Danish Ali Malik, Developer in Islamabad, Islamabad Capital Territory, Pakistan
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Danish Ali Malik

Verified Expert  in Engineering

WordPress Developer

Islamabad, Islamabad Capital Territory, Pakistan

Toptal member since May 5, 2022

Bio

Danish is a results-driven full-stack developer with 10+ years of experience delivering innovative solutions. From custom CRMs and scalable web apps to WordPress plugins used on 60,000+ sites, he brings a proven track record of success. He writes secure, maintainable code, follows industry best practices, and leverages Git for automation and seamless workflows. Clients trust Danish for his ability to transform ideas into high-performing, user-centric solutions that drive real business results.

Portfolio

Freelance Clients
PSD to WordPress, WordPress Themes, WordPress Plugins...
Self-employed
WordPress, WordPress API, WordPress Plugins, REST APIs, CSS, Programming...
IT Pixelz
AngularJS, Angular CLI, NestJS, Node.js, TypeScript, GitHub, Prisma, JavaScript...

Experience

  • Full-stack Development - 10 years
  • PHP - 10 years
  • Plugin Development - 10 years
  • WordPress Themes - 10 years
  • WooCommerce - 10 years
  • WordPress Plugins - 10 years
  • JavaScript - 10 years
  • AngularJS - 3 years

Availability

Full-time

Preferred Environment

Git, Visual Studio Code (VS Code), Postman, Figma to WordPress, Docker, Linux(Terminal), Jira, Slack, NestJS, React, API Design, Next.js, Shopify API

The most amazing...

...WordPress plugins I created were featured on WordPress.org and used on 60,000+ sites, helping businesses showcase social feeds and boost online engagement.

Work Experience

WordPress Expert

2021 - PRESENT
Freelance Clients
  • Completed more than 10 consultation calls, receiving 5-star reviews and helping clients make decisions for their projects.
  • Completed over 40 projects with 5-star ratings and turned customers' ideas into reality.
  • Learned about time management, communication skills, and keeping the clients in the loop.
Technologies: PSD to WordPress, WordPress Themes, WordPress Plugins, Advanced Custom Fields (ACF), Adobe Experience Design (XD), Back-end Development, Back-end, BigCommerce, WordPress Design, Child Themes, CSS, Elementor, HTML, Web Animation, UI Animation, Figma to WordPress, Programming, Heroku, Display Ad Delivery, Sitecore, Content Management, MySQL, WP Engine, APIs, Web UI, Graphic Design, MacOS, PhpStorm, GitHub, WordPress, WooCommerce, WordPress API, HTML5, CSS3, jQuery, PHP, Facebook API, Instagram API, SQL, Full-stack Development, PHP 7, Sass, Plugin Development, X Theme, Divi, MySQLi, Adobe CS6, Photoshop 7, Figma, XD to HTML, React, Contact Form 7, WooCommerce API, WooCommerce Subscriptions 2, WordPress REST API, Gutenberg Editor, Plugin Customization, WP All Import, WP All Export, Website Migration, WordPress Optimization, WPML, WP-CLI, XML, Infusionsoft API, Mailchimp, Custom Themes, WordPress Theme Design, Web, REST APIs, Web Design, Git, Full-stack, Front-end, Terminal, Web Development, User Interface (UI), User Experience (UX), Website Performance, Google Analytics, A/B Testing, Google Optimize, LearnDash, API Integration, Zoom, Calendly API, Learning Management Systems (LMS), UI Design, Responsive Web Design (RWD), Visual Design, Branding, UX Design, Gravity Forms, General Data Protection Regulation (GDPR), Security, Gravity Perks, SEO Tools, Search Engine Optimization (SEO), Bootstrap, Amazon Web Services (AWS), Content Management Systems (CMS), Design, LAMP, Responsive UI, Parallax, Stripe API, eCommerce, SOLID Principles, TypeScript, Landing Pages, Payment APIs, Plugins, Shopify, Performance, Performance Optimization, Integration, Ajax, Marketplaces, Pixel Perfect, Responsive Design, GoDaddy, Page Speed Optimization, Google Search Console, Google Tag Manager, Payment Gateways, Web UX, HTML UI, Subscriptions, Mobile Design, Membership Sites, Stripe, Headless Commerce, Theme Customization, HTML to WordPress, Tailwind CSS, WPBakery, Software Architecture, Web UX Design, Planning, Shopify Theme, DigitalOcean, Responsiveness, Scripting, Technical Leadership, Robust Web Development, Web Analytics, Customization, Forms, Web Scraping, Workflow Automation & System Integration, Angular, Login Screens, Adobe XD to WordPress, API Design, ACF PRO, Figma to HTML, Websites, WordPress LMS

