Casey Harmon, Product Manager in San Francisco, CA, United States
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Casey Harmon

Verified Expert  in Product Management

Product Manager

San Francisco, CA, United States

Toptal member since November 25, 2020

Bio

Casey has 7+ years of experience in product management in Silicon Valley. He has built and launched products with startups and large global companies and trained and managed teams. Casey managed the largest third-party Affordable Care Act enrollment platform in the US, with over three million people enrolled. With proven cross-functional leadership in taking products from concept to market, Casey demonstrates expertise in monetization, product design, customer experience, and G2M strategy.

Expertise

  • B2B Product Management
  • Customer Experience
  • Growth Strategy
  • Lean Startups
  • Product Management
  • Product Strategy
  • Product-market Fit
  • User Research

Work Experience

Director, Agent and Enterprise Products

2017 - 2020
HealthSherpa
  • Spearheaded the product vision, development, and go-to-market strategy for two B2C and two B2B products at various stages in their respective product life cycles.
  • Built, trained, and managed a 40-person team in support of these products. These teams included client success, sales (internal and external), and account management.
  • Led major integration with healthcare.gov/Federal Data Services Hub, leading to the acquisition of an essential data source necessary for product enhancements and new business development opportunities.
  • Transformed a sales-driven product development culture to a user-driven culture by introducing user research, A/B experimentation, and data-driven decision making.
  • Implemented new monetization strategies across major products.

Product Innovation and Consumer Learning Associate

2014 - 2016
FIsher Investments
  • Served as a strategy consultant for the executive team overseeing new product opportunities, long-term roadmap planning, and strategic organizational initiatives.
  • Launched the consumer learning team with the chief innovation officer; team responsibilities included user research, competitive landscape analysis, and extracting data insights.
  • Spearheaded user research for website internationalization: ran focus groups, conducted user interviews, and A/B tested landing page iterations.

Project History

Healthcare.gov Integration for ACA Enrollment Application

Led to the acquisition of an essential data source necessary for product enhancements and new business development opportunities in collaboration with engineering, security, and compliance.

Integration required us to build a new enrollment UI incorporating data from 13 external APIs and developing entirely new application elements in the workflow to support the new data captured through the APIs.

This project also had a heavy compliance lift requiring the following: Operational readiness review, security and privacy reviews of 300 security and privacy standards and audits, third-party audits from our enterprise clients, and contingency planning.

Education

2011 - 2013

Bachelor's Degree in Psychology

University of California, Berkeley - Berkeley, California, USA

Skills

Tools

Asana, Jira, Slack, Zoom

Paradigms

B2C

Other

Product Management, Lean Startups, Product Strategy, Growth Strategy, B2B Product Management, Product-market Fit, User Research, Innovation, Risk Management, Monetization Models, Customer Experience, SQL, Favro, API Integration

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