Fraser Nicoll
Verified Expert in Product Management
Product Manager
Bishops Cleeve, United Kingdom
Toptal member since January 28, 2022
Fraser spent the last 13 years in product management, working across multiple industries and delivering incredible customer outcomes. His huge passion is value delivery, understanding the problem, and ensuring everyone is pulling in the same direction. Fraser just loves what can happen when a whole team gets on the same page and wants to see the vision as much as he does. If you want passion, enthusiasm, and someone who just gets the job done, Fraser is the right person for the job.
Project Highlights
Expertise
- Business Cases
- New Product Development
- Product Management
- Roadmaps
- Stakeholder Management
- Strategy
- User Needs
- Workshops
Work Experience
Senior Product Manager
HS2
- Collaborated with stakeholders to improve and deliver a video conference system.
- Negotiated with and managed third-party vendors to enable service delivery.
- Supported all users across the country by creating full-service management.
Head of Product and Business
Fielder
- Prioritized a complex backlog of requirements into a clear roadmap to successfully manage delivery with a 100% remote team across multiple time zones. Focused on user experience and customer value.
- Created BAU and development governance structures to allow an efficient flow of work and successful customer support, which led to a customer satisfaction score of 80%.
- Established and dealt with a wide range of third-party vendors to ensure we delivered high-level personal verification of workers and their skills to meet customers' expectations.
- Supported a major national charity with management and recruitment of care workers across the UK after winning the key bid.
Head of Product
Biosite Systems
- Managed the acquisition and onboarding of competitors' technology and customers to enable insight across the High Speed 2 (HS2) Railway work project valued at £7 million.
- Managed challenging stakeholders made up of a board, CEO, and directors while dealing with multiple conflicting and complex requirements.
- Brought departmental silos together to buy into one company vision, objective key results (OKRs), increasing transparency, delivered value, go-to-market process, and speed of delivery from six to 15 stories per sprint.
- Gave complete transparency on delivery with a new prioritization methodology and allowed teams to focus while giving senior stakeholders an understanding of the implications of changes to requirements.
Product Lead
UCAS
- Convinced the board, CEO, directors, and sector to diverge from the current delivery model. Protected delivery teams while managing complex stakeholder priorities to deliver what was called a game-changing service by the CEO.
- Implemented Agile multi-disciplined teams led by user experience to quickly deliver quality and high-value products. Transformed the way products are delivered to market.
- Led the digital transformation of the core business and the complete redevelopment of the centralized admissions service, including comprehensive stakeholder and customer engagement with over 300 higher education providers.
- Turned around the relationship with a sizeable senior customer group, with an in-depth understanding of their expectations and capabilities to deliver a first-of-its-kind data service that has transformed strategic decision-making.
Product and Delivery Lead
Room 58
- Worked with Harley Davidson across the globe to deliver a custom website solution to enable brand protection and save millions on marketing spend.
- Protected over £500 million in lost lending from a leading financial institution by envisioning and delivering an advertising artwork approval platform to show compliance and audit trail.
- Launched a successful brand protection platform across Japan, working with a multi-cultural environment across different timescales.
Owner | Director
Touch Media Balears
- Created and delivered Mallorca's number one downloaded app for tourists from the UK, France, Spain, Italy, and Russia.
- Delivered multiple eCommerce websites for customers, saving massive amounts on their traditional methods by using platforms such as Shopify.
- Revolutionized hotel advertising with touch screen kiosks to support service sales and allow local businesses to have their name visible to tourists and increase footfall.
Project History
UCAS Hub
http://www.ucas.comMobilized and led a team to create a "game-changing" personalized service for students looking to go to university. Opened up options to widen a choice and improve social mobility while also creating an additional £2 million revenue stream.
It transformed a tired and dated website into a vibrant experience that drove hundreds of thousands of students into the UCAS platform earlier than ever before with world-class data tools and communities of people to learn from.
The UCAS CEO called the service "game-changing."
