
Arthur de Souza Ervas
Verified Expert in Engineering
WordPress Developer
Ribeirao Preto - State of São Paulo, Brazil
Toptal member since January 10, 2022
Arthur has a degree in graphic design, and he has been creating and developing digital products for over 18 years. He is experienced in working with clients from different industries and business scales, targeting both local and global operations. Arthur's most-used skills today include digital interface design, front- and back-end development with WordPress, websites, and digital product creation and customization.
Portfolio
Experience
- HTML - 20 years
- CSS - 15 years
- WordPress - 12 years
- WordPress Themes - 12 years
- PHP - 10 years
- jQuery - 10 years
- JavaScript - 10 years
- Scrum - 2 years
Availability
Preferred Environment
MacOS, Slack, Figma, Visual Studio Code (VS Code), Git
The most amazing...
...WordPress project I've developed is for a collaborative Zodiac survey that collected user responses and displayed them in an interactive format.
Work Experience
Senior WordPress Developer and Senior User Interface Designer
Freelance Clients
- Created the UI design of several websites in various industries.
- Developed several WordPress sites creating custom themes from scratch.
- Maintained several WordPress sites—correcting bugs, optimizing the user experience and loading speed, and performing content updates.
Senior Front-end Developer
iDtrust
- Developed the front end of a single-page application to perform financial transactions using Vue.js connected to a REST API.
- Rebuilt the WordPress theme's front end for one of the company's websites to optimize its performance based on Core Web Vitals metrics.
- Performed several integrations with the Intercom tool REST API to optimize data reception and processing from the company's website forms.
Web Designer and WordPress Developer
BLB Business School
- Created and developed the interface design of a unique WordPress theme, making the integration of information in the back end easier than in the previous outdated site.
- Used the Tailwind CSS framework to build the WordPress theme, optimizing CSS use, performance, and the interface style guide.
- Integrated the company's website with a CRM tool via REST API.
- Improved the company's website performance based on Core Web Vitals metrics.
- Used the Advanced Custom Fields plugin for WordPress to create a building pages solution using content blocks. It gives clients more freedom in terms of content and UX strategy.
Web Designer and WordPress Developer
BLB Group
- Developed a unique and customized WordPress theme for the company's website.
- Performed periodic front-end and back-end maintenances involving new pages, widgets, and custom fields.
- Integrated the company's website forms with a CRM tool via REST API, centralizing customer information in one place.
- Used WordPress to create customized forms that enabled potential customers to estimate the costs of a given service, optimizing the pre-customer service.
Web Designer and WordPress Developer
ALS Global
- Created, developed, and implemented a blog interface design in WordPress.
- Integrated blog newsletter forms with the HubSpot REST API.
- Implemented performance and speed improvement techniques based on Core Web Vitals.
- Used HubSpot to customize the landing page design and the front end.
- Performed several maintenance procedures in the blog site's design, front end, and back end.
Web Designer and Front-end Developer
Shoppub
- Designed several interfaces for websites and email marketing campaigns.
- Developed the responsive front end of several websites and HTML emails.
- Created the front end of the proprietary eCommerce platform.
Project Coordinator, Web Designer, Front-end Developer
Triata
- Coordinated the execution of several website projects for clients nationwide.
- Designed the website interfaces for clients from different industries.
- Planned and executed digital marketing campaigns for different clients, including landing pages, HTML emails, and eCommerce.
Experience
Website for a Consulting Company
https://blbauditoreseconsultores.com.br/Peoplestrology
https://www.peoplestrology.com/en/Mega Model Brasil
Website for a Marketing Agency
https://islarepublica.comWordPress Website for a Creative Agency
https://pharusdesign.com/Education
Bachelor's Degree in Graphic Design
Paulista State University - São Paulo, Brazil
Certifications
Scrum Foundations
Scrum Alliance, Inc.
Skills
Libraries/APIs
jQuery, Vue, REST APIs, Intercom API, HubSpot API, SendGrid API, JavaScript Charting
Tools
PageSpeed, WPML, Advanced Custom Fields (ACF), Slack, Figma, Git, Adobe Photoshop, Adobe Experience Design (XD), Subversion (SVN), Adobe Flash, Gutenberg Editor, SendGrid
Languages
HTML, CSS, Sass, HTML5, CSS3, JavaScript, PHP
Frameworks
Bootstrap, Tailwind CSS
Paradigms
Responsive Web Design (RWD), Search Engine Optimization (SEO), UI Design, Hosting, Scrum, Web UI Design
Platforms
WordPress, MacOS, Visual Studio Code (VS Code), HubSpot, GreenSock Animation Platform (GSAP), WooCommerce
Industry Expertise
Web Design
Other
HTML Email, Core Web Vitals, WordPress Themes, PSD to WordPress, CSS3 Animation, Site Speed Optimization, User Interface (UI), WordPress Design, Design, Front-end, WordPress Optimization, Yoast SEO, Elementor, Multilingual Websites, GoDaddy, Google SEO, SEO Content, WordPress Plugins, Information Architecture (IA), Interactive Charts, Charts, Data Visualization, Beaver Builder, SEO Audits, User Experience (UX)
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