Bradley Seipp
Verified Expert in Product Management
Product Manager
Carlsbad, CA, United States
Toptal member since April 16, 2025
Bradley is a proven leader in the corporate and entrepreneurial worlds. His responsibilities and endeavors have provided him with invaluable insights, purpose-built to drive consistent results in the evolving global economy. As director of marketing at Verizon, Bradley led the team responsible for the development, growth, and management of ThingSpace, Verizon's IoT marketplace. As co-founder of Quiverr, he secured contracts with companies like Church & Dwight, Quest Nutrition, and Waterpik.
Expertise
- B2B Partnerships
- Business Cases
- Business Development
- Business to Business (B2B)
- Management
- Product Management
- Strategy
- Tech Sales
Work Experience
Owner
Current Commerce
- Conducted in-depth eCommerce financial analyses and formulated data-driven strategies for Fortune 500 brands.
- Generated high-value enterprise sales leads for the two largest global Amazon SaaS providers.
- Oversaw over $2 billion in Amazon gross merchandise value, delivering over $10 million in net proceeds within 12 months.
- Analyzed market trends and Identified M&A opportunities for strategic partners like Carbon6, Threecolts, and One Company.
General Manager & VP of Sales/Business Development
Advantage Sales & Marketing
- Established high-impact brand partnerships aimed at optimizing performance and accelerating growth across Amazon marketplaces.
- Implemented go-to-market strategies for new brand launches in close collaboration with cross-functional client teams.
- Directed cross-functional initiatives that delivered multimillion-dollar financial outcomes.
- Devised and deployed brand portfolio growth strategies by integrating new value-added eCommerce services.
Director, IoT Product Management & M2M Marketing
Verizon Enterprise Solutions
- Directed the team responsible for global initiatives delivering machine-to-machine (M2M) connectivity and SIM-based point-of-sale solutions, generating multibillion-dollar revenue streams across enterprise IoT markets.
- Conceived, developed, and launched the ThingSpace IoT platform and the M.A.D.E. AEP partnership program.
- Spearheaded the Managed Security initiative, driving new revenue streams within OEM and AEP ecosystems.
- Oversaw the Verizon IoT developer program and managed all API and SDK integrations for scalable IoT solutions.
- Led the PLM team delivering IoT projects valued at over $100 million in incremental revenue.
- Partnered with the nPhase acquisition team to architect M2M management center (M2MMC) MC v1.0 – v4.0, onboarding over one million users.
- Rolled out a comprehensive IoT portfolio encompassing analytics, managed services, and cloud solutions.
- Aligned cross-functional stakeholders across multiple business units to scale IoT adoption across direct, indirect, and wholesale channels.
Co-founder & President
Quiverr
- Directed operations for a 50+ employee team, driving a 50% year-over-year growth.
- Designed and implemented a nationwide logistics network to streamline inventory management for Amazon and direct-to-consumer (D2C) channels.
- Spearheaded the migration to a new inventory and procurement management system, optimizing support for multiple marketplaces.
- Expanded the client portfolio by 100% year-over-year while retaining 100% of all strategic brand partnerships.
- Orchestrated the company's acquisition by Advantage Sales and Marketing (ASM) in 2017 at a 16.5x valuation multiple.
- Earned recognition as the 3rd fastest-growing company in San Diego in 2017.
- Secured a design patent for The Ringer, the world's best-selling cast iron cleaner.
- Achieved Amazon Platinum Seller status in 2016 and managed Amazon partner status across advertising, content, and services.
- Launched multiple D2C brands, including The Ringer, The Original, and Hey Mama.
Enterprise Data Sales Manager
Verizon Wireless
- Co-led the management of six Global Enterprise Management (GEMs) and 19 national accounts, fostering strong relationships with high-profile clients, including Wells Fargo, the American Express Company (Amex), and Visa.
- Established and nurtured strategic relationships with customer contacts and key partners to drive business growth.
- Identified and secured two top 10 IoT accounts in the Western United States, including Apriva and OptConnect.
- Facilitated the development and execution of comprehensive strategies for wireless data transformation, driving innovation and efficiency across teams.
Data Sales Manager
Verizon Wireless
- Exceeded 100% of sales targets by conducting 40+ customer appointments monthly.
- Assisted sales teams in identifying and capitalizing on wireless data product and service opportunities.
- Conducted daily training sessions for customers and sales teams, enhancing product and service knowledge.
- Facilitated collaboration between strategic partners and internal experts to deliver optimal solutions.
Partner
Channel Edge, LLC
- Engineered and outsourced the manufacturing of next-generation handsets for Lively, known before 2021 as GreatCall.
- Negotiated original equipment manufacturing (OEM) contracts with Himage Electronics and MiTech Mobile.
