Kartik Jhaka, Product Manager in Jaipur, Rajasthan, India
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Kartik Jhaka

Verified Expert  in Product Management

Product Manager

Jaipur, Rajasthan, India

Toptal member since August 23, 2024

Bio

Kartik is a product leader with a decade of experience driving strategic initiatives and executing complex projects across B2B and B2C markets. Equipped with certifications as a CSPO, CSM, and SAFe POPM, he brings a deep understanding of product development and the Agile methodology. With a focus on creating products that delight users and drive business value, Kartik is skilled in market research, UX optimization, product roadmap and strategy, GTM strategies, and post-launch growth.

Expertise

  • Agile Product Management
  • Feature Roadmaps
  • Go-to-market Strategy
  • Key Performance Metrics
  • Product Management
  • Product Strategy
  • Product-led Growth (PLG)
  • User Journeys

Work Experience

Product Manager

2019 - 2024
LoginRadius
  • Planned and led the implementation of a product-led growth (PLG) strategy, including personalized onboarding, a freemium pricing model, and programmatic SEO, achieving an approximately 650% increase in user sign-ups within two quarters.
  • Led new product portfolio development and launched five new products for different categories and audiences from ideation to launch, including marketing activities.
  • Reduced user churn by 35% through A/B testing, user feedback analysis, dashboard help, implementation guides, and personalized onboarding.
  • Worked on product compliance and security, leading the implementation of role-based and attribute-based access control and real-time anomaly detection to identify and respond to data security threats proactively.
  • Researched customer identity and access management (CIAM) for non-tech audiences and designed a scalable identity orchestration solution enabling flexible user authentication flows and seamless 3rd-party integration.
  • Conducted research and development on dark web monitoring and launched an add-on service that led to upselling opportunities and elevated customer trust.
  • Developed continuous collaboration plans with marketing teams to drive product messaging, launch campaigns, and user acquisition.
  • Trained sales and marketing teams in maintenance and documentation after product deliveries.
  • Held and planned customer interviews to get product feedback and identify pain points.
  • Handled active client feedback incorporation at different stages of the product development process.

Product Owner

2017 - 2019
DeCurtis
  • Helped the world's leading cruise lines implement digital strategies to enhance the user experience.
  • Leveraged customer interviews and discovery workshops to uncover business, functional/non-functional, and stakeholder requirements.
  • Created a work breakdown structure of requirements in Jira and conducted requirement grooming sessions internally.
  • Brainstormed ideas on consumer behavior to improve existing product features that drive higher engagement and analyzed UI/UX, enhancing performance by around 40%.
  • Collaborated with UX and technical teams to create a seamless user experience.
  • Performed a gap analysis, creating visual models to compare the organization's current and future state.
  • Developed various project artifacts, including user personas, release notes, feature documents, user manuals, use cases, and clickable prototypes.
  • Conducted solution design and evaluation activities with stakeholders.

Business Analyst

2015 - 2017
JB IT Services
  • Served as a core lead for the UNICEF healthcare product, driving product vision enhancement, meticulous requirement capture, and a user-centered approach focusing on UX/UI design for a technologically unfamiliar target audience.
  • Managed new product development and feature roadmaps for mobile products from strategic planning to implementation by working with product heads and cross-functional teams.
  • Facilitated Scrum ceremonies, including release planning, sprint planning, daily stand-up meetings, backlog grooming, sprint reviews, and sprint retrospective meetings.
  • Assisted in identifying and defining test scenarios and test conditions necessary to validate requirements.
  • Defined, tracked, and improved key product metrics, providing actionable insights to leadership.
  • Created wireframes, user stories, and functional requirements, partnering with the UX team on layout and design solutions.
  • Identified and eliminated obstacles that prevented the team from achieving set goals.
  • Analyzed product performance and customer feedback post-launch, responding quickly to problems and continuously iterating on feature and functional enhancements.
  • Monitored the development status of product requirements throughout the product lifecycle process and raised risks and mitigations to leadership to ensure the product honored commitments.

Business Analyst

2014 - 2015
OK TAMAM Group
  • Led the development of a new eCommerce mobile app from ideation to launch, resulting in a 25% increase in mobile sales within the 1st quarter.
  • Conducted in-depth stakeholder interviews to gather comprehensive requirements and ensure alignment with business objectives.
  • Defined architectural components and conducted UX research to create intuitive and user-centered designs for eCommerce websites and mobile apps.
  • Prepared detailed business requirements documents, software requirements specifications, and statements of work that met all regulatory, business, and technical conditions.
  • Managed relationships with development teams, effectively bridging communication between end users and technical staff.
  • Created comprehensive process flow and UML diagrams to visualize business processes and system architecture.
  • Assisted development teams in mapping data structures and ensuring data integrity.
  • Participated in internal presentations to communicate project progress and gather feedback from stakeholders.
  • Held successful project meetings by coordinating all users and technical staff, ensuring effective collaboration and decision-making.
  • Contributed to developing high-quality user manuals and documentation to support the successful implementation and operation of new technology solutions.

Project History

LoginRadius CIAM Solution

Implemented a PLG strategy, achieving an approximately 650% increase in user sign-ups, reducing user churn by 35% through data-driven improvements, and enhancing security with role-based and attribute-based access control.