Full-stack WordPress App Developer

2015 - PRESENT
Self-employed
  • Developed the Easy Social Feed WordPress plugin available on wordpress.org, which has more than 70,000 active users.
  • Worked on Facebook and Instagram apps and APIs to help WordPress users show their page and account feed to the WordPress pages.
  • Created many plugins, from ideas to designs and development, and uploaded them to wordpress.org.
  • Maintained the plugins by adding new features and security updates.
Technologies: WordPress, WordPress API, WordPress Plugins, REST APIs, CSS, Programming, Sitecore, Gutenberg Editor, APIs, Web Design, MacOS, PhpStorm, GitHub, WooCommerce, WordPress Themes, PSD to WordPress, HTML5, CSS3, jQuery, PHP, Facebook API, Instagram API, Back-end, SQL, Full-stack Development, PHP 7, Sass, Plugin Development, Child Themes, X Theme, Divi, Advanced Custom Fields (ACF), iOS, Android, MySQL, MySQLi, Adobe CS6, Photoshop 7, Figma, XD to HTML, Adobe Experience Design (XD), React, AngularJS, Contact Form 7, Elementor, WooCommerce API, WooCommerce Subscriptions 2, WordPress REST API, Plugin Customization, Back-end Development, WP All Export, WP All Import, Website Migration, WordPress Optimization, WPML, WP Engine, WP-CLI, XML, Infusionsoft API, Mailchimp, Custom Themes, WordPress Design, WordPress Theme Design, Web, HTML, Web Animation, UI Animation, Content Management, Web UI, Shopify, Shopify Theme, Git, Full-stack, Front-end, Terminal, Lightspeed, Web Development, User Interface (UI), User Experience (UX), Website Performance, Google Analytics, Google Optimize, API Integration, Zoom, Calendly API, UI Design, Responsive Web Design (RWD), Visual Design, Branding, UX Design, Gravity Forms, General Data Protection Regulation (GDPR), Security, Gravity Perks, SEO Tools, Search Engine Optimization (SEO), Bootstrap, Amazon Web Services (AWS), Content Management Systems (CMS), Design, LAMP, Responsive UI, Parallax, Stripe API, eCommerce, TypeScript, REST, Payment APIs, Plugins, Performance, Performance Optimization, Integration, Ajax, Marketplaces, Pixel Perfect, Responsive Design, GoDaddy, Page Speed Optimization, Google Search Console, Google Tag Manager, Payment Gateways, Web UX, HTML UI, Subscriptions, Mobile Design, Membership Sites, Stripe, Headless Commerce, Theme Customization, HTML to WordPress, Tailwind CSS, WPBakery, Software Architecture, Web UX Design, Planning, DigitalOcean, Responsiveness, Scripting, Technical Leadership, Robust Web Development, Web Analytics, Customization, Forms, Web Scraping, Workflow Automation & System Integration, Angular, Login Screens, Adobe XD to WordPress, Sanity Studio, API Design, Shopify API, Figma to HTML, Websites, WordPress LMS

Senior Full Stack Developer

2024 - 2025
IT Pixelz
  • Collaborated on CRM serving millions of users, built with WordPress, later transitioning to an Angular front end and a Node.js (NestJS) back end while maintaining industry-standard coding and deployment practices, including GitHub collaboration.
  • Developed scalable features, including an import tool capable of processing millions of records from CSV and Google Sheets.
  • Created custom WordPress APIs and worked with Next.js and Python Django to enhance platform capabilities.
  • Integrated AI functionalities using APIs, improving automation and user experience.
Technologies: AngularJS, Angular CLI, NestJS, Node.js, TypeScript, GitHub, Prisma, JavaScript, Tailwind CSS, REST APIs, Django REST Framework, Figma to HTML, Websites, WordPress LMS