- Forged strategic co-marketing partnerships in Korea for The Townsend Agency.
- Advised on and developed Click2Mobile messaging technology for GlobalTel Media.
Director of Business Development
PC-ePhone
- Designed and oversaw the lifecycle of multiple wireless products, generating over $8 million in revenue.
- Expanded the partner and reseller program from inception to over 4,000 active members.
- Oversaw full device certification to meet CDMA specifications (CDG), regulatory compliance (FCC), industry standards (CTIA), and carrier-specific requirements across North American mobile networks.
- Maintained international partnerships while coordinating cross-border communication and logistics operations.
Senior Sales Engineer
Everypath
- Leveraged solution-selling methodologies and in-depth technical product knowledge to establish and expand an enterprise customer base.
- Identified, qualified, and presented tailored solutions to prospective clients across diverse industrial sectors, aligning offerings with specific operational needs.
- Designed and executed wireless application pilot programs, effectively demonstrating the mobile development process and its applicability to client objectives.
- Supervised mobile project lifecycles and consulted with clients on wireless initiatives and strategic implementations, ensuring alignment with business goals.
Vice President
Milinx Business Solutions
- Established strategic broadband and DSL reseller partnerships to support bundling with online application offerings, driving market expansion and customer acquisition.
- Analyzed network infrastructure and recommended optimal digital subscriber line access multiplexer (DSLAM) deployment strategies to enhance the delivery performance of the corporate application suite.
- Identified and targeted high-potential wholesale and reseller accounts to scale distribution under the application service provider (ASP) licensing model.
- Provided in-depth application analysis and functional evaluation of proprietary Sun Office productivity tools, supporting integration and usability enhancements.
Network Engineer II
Sprint
- Delivered presales technical support that consistently contributed to achieving 100% of sales quota for six consecutive quarters.
- Analyzed complex customer requirements to drive the final design and implementation of tailored data solutions.
- Communicated critical delivery milestones and real-time network status updates to customers and sales teams, ensuring transparency and alignment.
- Coordinated cross-functional teams to ensure accurate, efficient, and timely implementation of enterprise-level services.
Project History
Verizon ThingSpace IoT Management Platform
https://thingspace.verizon.com/index.htmlAs associate director of marketing at Verizon, I oversaw the team accountable for the continuous growth, enhancement, and operational management of ThingSpace, Verizon's IoT marketplace tailored for enterprise customers.
Quiverr
https://recom.co/quiverr-acquisitionAs co-founder and vice president of sales at Quiverr, I secured multimillion-dollar contracts with leading brands such as Church & Dwight, Quest Nutrition, and Waterpik, leading to the company's acquisition by Advantage Sales and Marketing/Recom.
Monday
https://drinkmonday.co/Launched Monday Gin as a first-to-market, non-alcoholic spirit, crafting a distinct brand identity, strategic messaging, and a strong digital presence to capture market share from established spirit brands.
Crafted with care from natural ingredients at our Southern California distillery, Monday's non-alcoholic spirits are a true labor of love. We've created them for those who, like us, want to enjoy a refined adult beverage today without worrying about how they'll feel tomorrow.
Lifeloom
https://www.youtube.com/watch?v=qkpwaI4hIQsCertified and launched Lifeloom, the world's 1st and only FDA-certified bedding product.
Education
Bachelor of Science Degree in Engineering
James Madison University - Harrisonburg, PA, USA
Certifications
CCNA Certification
Cisco
PMO/PMP Certification
Systemation
Associate Engineer Certification
Sprint
Skills
Tools
Slack, Asana, Jira, Canva, Figma, NetSuite
Paradigms
Scrum, Agile Product Management
Industry Expertise
Sports
Other
Management, Business to Business (B2B), Sales, Tech Sales, Finance, Business Development, Product Management, Purchasing, Strategy, Product Development, Marketing, Account Management, Pitch Presentations, RFP Negotiation, Contract Negotiation, Solution Design, Leadership, Presentations, Negotiation, Sourcing, Product Design, International Projects, B2B Sales Management, technical sales, Networks, IP Networks, B2B, Hardware Design, Network Design, Projects, Agile DevOps, Networking, Design, Entrepreneurship, Retail & Wholesale, Data Products, Digital Product Development, Agile Program Management, Personalization, Data Strategy, Salesforce, Computer Skills, Engineering, Technology, Social Media, Branding, Project Management, Routing, Data Analytics, Data Science Product Manager, Data Collection, Program Management, Computer Science, Mathematical Modeling, Analytics, Manufacturing, Business Cases, B2B Marketing, Digital Media, B2B Partnerships, Mobile UI, Mobile UX
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