Ian Johnson
Verified Expert in Product Management
Product Manager
San Francisco, CA, United States
Toptal member since September 10, 2021
Ian is an experienced product leader who focuses on transforming ideas, challenges, and data into compelling user-facing products. He builds products and teams that create value for customers and shareholders with a heavy focus on consumer science. As a strategic thinker with the ability to set and execute a vision, Ian creates agile environments where highly motivated and driven teams deliver innovative products.
Expertise
- Agile
- Customer Research
- Data Product Management
- Product Management
- Product Strategy
- Project Management
- Scrum
- Software
Work Experience
Co-founder and CEO
Lasso
- Established a design partnership with 10 enterprise clients to build the initial MVP.
- Brought the business to $24,000 in ARR within the first 4 months.
- Processed over 1 million social profiles per week on our platform.
Principle Product Manager
Flow Commerce
- Established a new product line of growth products that have delivered an average uplift of 52% in incremental revenue YOY for customers.
- Owned the experimentation product line delivering over 94% CVR uplift on average for all customers.
- Established the voice of customer processes and consumer research programs used by all company business units.
- Led a product and company strategy initiative. Worked directly with the executive team and board to identify, evaluate, and execute product strategies. These strategies led to the acquisition of Flow for $500 million in December 2021.
- Led the customer research and market positioning research project. Interviewed and surveyed over 300 of the world's largest eCommerce brands.
VP of Product
Showtime Analytics
- Grew a customer base from two cinemas in one country to 80+ cinema chains and two major film studios across 26 countries worldwide.
- Managed the first team outside of China, creating a unified single customer view using Alibaba’s data ecosystem consisting of over 700 million customers.
- Hired, mentored, and led the company's team of product managers.
Product Marketing Lead at Google
Accenture
- Delivered over 400 product marketing campaigns to 3.7 million customers over four quarters for Google Ads and Google Play Store.
- Led, mentored, and scaled a team of product marketing and project managers across four locations and three timezones.
- Oversaw an operational and process redesign across the Google account. Improved the operations of over 100 people across the US, Europe, and Asia, leading to cost savings of $10+ million per year.
Project History
Building a Single Customer View
Built a segmentation tool that allowed businesses in China to increase their identifiable audience from an average of 4% to 67%.
Cinemas in China only had data on 4% of their customer base, which made marketing a significant challenge for them.
SOLUTION:
By utilizing Alibaba's data ecosystem through a joint venture, we could fuzzy match individuals from 700+ million records.
RESULT:
Increased the number of people that could be identified and communicated with from an average of 4% to 67%.
Education
Master's Degree in Business and Entrepreneurship
Technological University Dublin - Dublin, Ireland
Bachelor's Degree in Economics and Philosophy
Maynooth University - Kildare, Ireland
Certifications
Green Belt Certified Lean Six Sigma
SQT
Skills
Tools
Atlassian, Slack, Zoom, Google Docs, Google Slides, Trello, Jira, Figma
Paradigms
Agile, Scrum, Agile Product Management, Data Product Management, App Store Optimization (ASO)
Platforms
Productboard
Industry Expertise
Lean Six Sigma
Other
Notion, Critical Thinking, Business Planning, Strategy, Product Management, Customer Research, Marketing Analytics, Product Strategy, Software, Project Management, Startups, Product Roadmaps, Minimum Viable Product (MVP), Distributed Team Management, Technical Product Management, SaaS, B2B Product Management, Roadmaps, Key Performance Indicators (KPIs), Process Optimization, Customer-centered Product Development, Sprint Planning, Miro, Marketing, Business Strategy, Pitch Decks, Business Transformation, User Experience (UX), Dashboards, Lean, Pricing, Monetization, Economics, Statistics, Innovation, Market Fit, Market Entry, Process Flows, Process Design, Process Mapping, Complex Problem Solving, Ideation, Product Marketing, Data Products, UX Design, UX Research, Customer Analytics, Operational Efficiency Improvement, Analytics, A/B Testing, Data Analysis, Business Models, User Interface (UI), Artificial Intelligence (AI), MVP Design
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