WordPress Developer

2022 - 2022
Propaganda3, Inc.
  • Converted a high-fidelity Figma design to a static website using HTML, CSS, JavaScript, and some custom animations.
  • Successfully launched the landing page after converting it into a custom WP theme using WP blocks.
  • Converted a 12-page Figma design to a static website first and then converted it to a fully functional website by creating all the custom WP blocks, some custom post types, etc.
  • Ensured everything was fully editable from the back end and loaded faster. Followed the WP and PHP coding standards to make it clean, secure, and speedier.
Technologies: WordPress, WordPress Themes, WordPress Plugins, WordPress Design, React, Gutenberg Editor, Payment APIs, Plugins, Performance, Performance Optimization, Integration, Ajax, Marketplaces, Pixel Perfect, Responsive Design, GoDaddy, Page Speed Optimization, Google Search Console, Google Tag Manager, Payment Gateways, Web UX, HTML UI, Subscriptions, Mobile Design, Membership Sites, Stripe, Headless Commerce, Theme Customization, HTML to WordPress, Tailwind CSS, WPBakery, Software Architecture, Web UX Design, Planning, Shopify Theme, DigitalOcean, Responsiveness, Robust Web Development, Web Analytics, Customization, Forms, Web Scraping, Workflow Automation & System Integration, Login Screens, Adobe XD to WordPress, API Design, ACF PRO, Shopify API, Figma to HTML, Websites, WordPress LMS

Senior WordPress Developer

2018 - 2019
iPlex
  • Developed hundreds of websites for clients that were 100% satisfied.
  • Built more than 70 advanced WordPress themes using Advanced Custom Fields and page builders.
  • Maintained numerous websites for security and feature updates and ensured that site speeds remained between 80 to 90.
  • Cultivated the WordPress team to develop advanced websites and web apps and mentored incoming WordPress and JavaScript talent.
Technologies: PHP, WordPress, WordPress Plugins, WordPress Themes, JavaScript, CSS, Elementor, HTML, Web Animation, UI Animation, Figma to WordPress, Programming, Sitecore, APIs, MacOS, PhpStorm, GitHub, WooCommerce, PSD to WordPress, WordPress API, HTML5, CSS3, jQuery, Facebook API, Instagram API, Back-end, SQL, Full-stack Development, PHP 7, Sass, BigCommerce, Plugin Development, Child Themes, X Theme, Divi, Advanced Custom Fields (ACF), MySQL, MySQLi, Adobe CS6, Photoshop 7, Figma, XD to HTML, Adobe Experience Design (XD), Contact Form 7, WooCommerce API, WooCommerce Subscriptions 2, WordPress REST API, Gutenberg Editor, Plugin Customization, Back-end Development, WP All Import, WP All Export, Website Migration, WordPress Optimization, WPML, WP Engine, WP-CLI, XML, Infusionsoft API, Mailchimp, Custom Themes, WordPress Design, WordPress Theme Design, Web, REST APIs, Content Management, Web UI, Web Design, Shopify, Shopify Theme, Git, Full-stack, Front-end, Terminal, Lightspeed, Vend API, Web Development, User Interface (UI), User Experience (UX), Website Performance, Google Analytics, Google Optimize, API Integration, Zoom, Calendly API, Learning Management Systems (LMS), UI Design, Responsive Web Design (RWD), Visual Design, Branding, UX Design, Gravity Forms, General Data Protection Regulation (GDPR), Security, Gravity Perks, SEO Tools, Search Engine Optimization (SEO), Bootstrap, Amazon Web Services (AWS), Content Management Systems (CMS), Design, LAMP, Responsive UI, Parallax, Stripe API, eCommerce, SOLID Principles, Payment APIs, Plugins, Performance, Performance Optimization, Integration, Ajax, Marketplaces, Pixel Perfect, Responsive Design, GoDaddy, Payment Gateways, Web UX, HTML UI, Subscriptions, Mobile Design, Membership Sites, Stripe, Headless Commerce, Theme Customization, HTML to WordPress, Tailwind CSS, WPBakery, Software Architecture, Web UX Design, DigitalOcean, Responsiveness, Scripting, Technical Leadership, Robust Web Development, Customization, Forms, Workflow Automation & System Integration, Login Screens, API Design, ACF PRO, Figma to HTML, Websites, WordPress LMS

