Tom Coombs

Tom Coombs

Tokyo, Japan
Member since January 21, 2019
Tom has 20 years of experience across finance/fintech, travel, people ops, and telecoms, in company sizes ranging from seed stage through to Xerox and Goldman Sachs. He co-founded and built a US fintech lending company where he led product and has also built consulting businesses and served clients across Europe, the US, and Japan. He has deep expertise in UX and a strong sense for design, having worked in design agencies and led designers.
Tom is now available for hire
Project Highlights
  • Co-founder, Head of Product
    2011 - PRESENT
    Lend Street Financial, Inc.
    • Led product strategy to build a loan origination system from the ground up.
    • Established the design process and user research/engagement protocol.
    • Implemented data warehousing and business intelligence capability (using Redshift/Panoply/Tableau).
    • Hired for and led design and product.
    • Handled pitching and communication with existing investors and the board.
  • Founder, Lead Consultant
    2004 - 2015
    Man Woman and Child Ltd
    • Created digital strategies for clients ranging from seed stage startups to government departments.
    • Planned and led user research engagement on three continents.
    • Created designs for websites and native mobile apps.
    • Worked as an embedded consultant, leading teams, and as an international outpost for agencies' foreign clients.
    • Managed processes from early-stage strategic through to development and QA cycles.
  • Digital and Brand strategist
    2005 - 2008
    Moving Brands
    • Led Information architecture for the Nokia website, which launched in 55 countries.
    • Led the brand strategy research and online information architecture for Swisscom (Swiss national Telco).
    • Led user research, digital strategy, and information architecture for numerous clients across Europe and the US.
  • UX Designer/Information Architect
    2004 - 2006
    • Designed customer service center admin portal for this online travel/leisure company.
    • Conducted on-site user research.
    • Designed and worked closely with the engineering team on design for new hotel booking system.
  • Analyst/Programmer
    1997 - 2001
    Goldman Sachs
    • Developed software for internal proprietary systems (trade booking and equity research).
    • Performed database architecture and optimization.
    • Conducted user research with equities trading desk, and back office settlement team users.
Project History
  • LendStreet Loan Origination System
    Led the strategy, design, and build of LendStreet's proprietary loan origination system.

    As co-founder and head of product, I played numerous roles in building the company and the loan origination system.

    - Led product to create a loan underwriting and origination system from the ground up
    - Created strategies for handling data from multiple sources to be used for underwriting decisions
    - Handled requirements for regulatory compliance e.g. Truth in Lending Act, as well as the US state-by-state legislation requirements
    - Created workflow processes and sourced tools for design and product management functions
    - Built product management automation tool, akin to a front end testing tool (using Selenium and Ruby)

  • Zuman People Ops Employee mobile app
    Led the design of an employee app for Zuman's clients' employees.

    Zuman is a people ops outsourcing company, supporting mid-sized companies with their people ops functions. Their mission is to supply high-end level of service. The apps needed to honor that.

    I led a team of UX and visual designers to deliver the design for this iOS/Android app from scratch. The product had to handle several interactions involving high data density. We created some really innovative solutions to handle these.

  • Master's degree in Ergonomics
    2002 - 2003
    Loughborough University - UK
  • Bachelor's degree in Human Sciences
    1993 - 1996
    University of Oxford - UK

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