
Vipul Swarup
Verified Expert in Product Management
Product Manager
New Delhi, Delhi, India
Toptal member since December 18, 2019
Vipul is an experienced enterprise product manager with expertise in product and business strategy, marketing, and software development. He has worked across the US, India, Australia, and the UK. Previously, Vipul worked as a product manager for LexisNexis, a leading provider of content and technology solutions. His strengths combine product execution and vision with leadership, analytic skills, and cross-cultural communication.
Project Highlights
Expertise
- Enterprise SaaS
- Go-to-market Strategy
- Market Entry
- Market Segmentation
- Product Strategy
- Software Sales
- Strategic Planning
- Strategy
Work Experience
Product Head and Co-founder
EisenVault
- Launched the company after extensive research of market, competition, users, and buyers. Developed compelling user stories, feature comparisons, and segment sizing.
- Wireframed the product and had the UI designed as per wireframes.
- Built the go-to-market strategy.
- Managed a team of six developers and three customer support agents.
- Raised $200,000 in investments from Angel Investors.
- Rolled out the product at over 60 small and large businesses.
Product Head and Co-founder
HuntOffices
- Built user stories after conducting ten user interviews.
- Built wireframes for the core co-working space listing product.
- Ran customer research and built wireframes for the new co-working management ERP product.
- Hired the engineering team (Laravel and Node.js developers).
- Built financial models and investor pitch decks.
Product Head
LexSite
- Conducted customer feedback and discovery interviews to build a product turnaround strategy.
- Managed the P&L of the entire business.
- Managed the sales and marketing team.
- Managed a team of five production agents to keep the web platform's content up-to-date and engaging.
- Oversaw the UI redesign based on customer feedback.
Management Associate
LexisNexis
- Increased engagement of new users for an online legal database in the United Kingdom. I interviewed lawyers (the users) to understand why they failed to use the system and worked with the training team to provide more training during the early days of account signup. I also worked with the customer operations team to provide useful customer onboarding information of new customers.
- Conducted customer discovery interviews to understand how users would like to engage with a new corporate law product in the United States. I worked with third-party vendors to customize the product accordingly. I was the product manager responsible for the timely delivery and features of this product.
- Conducted a market entry study for launching a compliance solution into the mining industry in South Africa, Australia, and South America. I conducted in-person and phone interviews with compliance and safety managers at mining companies.
- Prepared a mobile app strategy for countries other than the USA of LexisNexis. Worked closely with company business leaders from the UK, France, Poland, and Australia.
- Prepared the go-to-market strategy for a new information product targeted at small environmental law firms in the United Kingdom.
Marketing Associate
Skype
- Supported digital marketing of Skype's B2B offering in the UK.
- Managed Omniture usage reports and created management dashboards from them.
- Created financial projections and dashboards for management.
Strategy Intern
Luup
- Worked on Luup's partnership strategy for the Middle East.
- Supported the building and managing of the sales pipeline.
Senior Consultant
IBM
- Led Linux and Oracle server infrastructure team for a $1 million document management client.
- Led the software testing team on a document management project.
- Coded document management systems and customizations using Java and Visual Basic.
Project History
Feasibility Study: Mandarin Flash Card App
Studied the competition and target market. Built the investment case for one of the first Chinese Mandarin Flashcard apps.
Product Development: Machine Learning-based Document Categorization
Leading the development of a machine learning-based document categorization application, targeted at BPO companies.
Product Development: SaaS Platform for Real Estate Businesses
Led the product design and development of a SaaS application targeted at owners of small co-working spaces.
Project Delivery: Customized SaaS Product and Delivered for a Hospital Chain
Led the project management of a custom implementation of a B2B SaaS product. Eight-month implementation for 12,000 users.
Product Delivery: High School Alumni Networking Platform
Led the requirements gathering, feature prioritisation and product design of an app and website for high school Alumni
Education
Master's Degree in Business Administration
London Business School - United Kingdom
Bachelor's Degree in Software Engineering
Monash University - Melbourne, Australia
Certifications
Fundamentals of Graphic Design
Coursera
Digital Product Management: Modern Fundamentals
Coursera
Practical Product Management
Pragmatic Marketing
Skills
Tools
Trello, Git, GitLab, GitHub, Microsoft Project, Jira
Paradigms
Waterfall Development, Requirements Analysis, Agile Software Development, Kanban, Pragmatic Marketing
Platforms
Google Cloud Platform (GCP), Windows Server
Industry Expertise
Healthcare, Education Technology (Edtech), Real Estate
Other
Software as a Service (SaaS), Product Strategy, Product Design, Technical Product Management, Technical Project Management, Project Management, Software Design, Software Development, Product Management, Digital Product Management, Wireframe to Product, Product Requirements Documentation (PRD), Strategic Planning, Analytics, Feature Backlog Prioritization, Product Roadmaps, Feature Roadmaps, Customer Discovery, Linux, Microsoft Office, Enterprise SaaS, SaaS, Product Planning, Strategy, Go-to-market Strategy, Software Sales, Wireframing, Adobe Experience Design (XD), Zoho, Microsoft Azure, Amazon S3 (AWS S3), Amazon EC2, Amazon Web Services (AWS), Interpersonal Skills, Leadership, Release Management, Windows, Java, XML, Coding, Market Entry, Fundraising, Market Segmentation, Financial Modeling, Product Vision, User Experience (UX), UX Wireframes, User Interface (UI), Minimum Viable Product (MVP), Roadmaps, Proof of Concept (POC), Manufacturing, Design, Adobe Photoshop, UX Design, Android, Digital Marketing, Machine Learning, Marketing, Content Creation
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