Freelance Product UX Expert
2019 - PRESENTToptal Clients- Designed UX solutions from inception to delivery for multiple SaaS (B2B) products.
- Researched different markets, competitors, and users to generate validated product, business, and design solutions.
- Designed UX solutions, including user research, working with graphic designers, and validation, from inception to delivery.
Head of UX
2017 - 2019GRTH- Designed UX solutions for various software products.
- Developed conceptual and detailed solutions into interactive mock-ups and specification docs.
- Worked with startups and enterprises to achieve product optimization.
- Defined professional methodology (user-centered design) while mentoring team members.
Product Manager
2015 - 2017G-tech- Managed web and mobile products, provided product requirement specs (PRD's), and UX specifications.
- Brought UX to the focal point of all platforms and user flows from acquisition to retention.
- Defined KPI's and followed up with performance optimization.
- Prioritized backlog, clarified development issues, and launched iteratively.
Product Manager
2014 - 2015Taptica- Created the product requirement specs (PRD), and UX design.
- Drove real-time product decisions while working collaboratively with the analysts and R&D team.
- Led the delivery process using the Agile methodology.
- Created the product roadmap and feature prioritization.
System Analyst and Project Manager
2010 - 2013IDF- Analyzed user requirements, and wrote functional requirements documents.
- Led design reviews and acceptance tests.
- Verified the specification alignment with the engineering teams.
- Coordinated software development projects, both in-house and outsourced.