LoginRadius is a leading cloud-based consumer identity and access management (CIAM) solution that empowers businesses to deliver a delightful consumer experience and win consumer trust. Its developer-friendly identity platform provides a comprehensive set of APIs to enable authentication, identity verification, single sign-on, user management, and account protection capabilities such as multi-factor authentication on any web or mobile application. The company offers open-source SDKs, integrations with over 150 3rd-party applications, pre-designed and customizable login interfaces, and best-in-class data security products. The platform is already loved by over 3,000 businesses, with a monthly reach of 1.17 billion users worldwide.

I was in charge of planning and leading the successful implementation of a product-led growth (PLG) strategy, including personalized onboarding, a freemium pricing model, and programmatic SEO, achieving an approximately 650% increase in user sign-ups within two quarters. In addition, I reduced user churn by 35% through data-driven improvements and enhanced security with role-based and attribute-based access control.

Passwordless Authentication Feature for MojoAuth

https://mojoauth.com/

Launched a new product-led growth (PLG) feature, Passkeys, targeting small and medium-sized enterprises successfully.

MojoAuth is a cutting-edge authentication platform that simplifies the login process for web and mobile applications. By offering passwordless options like Passkeys, Magic Links, and OTPs, MojoAuth provides a secure and user-friendly experience. Their API-first approach makes integration a breeze, and their focus on user experience ensures a delightful login flow for your users.

I designed a streamlined user journey for Passkeys, a new feature targeting small and medium-sized enterprises. My work resulted in a 25% increase in conversion rates and user satisfaction.

Cruise Line Platform Enhancements

Led the development of innovative solutions for guest experience and operational efficiency, implementing mobile app features, optimizing check-in and personalized recommendations, and pioneering location-based and AI solutions.

DeCurtis is a leading provider of innovative software solutions for the cruise industry. Focusing on enhancing operational efficiency and guest experience, the company offers a comprehensive product suite to streamline various aspects of cruise ship operations.  

Their software solutions cover many critical functions, including reservation management, online check-in, embarkation and disembarkation processes, gangway control, room automation, porter management, location-based services, and muster drill solutions. The company's technology empowers cruise lines to deliver seamless experiences for passengers and crew members, from the initial booking process to the final disembarkation.  

I took the lead in creating inventive guest-focused solutions and improving operational productivity by introducing new mobile application functionalities, enhancing check-in processes, tailoring personalized suggestions, and spearheading advancements in location-based services, AI integration, and automated room features.

eCommerce | Web and Mobile Apps Suit

Curated diverse product selections, implemented a personalized recommendations engine, improved website usability, reduced abandoned carts, and established a loyalty program to increase customer retention.

An innovative eCommerce platform that features curated products, wishlists, a convenient cart, a notification engine, a loyalty program, a rules engine, and personalized recommendations for a seamless shopping journey. This project includes web and mobile apps.

Education

2008 - 2012

Bachelor's Degree in Information Technology

Rajasthan Technical University (RTU) - Rajasthan, India

Certifications

JULY 2024 - PRESENT

Project Management Essentials Certified (PMEC)

Management and Strategy Institute (MSI)

JULY 2020 - PRESENT

Scrum Foundation Professional Certificate

CertiProf

JUNE 2020 - PRESENT

IBM Enterprise Design Thinking Practitioner

IBM

MAY 2019 - PRESENT

Scaled Agile Framework Product Owner/Product Manager (SAFe POPM)

Scaled Agile

OCTOBER 2017 - PRESENT

Certified Scrum Product Owner (CSPO)

Scrum Alliance

OCTOBER 2016 - PRESENT

Certified Scrum Master (CSM)

Scrum Alliance

Skills

Tools

Jira

Paradigms

Key Performance Metrics, Agile Product Management, Agile Business Analysis, Requirements Analysis, Design Thinking, Agile, Kanban, Agile Project Management, Data Product Management, Scrum

Platforms

Enterprise Resource Planning (ERP)

Other

Product Roadmaps, Product Strategy, Product Launch, Competitive Analysis, User Experience (UX), Feature Roadmaps, Feature Backlog Prioritization, Mobile Apps, eCommerce, User Requirements, UX Flows, Flowcharts, Business to Business (B2B), Business to Consumer (B2C), User Flows, Product Management, Requirements, Key Performance Indicators (KPIs), User Journey Maps, New Products, User Journeys, Product Owner, Backlog Grooming, Story Mapping, User Acceptance Testing (UAT), Backlog Management, Software Development Lifecycle (SDLC), Scaled Agile Framework (SAFe), Certified Scrum Product Owner (CSPO), Scrum Master, Agile Practices, Agile Product Delivery, Requirement Traceability Matrices, Enterprise Project Management, Lean UX, Project Management, Project Planning, Project Initiation, Project Reporting, Mobile/Web Project Management, APIs, UX Wireframes, Wireframing, Use Cases, Stakeholder Management, Growth Model, Monitoring, Product Development, Competitive Strategy, Product-led Growth (PLG), A/B Testing, Lean Product Manager, Data Security, Data Governance, Compliance, Go-to-market Strategy, Funnel Marketing, Cross-functional Team Leadership, Recommendation Systems, Notification Center, User Onboarding, Programming, Computer Science, IT Management, Roadmaps, Business Requirements, Communication, Neuromarketing, Upselling, Product Hunt, Platform Design, Loyalty Programs, Information Technology, UML Diagrams

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