Advancly | Closed Loop Lending-as-a-service Software
Led the product management, design, integrations, tech stack migration, product launch, and marketing initiatives for a client's lending-as-a-service software.
Advancly is a loan services platform that offers lenders and non-lenders a 100% digital loan application, automated risk assessment, liquidity, servicing, and repayment tracking solution in a B2B2C approach. I managed the product from the ground up and successfully achieved product-market fit within the first few months of the MVP launch, which rapidly attained growth stage with an increased market share within six months.
The ability to support customers (e.g., lenders and non-lenders) to make the right decision at the right speed was an essential part of the platform which required integrations with payment gateways, data validation service, credit decision engine, know your customer (KYC) integrations, and credit bureaus. I also managed the engagements with third-party providers—ensuring that there were no blockers during and after integration.
I collaborated with the business lead and CTO to ensure that the platform was adequately positioned to support the key players within the lending ecosystem: funder, aggregator, OEM/supplier, and borrowers. I also worked with the design lead to instill a rapid design, test-and-learn approach which saved development time as most iterations were done at the design stage.
EduCollect | Education Finance Platform
Spearheaded the end-to-end product strategy, execution, and launch of an education financing marketplace that serves as a bridge between education finance providers and borrowers.
EduCollect is an education finance marketplace that connects funders to borrowers in order to provide access to educational loans without collateral and at relatively low-interest rates. The goal is to bridge the gap between demand for and access to quality education. I championed the definition and execution of the product delivery roadmap and growth-hack strategy.
I actively collaborated with various internal and external stakeholders to coordinate the full product development lifecycle, including strategic planning, requirements analysis, QA testing, and product launch. I then facilitated the go-to-market strategy while providing technical guidance on achieving customer satisfaction.
I also led sprint planning sessions, daily stand-ups, backlog grooming, and sprint retrospective sessions. I conducted usability testing, user interviews, surveys to gather customer insight for rapid iterations as a result of my sophisticated understanding of customer motivation and a knack for proactively driving go-to-market strategies and achieving product-market fit.
In addition, I provided personalized training, coaching, and mentorship to a team of product officers and business analysts to ensure their professional and personal development
MyAXA Mansard Website Revamp | One-stop Non-banking Financial Service platform
Led the platform redesign and upgrade to newer technology—making the site PWA ready; this improved Alexa and similar web ranking and increased the number of active users as well as the leads-to-sales conversion.
AXA Mansard is a member of the AXA Group (a leading global insurer) that offers a range of financial products. The web platform called MyAXA Web is a self-service platform for the purchase and management of insurance, investment, and healthcare plans. The overall goal of the revamp was to redesign and upgrade the platform to newer technology and improve user experience and customer satisfaction.
I defined the product strategy, scope, requirement, and execution roadmap. I also oversaw the implementation by working closely with cross-functional teams and relevant stakeholders (internal/external) to deliver the product objectives. I then designed the onboarding, pre-, during- and post-purchase process flows and collaborated with the design lead to successfully align with new global brand guidelines while improving the user experience, discoverability, and overall performance.
I also managed the engagements with third-party service providers, business expansion partnerships, and the global team. I followed up by conducting surveys to gather customer insight for rapid iterations. Finally, I also handled the requirements analysis, user acceptance testing, usability testing, user interviews, and the creation of a detailed go-live plan.
VigiLearn Exam Portal | Computer-based Test (CBT) Examination Software
Led the full development and launch of a custom CBT exam platform for a distance learning institution within two weeks.
The VigiLearn exam portal is an offline and online computer-based test (CBT) examination platform that helps institutions (especially Tertiary) to conduct assesssments and examinations remotely which was a major need as a result of COVlD-l9 pandemic that made it impossible for the examinations to hold phisically globally.
I led the requirements gathering from institituions, scope definition, implementation, and launch of the MVP in one sprint (about two weeks). I conducted product discovery interviews with key players and developed an execution roadmap for subsequent releases.
I applied the Agile methodology to manage a team of developers and product designer to ensure timely delivery. I also facilitated the sprint planning sessions, daily stand-ups, and sprint retrospective sessions.
MyAXA *987# | Unstructured Supplementary Service Data (USSD) Platform for Financial Inclusion
Led the development of Nigeria’s foremost non-banking financial inclusion platform
AXA Mansard’s Unstructured Supplementary Service Data (USSD) platform—sometimes referred to as quick codes or feature code—is a communication protocol used by GSM cellular telephones to communicate with preferred service providers without using the internet. I was responsible for the scope definition, requirement gathering, process flow definition, content development, user testing, and application development management.
I led the end-to-end product strategy, execution, and launch of the financial inclusion application, which helped to deliver AXA Mansard’s financial services to low-income customers, especially those in remote areas with limited internet service.
The code served as a great tool to help customers solve location and access problems. Users can buy new products and policies, renew existing policies and make payments for value-added services by simply dialing *987# from their mobile phones, even without internet.
Coach Idris | My AXA Robo-advisor
Championed the development of Nigeria’s first non-banking financial robo-advisor
Coach Idris is a digital platform that provides automated, algorithm-driven investment and insurance advisory services with no human interaction. It collects information about their finance and future goals through an online survey and then uses the data to advise them automatically–directing them to the right products in minutes.
I was fully accountable for the requirements gathering, ideation workshops, scope definition, algorithm document, custom content development, technical specifications, and execution plan. I actively collaborated with various internal and external stakeholders to coordinate the full product development lifecycle, testing, and iterations. I also led the product launch plan.
My AXA Plus Mobile App | 1-stop Non-banking Financial Service App
Managed a team of developers and product designers through the development and launch of the MyAXA Plus app for Android and iOS.
MyAXA Plus App is a 3-in-1 self-service platform for purchasing and managing insurance, investment, and healthcare plans. The overall goal is to offer a convenient way to manage health plans, insurance policies, and investments while delivering a seamless pre-, during- and post-purchase experience within one application.
I was fully responsible for coordinating the full product development lifecycle, including planning, requirements gathering, design thinking sessions, customer interviews, competitor analysis, wireframing, user testing, and validation.
I also facilitated the go-to-market strategy while providing technical guidance on achieving optimal user experience. In addition, I led sprint planning sessions, daily standups, backlog grooming, and sprint retrospective sessions.
i-invest | Inter-dealer Brokerage Application that Simplifies Complex Investments
Introduced agile delivery, product discovery, and metrics-driven product management into the product development process.
i-invest is the first-ever app in Nigeria that enables customers to securely purchase and manage treasury bills, Eurobonds, and equities directly from the mobile device without needing any banking officials, paper documents, or forms to fill.
I oversaw the product redesign and partnered with the design lead to achieve user-centric interface design. I was also responsible for market research initiatives, competitor analysis, product review, and analysis. I then conducted usability testing and customer validation. In addition, I introduced agile delivery, product discovery, and metrics-driven product management into the product development process.