
Anthony Storti
Verified Expert in Product Management
Product Manager
Cranberry Township, PA, United States
Toptal member since January 12, 2022
Anthony is a seasoned product manager with experience across many industries and strong software engineering and technical background. He is a collaborative problem solver who manages complex products through their lifecycles by leading cross-functional product teams. As a product manager, Anthony makes sound data-driven decisions to promote product growth through activities within ideation, vision, strategy, execution, commercialization, and evangelization product phases.
Expertise
- Agile
- Analytics
- IT Project Management
- Jira
- Product Lifecycle Management (PLM)
- Product Management
- Requirements
- Roadmaps
Work Experience
Senior Manager, Product
Zego
- Acted as a key contributor in the definition of the Engage MD product line vision and 2022 roadmap initiatives with product leadership.
- Managed, mentored, and grew the team of product owners and product managers from two to five to support the initiatives within the group.
- Identified key success metrics and helped execute the go-to-market strategy, working in a cross-functional group with marketing, sales, and client success.
- Developed MVPs on initiatives in order to get features to the market faster.
- Worked closely with engineering and UX in Agile software development methodology with continuous improvement and continuous deployment (CI/CD) practices.
- Acted as a key contributor representing the group for the quarterly customer advisory board (CAB).
Senior Product Manager
RJ Lee Group
- Established the vision of our SaaS flagship product SEAMS, our big data and analytics platform.
- Developed the customer-facing SEAMS product position as a data management platform and business cases targeting R&D laboratories, the manufacturing industry, government, and military sectors.
- Managed the product lifecycle of SEAMS from strategic planning and tactical activities through delivery and launch in a startup working environment utilizing an Agile methodology, Lean practices, and a human-centered design approach.
- Evangelized the SEAMS product through speaking engagements at the Pittsburgh Tech Council tech talk “I love it when you call me big data” summit and at the computer-controlled scanning electron microscopy (CCSEM) workshop.
- Helped secure funding from government SIBR program dollars in the amount of $6 million for 2021.
- Executed the POC for the rewrite of the new SEAMS 2.0 application.
- Managed profit and loss for the SEAMS product to recommend or alter product direction.
Program Manager
Mylan
- Managed the entire product lifecycle as a product manager for the Global Web Mobile Platform (GWMP) vertical, which is the platform for building all Mylan’s global digital properties.
- Served as a product manager for the new Mylan GWMP feature global registration, which will be the single source of truth for all of Mylan’s global customer data collected across all global properties.
- Acted as a product lead for the UX component catalog, a SaaS solution for Mylan global stakeholders to build digital properties using the Mylan collection of GWMP components, saving development costs.
- Developed customer-facing product catalog where users can query Mylan products for essential drug manufacturer information and FDA regulations (SaaS hosted in AWS).
- Established prioritization procedures and risk management assessments matrixes for component development for all digital properties with the GWMP platform.
- Worked closely with the business leadership for corporate, global, product, and EpiPen eCommerce verticals to perform opportunity assessment and determine new requirements and component ideas.
- Led a cross-functional team of 15 resources to ensure product offerings were delivered promptly to meet marketing, compliance, or regulatory timelines and constraints.
Director, Product Management
UPMC
- Led the requirement gathering with healthcare professionals for UPMC’s first implementation of their SaaS telemedicine product.
- Developed a roadmap for our mobility product line, which included communication products such as contextual paging, EMS Navigator, care team messenger, and store and forward product, part of UPMC’s $5 million SaaS telemedicine initiatives.
- Led ambulatory and EMT protocol mobile application called EMS Navigator released into the market in June 2011, producing 1,000+ downloads within the first three months.
- Led the execution of the initial mobile product roadmap for our context paging product, which managed SMS messaging from mobile devices pertaining to emergency care. This application was featured at the 2011 HIMSS conference.
- Oversaw and managed third-party SOWs with Acuo Technologies and Dell Computers to jointly develop a non-DICOM VNA storage solution as part of the CCF product roadmap.
- Led teams of product managers, QA, UX design, and business analysts directly. I was also responsible for the career development and recruitment of personnel for these groups.
- Authored development plans, business cases charters, use cases, and requirements for the organization’s significant telemedicine initiatives, mobile platform, and clinical content foundation (CCF).
- Brought the SaaS IDC-9 to IDC-10 document translator to an alpha stage. Worked exclusively with medical coders and healthcare billing professionals to gather requirements and set product direction.
Director, Product Management
PLS Logistics
- Created a product roadmap for two new customer-facing SaaS verticals, carrier portal and LTL telesales.