Front-end Developer

2012 - 2018
Jwebsol
  • Converted the designs from PSD to HTML after learning front-end web development.
  • Trained junior developers to make the website pixel perfect.
  • Learned basic designing using Adobe Photoshop and Adobe Illustrator.
Technologies: HTML5, CSS3, JavaScript, jQuery, CSS, HTML, Web Animation, UI Animation, Programming, MySQL, APIs, Graphic Design, MacOS, PhpStorm, GitHub, WooCommerce, WordPress Themes, PSD to WordPress, WordPress API, PHP, Instagram API, Back-end, SQL, Full-stack Development, PHP 7, Sass, BigCommerce, Adobe CS6, Photoshop 7, Figma, XD to HTML, Adobe Experience Design (XD), Contact Form 7, WP All Export, WP All Import, WordPress Optimization, WPML, Web, REST APIs, Content Management, Web UI, Web Design, Shopify Theme, Git, Full-stack, Front-end, Terminal, Web Development, Node.js, User Interface (UI), User Experience (UX), Website Performance, Google Analytics, Google Optimize, API Integration, UI Design, Responsive Web Design (RWD), Visual Design, Branding, Security, Bootstrap, eCommerce, Payment APIs, Performance, Integration, Marketplaces, Pixel Perfect, Responsive Design, Web UX, HTML UI, Subscriptions, Mobile Design, Membership Sites, Stripe, Headless Commerce, Theme Customization, HTML to WordPress, Tailwind CSS, Software Architecture, Web UX Design, Responsiveness, Customization, Forms, Workflow Automation & System Integration, Login Screens, Figma to HTML, Websites

Experience

Easy Social Feed

https://wordpress.org/plugins/easy-facebook-likebox/
The easiest and most user-friendly plugin to customize the Instagram feed, i.e., displayed photos, galleries, and videos, the Facebook feed, i.e., posts, links, status, photos, videos, and events, and Facebook and page plugins. I revamped this plugin and used Facebook and Instagram apps to help WordPress users show their pages and account feeds on WordPress. It has over 70,000 active users.

Fair Wave

https://fairwave.com/
FairWave Coffee Collective is a brew of distinct brands united by our passion for local specialty coffees and experiences.

I converted the full website Figma design to HTML with custom animations and made it pixel-perfect. Then, using custom WordPress blocks, I converted it to a custom WordPress theme.

I received great feedback from the client with a 5-star rating.

Guardian Angel

My client wanted to convert a high-fidelity user experience design into WordPress, involving some advanced animations and a high score on Google PageSpeed Insights (PSI). I created the HTML from the design and converted it to a WordPress custom theme using Advanced Custom Fields. It has a score of over 90 for both desktop and mobile on Google PageSpeed Insights.

CRESCENGO

I used the WordPress theme called Stream Tube and customized it according to the client's requirements. The best part was its extended functionality; the client needed a platform where multiple artists could sign up and start paid live streaming.

Visitors have to purchase the stream to view its content, and the profit is shared between site owners and artists. I integrated MUX API, WooCommerce, and Stripe payments to achieve this goal. The dashboard also displays the analytics for each artist and site owner.

Energy In Action

https://energyaction.ca/
A WordPress website about Canada's energy sector provides Canadians with information about keeping Canadian energy in action.

I developed the website without any pre-made design using Elementor builder. It was a simple landing page that included animations, UI/UX involvement, and cross-browser compatibility.

Home & Roost

https://homeandroost.co.uk/
My client wanted to create some custom sections using Generate Press builder, which includes some animations, custom icons, cross-browser, and cross-device compatibility. I created them exactly according to my client's requirements and pushed changes to the live environment in a timely manner.

I got very great feedback from the client with a 5-star rating.

WPOptin

https://wordpress.org/plugins/wpoptin/
The top bar, PopUp, slide-in, and welcome mat are made easy by the WPOptin plugin. It is the easiest and beginner-friendly option plugin to grow the email subscribers list, sell more, collect more phone numbers, increase social traffic, and get more leads faster. I created this plugin from scratch and uploaded it to wordpress.org. It has more than 200 active users.

Floating Links

https://wordpress.org/plugins/floating-links/
The Floating Links plugin displays social sharing icons and fancy floating back-to-the-top and bottom links along with going to the next post, previous post, and random post links on post detail pages. It's tested and works with custom post types, too. This was my first plugin which I created from scratch and uploaded first time to wordpress.org. It has over 500 active users.