Postgraduate Admissions Data Platform
Led the team to deliver a unique data solution for postgraduate universities that completely changed the way they make strategic decisions. Gave a view into the market they had never had before to benchmark and spot opportunities.
I led a team of developers and data scientists through vision, business case, and delivery to create a platform that all universities can put their data into and use this to create a picture of the entire known sector.
This opened up new markets of students and had huge cost-saving benefits for many of the universities involved.
Harley-Davidson Marketing Solution
https://room58.com/m-bwsEnabled Harley-Davidson to control the way their brand is portrayed in worldwide franchise dealerships. It helped the centralized marketing team push messages worldwide and saved over £1 million per year in advertising revenue.
The templated website allows all dealerships to get a personalized site up and running in minutes. It ensures that the head office knows that their brand is being used correctly but also allows the rollout of campaigns worldwide.
The database hosts centralized approved artwork that is fully customizable in over ten languages. Dealerships can easily customize and use the designs for digital or print.
Skills
Tools
Slack, Zoom, Trello, Basecamp
Paradigms
Requirements Analysis, Design Thinking, Agile Software Development, B2C, Agile, Agile UX, Mobile App Design, Agile Product Management, Kanban, Key Performance Metrics, User Testing
Other
Feature Prioritization, Feature Analysis, Roadmaps, Product Roadmaps, Strategy, UserVoice, User Needs, Workshops, Key Performance Indicators (KPIs), Business Cases, Stakeholder Management, Product Management, User Experience (UX), Minimum Viable Product (MVP), Product Strategy, New Product Development, Digital Product Management, Go-to-market Plans, Conceptualization, Ideation, Product Coach, User Flows, Customer Success, Feature Backlog Prioritization, Leadership, Objectives & Key Results (OKRs), Feature Roadmaps, User Feedback, UX Design, Wireframing, Product Design, User Journeys, Product Lifecycle Management (PLM), Prototyping, Community Growth, Mobile Apps, iOS, Staffing, Technical Product Management, Geolocation, Mobile Applications, Web Applications, Analytics, Ideation Workshops, Teams, Microsoft, Google, Product Sales, Management, Product Vision, Value Proposition, Presentations, Data, Delivery, Business, Requirements, Apps, Sales, Customer Analysis, International Affairs, eCommerce, User Requirements, UX Specifications, UI Specifications, Requirements & Specifications, Hypothesis Testing, Business to Consumer (B2C), Big Data, Data Flows, Business to Business (B2B), B2B, Intuitive UX Design, Wireframe to Product, Design Specifications, Stakeholder Analysis, Stakeholder Engagement, Stakeholder Interviews, Agile Sprints, Competition Research, Competitor Analysis & Profiling, MVP Design, Minimum Marketable Product (MMP), SaaS, Software as a Service (SaaS), Planning, Product Launch, App Development, Mobile UX, Startups, Lean Startups, Startup Funding, Early-stage Startups, Growth Hacking, Product Strategy Consultant, Priority Job Queue, New Products & Services, New Products, UX Strategy, Sales Strategy, Product Growth, Growth Strategy, Startup Growth Strategy Development, Business Analysis, Business Process Analysis, Vendor Management, Vendor Selection, Meetings, Video Conferencing, Metrics, User Metrics, Business Process Modeling, Process Design, Process Flows, Governance, Business Processes, Business Process Optimization, Process Mapping, Risk Analysis, Project Management, Edtech Design, UI Design, User Interface (UI), User Interviews, Business Strategy, Forecasting, Cost Estimation, Pricing, Operational Efficiency Improvement, Business Transformation, Digital Transformation, Process Optimization, Dashboards, Creative Thinking, Creative Problem Solving, Business Development, Growth, Customer Support, Onboarding, User Onboarding, Funnel Optimization, Funnel Analysis, Cross-functional Collaboration, Third-party Management, Management Consulting, Innovation, Web & Mobile Applications, User Stories, Lean, Content Management, Beta Testing, GPS, Scheduling
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