Derek Tumolo
Verified Expert in Product Management
Product Manager
Laguna Beach, CA, United States
Toptal member since September 18, 2019
Derek has 15 years of product management experience working with big names, including Amazon, Blizzard, NYSE, and small startups. At Amazon, he led a major redesign of the consumer homepage and navigation, driving 80% higher engagement, plus a significant increase in Prime signups. Derek doubled Blizzard's consumer product revenue in 2016 and 2017 and launched a new eCommerce platform.
Project Highlights
Expertise
- Agile
- Data Analysis
- Gaming
- Gig Economy
- Product Roadmaps
- Product Strategy
- User Experience (UX)
- eCommerce
Work Experience
Lead Instructor
Product School
- Taught 8-week bootcamp-like classes to aspiring and entry-level product managers.
- Consistently received positive reviews from students and learning management team.
- Developed students' high-level understanding of the role of product management.
- Mentored and critiqued students' product plans developed for the class.
Product Management Consultant
Artium
- Led agile, continuous discovery transition for three product teams.
- Concepted, built, and launched a new search experience for an eCommerce client.
- Coached multiple teams and PMs on customer-driven, continuous discovery, and Agile methodologies.
Product Manager
AM Creative Corp
- Led the end-to-end development of a data ingestion platform and forecasting engines from inception to launch.
- Built AI-powered chatbots for fielding service and sales requests.
- Managed development and design resources to roll out new web experiences across multiple clients.
Senior Manager, eCommerce
Blizzard Entertainment
- Relaunched eCommerce platform, new tech, and design.
- Led the eCommerce team, and doubled revenue in 2016 and 2017.
- Launched brick and mortar and third party eCommerce distribution.
- Built buy online, pick up in-store system for BlizzCon convention.
- Managed a diverse and crossfunctional team - operations, marketing, and popup stores.
Product Manager
Amazon
- Redesigned homepage and navigation with a new focus on lifetime value and deeper engagement.
- Rebuilt cross-platform homepage, and led efforts to move to a single codebase for iOs, Android, mobile web, tablet, and web.
- Created a new content optimization strategy for LTV, increasing revenue by $30 million per year.
- Developed a prototype for clustering system for A/B tests with an understanding of how changes affect different behavioral types of customers.
- Managed tactical experiments for homepage and navigation which drove $100 million in incremental improvement.
Product Manager
Comodo Security Solutions
- Provided marketing and product development for a security software company.
Product Manager
Work Market
- Developed the roadmap and core features for an early-stage startup in the gig economy space.
Product Manager
NYSE Euronext
- Created NYSEConnect.com relationship management and social networking site.
Product Manager
TheLadders
- Built a new B2B business model, and replaced the subscription with a per-job model.
Project History
Blizzard Gear 2.0
Pitched, identified and led external agency, and launched a new eCommerce platform for Blizzard's merchandise business.
Blizzard Blink Shopping - Buy Online Pickup In Store
Online ordering decreased wait times at BlizzCon from 1.5 hours to 10-15 minutes; YoY revenue was up by $1.2 million.
Blink was the result. Named after the teleportation ability of Tracer from Overwatch, the new system enabled BlizzCon attendees to "Blink" through the line, and pick up their order with a QR code.
The new feature was a huge success - lines were significantly faster, even for customers who didn't use Blink. Revenue was up as well - more customers were able to purchase quickly and effectively. Finally, it was a big win for the show as a whole - many customers reported that they felt like they had more time to enjoy the convention.
Education
Bachelor's Degree in Computer Science
Rutgers University - New Jersey
Skills
Tools
Jira, Confluence, Trello
Paradigms
Agile, Agile Product Management, Iterative Development, Testing
Platforms
Drupal
Other
eCommerce, Microsoft Excel, Product Strategy, Data Analysis, Product Roadmaps, Product Discovery, Roadmaps, Apps, Mobile, Product Management, Minimum Viable Product (MVP), Go-to-market Strategy, Startups, User Stories, Product Coach, Startup Consulting, Product Design, Gig Economy, User Experience (UX), Mobile Apps, Gaming, SQL, Technical Product Management, Game Development, Game Design, Machine Learning, Communication Management, Websites
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