Easy TikTok Feed

https://wordpress.org/plugins/easy-tiktok-feed/
The easiest and most beginner-friendly TikTok feed plugin to display SEO-friendly, responsive, and highly customizable videos from your TikTok account on your WordPress site.

The perfect way to monetize your TikTok videos on your website is through Google Adsense and affiliates.

Education

2022 - 2022

Bachelor's Degree (Ongoing) in Computer Science

Virtual University of Pakistan - Rawalpindi, Pakistan

2013 - 2015

Higher Secondary School Certificate (Associate Degree Equivalent) in Computer Science

Chanab Group of Colleges - Islamabad, Pakistan

2011 - 2013

High School Diploma in Computer Science

Government Boys' High School - Rawalpindi, Pakistan

Certifications

NOVEMBER 2021 - PRESENT

Certified WordPress Expert

Codeable

Skills

Libraries/APIs

WordPress API, jQuery, Facebook API, Instagram API, WooCommerce API, WordPress REST API, Infusionsoft API, REST APIs, Node.js, Parallax, Stripe API, Stripe, Shopify API, React, Calendly API, Vend API, TikTok API

Tools

PhpStorm, GitHub, Git, Advanced Custom Fields (ACF), Adobe CS6, Photoshop 7, Figma, Gutenberg Editor, Mailchimp, Terminal, LearnDash, WPBakery, ACF PRO, Angular CLI, Prisma, Figma to HTML, Adobe Experience Design (XD), WP All Export, WPML, WP-CLI, Google Analytics, Google Optimize, Gravity Perks, Zoom, WP All Import, Webpack, Postman, Artisteer, Jira, Slack

Languages

HTML5, CSS, CSS3, JavaScript, PHP, PHP 7, Sass, HTML, SQL, XML, TypeScript, C

Frameworks

Divi, AngularJS, Bootstrap, Angular, Next.js, Tailwind CSS, NestJS, Django REST Framework

Paradigms

UI Design, Responsive Web Design (RWD), Visual Design, UX Design, Responsive, Mobile Design, Search Engine Optimization (SEO), REST, Web UX Design

Platforms

MacOS, WordPress, WooCommerce, WordPress Theme Design, Web, LAMP, DigitalOcean, iOS, Android, Heroku, Amazon Web Services (AWS), Shopify, Webflow, Sanity Studio, BigCommerce, Visual Studio Code (VS Code), Google Chrome, Docker

Storage

MySQL, MySQLi, WP Engine

Industry Expertise

Web Design

Other

WordPress Plugins, WordPress Themes, PSD to WordPress, Back-end, Plugin Development, Child Themes, X Theme, XD to HTML, Contact Form 7, Elementor, WooCommerce Subscriptions 2, Plugin Customization, Back-end Development, Website Migration, WordPress Optimization, Custom Themes, WordPress Design, Web Animation, UI Animation, Figma to WordPress, Full-stack Development, Sitecore, Content Management, APIs, Web UI, Full-stack, Front-end, Web Development, User Interface (UI), User Experience (UX), API Integration, Branding, Gravity Forms, eCommerce, Content Management Systems (CMS), Design, Responsive UI, Payment APIs, Plugins, Performance, Performance Optimization, Integration, Ajax, Marketplaces, Pixel Perfect, Responsive Design, GoDaddy, Page Speed Optimization, Payment Gateways, Web UX, HTML UI, Subscriptions, Membership Sites, Headless Commerce, Theme Customization, HTML to WordPress, Software Architecture, Booking Systems, Responsiveness, Scripting, Technical Leadership, Robust Web Development, Customization, Forms, Workflow Automation & System Integration, Login Screens, Adobe XD to WordPress, API Design, Websites, WordPress LMS, Display Ad Delivery, Graphic Design, Lightspeed, Website Performance, A/B Testing, Learning Management Systems (LMS), General Data Protection Regulation (GDPR), Security, SEO Tools, SOLID Principles, Google Search Console, Google Tag Manager, Planning, Shopify Theme, Web Analytics, Web Scraping, DocuSign, Programming, GeneratePress, WordPress Page Builder, Production, Landing Pages, Unbounce, Video Streaming, Analytics, Linux(Terminal)

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