Rahul Jain
Verified Expert in Product Management
Product Manager
Delhi, India
Toptal member since December 29, 2021
Rahul is a product leader with over a decade of experience building multiple end-to-end SaaS products in various industries, such as martech, HRtech, edtech, and more. He is a well-rounded product professional who has worked with early-stage and fortune 500 companies.
Project Highlights
Expertise
- A/B Testing
- Agile Software Development
- Competitive Intelligence
- Go-to-market Strategy
- Jira
- Marketing Technology (MarTech)
- Product Management
- SaaS
Work Experience
Principle Product Manager
ServiceNow
- Ideated and delivered a zero-to-one product in customer service management space for contact centers.
- Led and presented product strategy to business core leadership.
- Worked on this product, the fasted new product to reach $X million ACV.
Senior Product Manager II
ADP
- Led extensive market and competitor research that contributed to the product's strategy.
- Created a data-driven decision-making framework for internal product managers incorporating qualitative and quantitative inputs to feed the product's roadmap and strategy.
- Built and ideated a decision support tool for employees that helped them opt for good benefits.
Associate Director | Product Manager
Wingify
- Built and ideated two zero-to-one conversion rate optimization products contributing over $10 million ARR and are being used by over 1,000 enterprises across the globe.
- Developed a product-led growth (PLG) model ensuring every data point collected is being used to serve personalized experiences that led to an increase of 15% to the bottom line revenue in under six months.
- Created a solid product adoption framework by using a customer data platform (CDP) that effectively scaled to being used by all the departments in the company to make data-driven decisions.
- Led the go-to-market strategy to scale the company from a single product to a suite of six products serving end-to-end CRO needs.
- Scaled the product team to six members and built effective processes to capture every signal from customers and prospects.
- Built a customer health framework to reduce churn rate that helped customer success teams get early signals to take proactive steps to support customer needs. This resulted in a 1% increase in the dollar retention rate.
- Led and evangelized a culture of experimentation as a strategic project. Ran over 100 experiments in under three months that resulted in an increase of 10% leads from the marketing website.
Software Engineer
Printvenue
- Automated test cases with a coverage of over 80% using Selenium and Java.
- Trained and mentored a team of test engineers to ensure the highest quality of the product was delivered.
- Contributed to conceptualizing and designing the mobile app.
Quality Analyst
Expedia Group
- Built an automated dashboard for root cause analysis of applications by mining machine logs (big data) via Splunk.
- Supported a four-hour-long outage by single-handedly providing constant monitoring data of downstream service.
- Automated website test cases to ensure minimum time spent on regression test cases.
Project History
Conversion Rate Optimization Platform
https://vwo.com/Conceptualized the world's first conversion rate optimization (CRO) platform used by over 2,000 businesses across the globe.
I also created and ideated a customer experience (CX) solution built on an A/B testing platform that helps product teams discover customer pain points. The product is widely used by more than 1,000 organizations and is contributing millions for ARR.
Developed one of a kind project management platform designed specifically for planning and managing conversion optimization programs. Over 500 organizations widely use the product. Scaled the team to six product managers and three product analysts.
Building a Culture of Experimentation
Led a strategic project to build a culture of experimentation by running more than 100 experiments in 100 days.
I created a well-defined process to scale experimentation across the organization. We started with five members in the marketing department and scaled it to over 40 members running experiments on a day-to-day purpose.
The lead conversion rate increased by 15% in less than three months as a good side effect.
Product Adoption Framework
https://productjargon.com/what-to-do-with-all-the-product-usage-data/Conceptualized a product adoption framework to democratize data access across the organization.
I used the customer data platform and data warehouse to deliver personalized experiences to prospects and customers and captured every product interaction and customer signals to enable teams to make data-driven decisions.
PRODUCT TEAMS
• The framework helped the product team understand usage, which allowed them to take essential steps to improve activation and engagement rate.
More information here: https://segment.com/blog/how-vwo-used-product-analytics-to-increase-new-feature-adoption-and-reduce-churn/.
MARKETING TEAM
• The framework helped marketing teams deliver personalized content based on product usage.
CS TEAM
• The framework helped CS teams understand customer health and take quick actions based on the probability of a customer churning.
Education
Master of Business Administration (MBA) in Consultancy Management
Birla Institute of Technology and Science (BITS) Pilani - Rajasthan, India
Bachelor's Degree in Information Technology
Manav Rachna International Institute of Research and Studiesernational University - Faridabad, Haryana, India
Certifications
Certified Scrum Product Owner (CSPO)
Scrum Alliance
Skills
Tools
Jira, Slack, Confluence
Paradigms
Conversion Rate Optimization (CRO), Agile Software Development, Scrum, Agile Product Management, Agile, Requirements Analysis, Kanban, Key Performance Metrics
Platforms
Mixpanel
Other
Segment.io, VWO, General Management, SaaS, Product Management, Market Research, Competitive Intelligence, Product Strategy, A/B Testing, Product Owner, B2B, Product Roadmaps, Business Requirements, User Requirements, Digital Product Management, Product Launch, Strategy, Conceptualization, Agile Product Delivery, Agile Sprints, Minimum Viable Product (MVP), Customer Experience, Functional Requirements, Software as a Service (SaaS), Wireframing, Business Cases, Specs, Key Performance Indicators (KPIs), Product Design, Innovation, Use Cases, Market Fit, Business to Business (B2B), Information Technology, Feasibility Studies, User Stories, Competitor Analysis & Profiling, User Flows, Product Discovery, Requirements, Customer Engagement, Journey Mapping, Growth, Roadmaps, New Product Development, Product Ownership, Mentorship & Coaching, Team Management, Team Mentoring, Motivation, SaaS Product Management, Pendo, Miro, Aha!, Go-to-market Strategy, Product Analytics, Marketing Technology (MarTech), Customer Data Platform (CDP), Personalization, Business Strategy, Growth Strategy, Growth Hacking, User Experience (UX), Customer Relationship Management (CRM), eCommerce, UX Design, Product Marketing, Business Models, Social Media, Subscriptions, Pricing, Pricing Models, Subscription Pricing, Business Analysis, Sales, Project Management, Web App Development, Conversational AI, Product Sales, API Integration, Consulting, Software Engineering, SQL, SaaS Product Marketing, Customer Analysis, Competitive Analysis, Pricing Strategy, UX Research, Sprints, Product Requirements Documentation (PRD), Databases
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