Managed ongoing developer community to drive custom app creation.
• Led a distributed team of 15 to develop and deliver features and enhancements for the internal chat platform at a Fortune 10 tech company. Managed the feature backlog and product roadmap. Prioritize requirements and aligned priority with leadership & cross functional partners for product development.
• Redesigned the custom app/integration security approval process that resulted in a 70% increase in custom apps, and managed a developer community. - Business Line Launch - eCommerce/Shopify/Logistics/FulfillmentLaunched Personalization for a consumer products eCommerce company, resulting in a sustained 20% increase of drinkware sales. Designed the shopping experience and data flow, and led the SWE team through development.
Personalization is the custom engraving of products (stainless steel mugs). Launching this included vendor negotiations, digital product management, fulfillment operations, end-to-end supply chain management, and P&L management.
Negotiated contracts with development partners & a cloud platform. Managed the ongoing vendor relationship.
Designed the shopping experience & integration with NetSuite, Shopify, and our 3PL's warehouse management system. Implemented the shopping experience & tool. Wrote requirements, pushed enhancements, and monitored/tested for bugs.
Set pricing, managed demand and capacity planning, and monitored product sales performance on the eCommerce channel.
Purchased laser engraving machines, and designed the fulfillment process from the ground-up at the 3PL, enabling a new capability at the 3PL.
Education
- Bachelor of Science Degree in Business Administration2008 - 2012University of Southern California - Los Angeles, CA, USA
