Josh Heenan
Verified Expert in Product Management
Product Manager
San Francisco, CA, United States
Toptal member since April 18, 2023
Josh is a seasoned product leader with 20+ years of experience in the automotive, gaming, and entertainment industries. He has a strong record in product management, team building, and scaling organizations, contributing to prominent companies like Volvo Cars, Nexon America, Zynga, and Activision Blizzard. Josh is a Certified Scrum Master, excelling in Agile product management and data-driven decision-making, consistently delivering products that surpass their KPIs.
Project Highlights
Expertise
- Agile Product Management
- Game Production
- Google Analytics
- Jira
- Lean Product Manager
- Microsoft Excel
- Mobility
- Video Games
Work Experience
Director of Production
Midnight Evergreen
- Developed an end-to-end process for sourcing, signing, and managing external games teams that develop games we will publish. All games are high quality and can function on their own, but they also must all tie into a Web3 ecosystem.
- Identified, evaluated, and implemented AI tools that can be used to reduce game production time or increase the output of teams.
- Identified publishing central services to be offered either sourced internally or externally.
Director of Product Management
Volvo Car
- Increased market adoption of the online booking service and Pick-up & Delivery Service by 20x through customer funnel and retention and dealership adoption and retention improvements.
- Expanded the product suite to include test drives, mobile servicing, loaner management, and new car delivery services based on analytic decision-making.
- Expanded products and live operations into EMEA, LATAM, and APEC markets.
- Managed four agile product teams spread across multiple countries.
Head of Product
MSM Corporation International Ltd
- Established the studio from the ground up with a development team of top talent.
- Led all day-to-day development and operations for a multimillion-dollar platform.
- Developed P&L, a revenue model, and product decisions to drive products from MVP to launch.
Director of Product Management
Nexon America
- Led operations for Nexon titles, including DomiNations. Nexon is a video game publisher.
- Sourced and greenlighted multiple projects and strategic partnerships.
- Established the Bay Area studio for Nexon's mobile publishing arm.
Product Lead
Booyah
- Drove product roadmaps, bringing multiple titles into top-grossing placement in the Google Play and App Store.
- Developed key product, analytics, and greenlight procedures across the studio.
- Negotiated deals with 3rd-party companies to reduce internal costs and increase output.
Senior Producer
Zynga
- Helped establish Zynga India and the pipeline for migrating games to offshore studios.
- Drove integration of multiple acquired studios into the Zynga framework.
- Ran product teams at Zynga Austin studio during the development of multiple Facebook games.
Project Lead
LucasArts
- Directed external developers and drove creative direction on multiple Star Wars titles.
- Developed project management procedures for the external publishing department.
- Performed due diligence with new 3rd-party developers.
Producer
Pi Studios, LLC
- Managed the development of multiple projects and negotiated new projects for the studio.
- Initiated and oversaw an internship program with undergraduate students at Rice University.
- Implemented Scrum throughout the studio on multiple products.
Associate Producer
Activision Blizzard
- Worked internally at both Treyarch and Luxoflux, contributing to the Call of Duty and Kung Fu Panda franchises.
- Oversaw external art and development studios for multiple products.
- Managed localization partners and processes on various products.
Project History
Retailer Platform
Worked with our design and operations team to develop a modular platform called Birdseye that Volvo Cars retailers could use to manage various booking types and assets.
Initially launched in the US, Birdseye is currently live in over 12 countries spread across North America, EMEA, APEC, and LATAM. Since then, the design language has become the standard for all internal or retailer systems developed at Volvo Cars.
DomiNations
Led all publishing efforts for Nexon's most successful mobile product, DomiNations.
My Town 2
Increased revenue for My Town 2 game by 10x and got it back in the top 100 grossing charts for the App Store and Google Play.
I analyzed where players were dropping off and their spending patterns. With this information, I developed a plan to retune the economy, introduce new features, and a pipeline for new content. The plan had an almost immediate effect, and the game once again became the top revenue generator for the studio.
Certifications
Business Analytics
Harvard University
Project Management Certificate Program
University of California, Berkeley
Certified ScrumMaster
Scrum Alliance
Skills
Tools
Asana, Microsoft Word, Google Docs, Google Slides, Jira, Slack, Google Analytics, Zoom, Figma
Paradigms
Agile Product Management, Agile Project Management, Agile Software Development, Change Management, Key Performance Metrics, Agile, Stage Gate Process, Gamification, Requirements Analysis, Scrum
Platforms
Blockchain Platforms, Blockchain
Other
Microsoft PowerPoint, Notion, Lean Product Manager, Game Production, Project Management, Google Sheets, Video Games, Product Strategy, Product Roadmaps, Startups, Sprint Planning, Minimum Viable Product (MVP), Feature Prioritization, Project Timelines, Feature Backlog Prioritization, Mobile Apps, Gaming, ChatGPT, Platform Design, Digital Product Management, Agile Leadership, Product Development, Stakeholder Management, Business Strategy, Cross-functional Collaboration, Time Management, Web & Mobile Applications, Cross-departmental Collaboration, Scrum Master, Prototyping, Staffing, MVP Design, Requirements, Roadmaps, Product Owner, Product Ownership, Software Development, Pitch Decks, Conceptualization, Mobile App Development, Business Cases, Waterfall Methodology, Investor Presentations, Mobile Game Design, 3D Games, Mobile Game Development, Vendor Management, Creative Design, Product Requirements Documentation (PRD), Requirements & Specifications, Product Planning, Product Discovery, Microsoft Excel, Microsoft Teams, Mobility, Miro, Product Management, Market Research, Product Launch, New Product Development, Scope of Work (SOW), User Stories, Quality Assurance (QA), Competitor Analysis & Profiling, Gambling, Key Performance Indicators (KPIs), Customer Service Support, Non-fungible Tokens (NFT), Artificial Intelligence (AI), Customer Journeys, General Data Protection Regulation (GDPR), Discovery Workshops, UX Testing, Web Development, Feasibility Studies, Technical Product Management, Cryptocurrency, Wireframing, Web Product Management, Voice of the Customer (VoC), New Product Business Cases, Talent Management, Market Research & Analysis, Early-stage Startups, User Journeys, Web Applications, Conversational AI, Analytics, User Research, User Experience (UX), User Surveys, Data Analysis, Blockchain Game Development, Blockchain & Cryptocurrency, Production, Sourcing, Program Management, Publishing, Web3, Tokenomics, Crypto
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