
Srinivas Sri Perumbuduru
Verified Expert in Product Management
Product Manager
Kuala Lumpur Federal Territory of Kuala Lumpur, Malaysia
Toptal member since June 23, 2020
Srinivas is a highly skilled product manager specializing in building products from scratch. With over 15 years of experience in various industries like fintech, travel, and telecom, he is known for delivering MVPs and managing large-scale products. Srinivas also has a proven track record of innovation with companies like Google, Air Asia, and Sterlite Tech. He is also an alumnus of the renowned Teach for India fellowship, a nonprofit focused on ending education inequality.
Project Highlights
Expertise
- Agile Product Management
- Fintech
- Network Function Virtualization (NFV)
- Product Discovery
- Product Strategy
- Server Infrastructure
- Software-defined Networking (SDN)
Work Experience
Fractional CPO
WowPay Pte Ltd
- Drove the development of a payment orchestration product from scratch and released the MVP within the 1st three months, which included integrations with over 60 payment service providers.
- Improved payment acceptance rates of client merchants by 5% and achieved 15% cost savings by using various payment routing methods.
- Led product discovery and implemented an Agile approach to improve feature adoption and customer satisfaction by 10%.
Head of Product
AirAsia Group Berhad
- Evolved product themes and achieved efficiency metrics by 20% in multiple departments within airline operations.
- Increased revenue opportunities by 10% using key initiatives such as contactless journey, workflows, and eCommerce.
- Ideated mobile solutions to serve seven cross-functional teams as part of the discovery process.
Head of Product
GoQuo
- Recruited and led a team of engineers and product managers, implementing Agile development, product roadmaps, and strategy from launch to land in nine months.
- Onboarded five airlines and met product revenue goals by enabling sales teams.
- Increased client airlines' average ancillary profit by 7%, ensuring successful product adoption and value.
Product Owner and Associate in New Ventures
STL ( Sterlite Technologies Limited)
- Built a proof-of-concept for virtualizing network infrastructure to reduce installation costs by 30%.
- Managed engineering to deploy solutions to three service providers in partnership with the Linux Foundation.
- Evaluated technology and teams in various startups and closed three Series-A investments worth $15 million.
Program Manager
- Conducted user research, developed G Suite for education and engineering teams for K-12 education, and achieved 10,000+ subscribers with 500+ schools' adoption.
- Mentored and monitored partners to manage a community of 1,400+ teachers and trainers for the successful growth of the program across 14 cities.
- Defined the metrics for data-driven prioritization of the top 10 states in India for targeted business development, resulting in the conversion of two high-value projects with state governments.
Product Manager
Netrovert (acquired by PwC)
- Conceptualized and deployed a solution for digital classrooms within the first six months.
- Concluded effective pilots across three K-12 schools and two universities for product-market fit.
- Collaborated with the leadership team to define the business plan and go-to-market strategy.
Fellow
Teach
- Achieved a YoY increase of 60% in students' learning levels and 40% for students with learning disabilities.
- Sourced, assembled, and deployed a Wii-interactive whiteboard to deliver lectures and trained fellow teachers.
- Created a teacher training technology platform for 200+ fellows and teachers across the organization.
Software Engineer
Infosys
- Designed warehouse schemas and tables, resulting in 30% faster querying.
- Participated in code and design reviews with customers and developers.
- Established data-driven goal performance metrics for the team.
Project History
G Suite for Education
https://edu.google.com/products/gsuite-for-education/Led the go-to-market adoption strategy for G Suite for Education, achieving 10,000+ subscriptions and adoption by 500+ schools.
Customer Data Platform for Airlines
Led product and engineering teams to build a customer data platform from scratch in nine months and met adoption and revenue targets with multiple airlines.
Software Defined Networking
Built a proof of concept for virtualizing network infrastructure to reduce optical network installation costs by 30%.
HitLyst for Twitter (Shelved)
Led the design and development of a Twitter iOS client app with 10,000+ daily active users. After Twitter's acquisition by Elon Musk, 3rd-party API access was restricted.
Popular50
Led the development of Popular50.com—a real-time YouTube trending app—and achieved our 100,000 daily active user target.
Education
Bachelor of Technology Degree in Chemical Engineering
Osmania University - Hyderabad, Telangana, India
Certifications
GNIIT
NIIT
Skills
Tools
Jira, Slack, Zoom
Paradigms
Scrum, Agile Product Management, Kanban, Network Function Virtualization (NFV), Software-defined Networking (SDN)
Industry Expertise
Education Technology (Edtech), Consumer Products, Telecommunications, Aircraft & Airlines
Platforms
Google Cloud Platform (GCP), ProductPlan
Other
Product Management, Product Strategy, Product Discovery, Product Owner, Minimum Viable Product (MVP), Go-to-market Plans, Agile Product Delivery, Growth, SaaS, B2B, Product Marketing, Software as a Service (SaaS), E-learning, Server Infrastructure, Business to Consumer (B2C), Cross-functional Team Leadership, Product Delivery, Product Roadmaps, RFPs, RFQs, ITTs, Responses, Proposals & Quotes, Python 3, SQL, Big Data, Amazon Web Services (AWS), Visual Studio Code (VS Code), Agile Leadership, Product Leadership, Technology, Networking, Program Management, Teaching, Education, Edtech Design, Data, Data Lakes, Business, Apps, Digital Marketing, Team Management, Fintech, Chemical Engineering, Learning Management Systems (LMS), Software Engineering, APIs, Go-to-market Strategy, Sales, Management, Project Management, Software Development, Feature Prioritization
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