- Released a new SaaS vertical, LTL telesales, which generated 1.2 million dollars of revenue in the first year.
- Acted as a product lead for a new SaaS vertical, carrier portal that reduces back-office cost in the finance department by reducing the 1,200 calls per month by 90%.
- Implemented a logistical rating and quoting engine companion products for PLS PRO as part of the strategic vision, which reduced response time for our freight solutions division and franchises to under one minute and 30 seconds.
- Established a basic ROI evaluation system to determine the priority of enhancement requests submitted to the product manager’s desk.
- Started a carrier user forum group around our product offerings to gain valuable VOC input.
- Established standardized procedures and practices for the product management team for gathering requirements, producing user stories, use case development, and user acceptance and experience testing.
- Developed and maintained product backlogs and sprint schedules for the various product initiatives.
Product Manager
Sherpa Software
- Served as the face of Mail Attender, a comprehensive communications tool for maintaining complete control over your email infrastructure to manage legal, regulatory, and corporate email compliance needs.
- Managed profit and loss for the customer-facing Mail Attender product.
- Created and executed the Tharsis strategy and product roadmap to set the companywide direction of all its Exchange products, resulting in an increase of sales of Mail Attender by 25% within the first year.
- Initiated a customer-centric culture for staff, resulting in a reduction of support calls for Mail Attender from 33% to 19% of the total volume for all exchange products and increased SLAs and customer retention.
- Achieved over one million Exchange mailboxes being managed with Mail Attender.
- Oversaw the entire product lifecycle for Mail Attender.
- Managed our OEM agreements with other organizations as it pertains to the Mail Attender product.
- Determined licensing and pricing models based on market knowledge for Mail Attender.
- Authored Mail Attender product blogs to promote and evangelize the product offering.
Product Manager
Kemma Software
- Acted as a principal of the startup organization, leading the product management activities.
- Led the expansion of the organization’s vision for the customer-facing CRM and call center application, BridgeTrak for Web. Started from an initial idea through research, planning, prototyping, and release phases into the market.
- Increased revenue from $360,000 to two million dollars through new product releases over a couple of years.
- Created the customer-facing BridgeAccess product, which added a CRM self-help application to the suite of products. This new vertical was responsible for a 40% increase in revenue during its first full year of release into the market.
- Made and managed our quarterly product release schedule and process for our Suite of products.
- Led all UX design efforts for our web-based product lines.
- Developed and maintained product backlogs, sprint, and release schedules for all products.
- Mentored younger staff in areas of product management and the software and product lifecycle.
- Coordinated training efforts for marketing, support, and sales on new software releases of BridgeTrak.
Project History
SEAMS
The Air Force SBIR Program Office awarded the SEAMS product a 2018 Certificate of Recognition for providing innovative solutions to meet critical warfighter technical challenges. Secured additional funding of $6 million as part of the SBIR program.
Our product transforms and enriches content into intelligence by linking and searching data sources without the enormous cost expertise of a big data solution that you may not need.
Education
Bachelor's Degree in Computer Science
Indiana University of Pennsylvania - Indiana, PA
Certifications
Pragmatic Marketing
Pragmatic Institute
CMMI for Development
CMMI Institute
Skills
Tools
Jira, Confluence, InstallShield, Cloudera, Redmine, Bugzilla, Microsoft Exchange, Visual SourceSafe
Paradigms
Agile, Kanban, Application Lifecycle Management (ALM), Object-oriented Design (OOD)
Platforms
Azure
Other
Product Management, Roadmaps, Scope of Work (SOW), Collaboration, Requirements, IT Project Management, Product Lifecycle Management (PLM), Feature Prioritization, Feature Backlog Prioritization, Project Management, Risk Management, Analytics, Product Portfolio Manager, Mobile, Android, Business Requirements, Use Cases, User Stories, Product Demonstrations, Backlog Grooming, Backlog Management, Product Launch, Business Planning, Product Vision, Web, Deployment, Profit & Loss (P&L), Sprint Planning, Sprint Retrospectives, Microsoft SQL Server, Program Management, Aha!, Miro, Lucidchart, Software Engineering, Capability Maturity Model Integration (CMMI), Hadoop, Highcharts, Python, Open Source, Machine Learning, Big Data, User Experience (UX), iOS, Oracle, Swift, Windows Desktop Software, Web Services, Collateral, C++, ASP.NET, IIS, Win/Loss Analysis, Visual Studio, eCommerce, Amazon Web Services (AWS), Sitecore, Wireframing
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